[HARO] Travel Queries: Morning Edition

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Queries!

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Travel

1) How to combine two YouTube channels (MarketingSherpa)

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Travel

1) Summary: How to combine two YouTube channels

Name: Daniel Burstein MarketingSherpa

Category: Travel

Email: query-btb3@helpareporter.net

Media Outlet: MarketingSherpa

Deadline: 9:00 AM EST - 22 January

Query:

Because of M&A (mergers and acquisitions), rebranding, or
strategy changes, marketers may find they need to combine two
separate YouTube channels.

We are going to do that ourselves, and walk our audience of
marketers through the step-by-step process for this article on
MarketingSherpa - we will combine
https://www.youtube.com/user/mktgexperiments with
https://www.youtube.com/c/MECLABS and use the MECLABS Institute
brand going forward.

Here are some questions to get you thinking, but feel free to
share whatever advice would be most helpful to marketers. You
are welcome to use our channels to illustrate specific examples,
or bring up your own examples (even better if you have results)
if you have done this before.

* What steps should marketers take to combine two YouTube
channels since YouTube doesn't have any official merge
capability? How should they transfer assets from one channel to
the other? * How should they avoid losing embeds and links
across the web and views and comments on their videos if they
have to manually move videos? * What is the difference between
brand and personal YouTube accounts and how does that affect a
transfer? * What potential traps and downsides should
marketers try to avoid? How can they avoid them? * What
proactive steps should they take? * Any other advice for
marketers?

Please include your name, title, and company so we know how to
quote you in the piece. Feel free to include your LinkedIn and
Twitter handles for when we share the article on social media
(https://twitter.com/marketingsherpa).

Here are previous articles to give you an example of what the
final published article will look like:

https://marketingsherpa.com/article/case-study/branding-8-lessons-most-effective-brand-decisions-every-day

https://marketingsherpa.com/article/case-study/6-ecommerce-lessons-your-marketing-peers-share

https://marketingexperiments.com/conversion-optimization/marketers-stand-together-8-crucial-conversion-optimization-lessons-from-2020

A few things I do to make the experience better for sources:

- I respond to every pitch to let you know I got it

- If you are included in the article, I will send you a link
once it is published

- If you have a question, I will answer it

Requirements:

Specific advice on combining two YouTube channels

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