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[HARO] Business & Finance Queries: Evening Edition

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Queries!



********* INDEX ***********

Business and Finance

1) Data governance for self-service analytics (SearchBusinessAnalytics.com)

2) In your experience, what's the best and most effective way to grow a blog? (Databox Blog)

3) Are you using both HubSpot & Google Analytics together? (Databox Blog)

4) What's ONE important thing you include in every quarterly planning document? (Databox Blog)

5) ISO: Construction Professional (Affordable Schools Online)

6) MACH Architecture: What, Why, and How (CMSWire)

7) Give us your best proven "elevator" sales pitch (Business & Finance)

8) What to consider before adding a room to a home (U.S. News & World Report)

9) Recruiters: How have you updated your recruiting process? (National Career Website)

10) Women who own construction companies: I want to talk to you (Built)

11) Seeking Financial Advisors Advice on How to Pay for Unexpected Expense (FOX Business Network Online)

12) Story on Fannie Mae HomeStyle Renovation Loans (NextAdvisor)

13) Looking for a business owner or executive to profile for Ladders.com (Anonymous)

14) AI in content creation (TechRadar - TechRadar Pro)

15) Stop Asking for Permission: Best Practice Advice for Taking Calculated Risks (Anonymous)

16) Drones in Construction & Architecture - Benefits and Challenges (Bluebeam Built)

17) In-house ad agency trends (The ANA Magazine)

18) What do you love about your industry? (CEO Blog Nation)

19) Meeting Planners Who have planned corporate meetings at different gaming resorts (Corporate & Incentive Travel)

20) Interviews for Business Magazine (Business Digest Magazine)

21) 2021 trends in automation (Anonymous)

22) Looking for musicians who managed to do well throughout COVID (Tunedly Industry News)

23) How Marketers and Entrepreneurs Plan to Use Video in 2021 (MotionCue)

24) CDO Profiles (Anonymous)

25) Women and remote work (Anonymous)

26) Seeking Entrepreneur Journeys (Cloud Unicorns) (One Million by One Million)

27) B2B: Use satisfaction guarantees to differentiate your biz (TED: The Electrical Distributor Magazine)

28) BioPharma Recruiting in 2021 (BioSpace)

29) Managing Small Businss Finances and Capital in a Downturn (Business Class)

30) Looking for remote workers who decided to move to Texas (Bisnow)

31) Podcast guest to discuss KPIs and realistic expectations for digital marketing (Publicize.co)

32) Top 10 Lead Generation Advice from Experts (FormKeep)

33) Taking Advantage of a Broader Talent Pool (SHRM Blog)

34) How Telehealth is Impacting the Practice of Social Work (Anonymous)

35) Looking to Interview Authors (Business Books Only Please) (Billion Success)

36) Examples of Diverse and Inclusive Companies (Business News Daily)

37) Process Mining Trends (VentureBeat)

38) Medicare General Enrollment Period (Best Company)

39) I need to speak w business owners who shut down for good or who laid off workers about hiring plans (Associated Press)

40) Celebrity Interview for Spring 2021 Issue (Home Business Magazine Online)

41) Essentials for Entrepreneurs for Spring 2021 Issue (Home Business Magazine Online)

42) Expert Advice for Medicare Advantage Open Enrollment (Best Company)

****************************

Business and Finance

1) Summary: Data governance for self-service analytics

Name: George Lawton SearchBusinessAnalytics.com

Category: Business and Finance

Email: query-brr1@helpareporter.net

Media Outlet: SearchBusinessAnalytics.com

Deadline: 10:00 PM EST - 15 January

Query:

I am working on a story for SearchbusinessAnalytics on "Data
governance for self-service analytics." This piece will be a
brief look at the role of data governance for self-service BI.
There should be an overview of best practices as well as why
it's important to a BI architecture. I am looking for sources
that can weigh in on the following via email. (Note its
preferred that sources deep dive into one or two best practices
rather than list a bunch of them.) -How can governance
strategies help maintain data quality - particularly in the
context of self-service analytics and how does this differ from
traditional analytics? -What are some data governance best
practices that support self-service BI? (Note this is the meat
of the article. For each practice, could you elaborate on why
its important, the challenges folks might run into, and how to
make it work in practice?)

Thanks in advance, George

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2) Summary: In your experience, what's the best and most effective way to grow a blog?

Name: Spela Mlekuz Databox Blog

Category: Business and Finance

Email: query-bs66@helpareporter.net

Media Outlet: Databox Blog

Deadline: 11:00 PM EST - 13 January

Query:

1) In your experience, what's the best and most effective way
to grow a blog?

2) How long did it take you to hit 1,000 monthly sessions?

3)How long did it take you to hit 10k monthly sessions?

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3) Summary: Are you using both HubSpot & Google Analytics together?

Name: Spela Mlekuz Databox Blog

Category: Business and Finance

Email: query-bs69@helpareporter.net

Media Outlet: Databox Blog

Deadline: 11:00 PM EST - 13 January

Query:

1) Are you using both HubSpot & Google Analytics together? Based
on your experience, what's ONE great way to use both tools
together to maximize your reporting efforts?

2) Which tool do you typically use for reporting top-of-funnel
metrics like Sessions, bounce rate, time on page, etc? (select
one)

Google Analytics or HubSpot

3) Which tool do you typically use for reporting mid/bottom of
the funnel metrics like leads, conversion rates, etc?

Google Analytics or HubSpot



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-----------------------------------

4) Summary: What's ONE important thing you include in every quarterly planning document?

Name: Spela Mlekuz Databox Blog

Category: Business and Finance

Email: query-bs6a@helpareporter.net

Media Outlet: Databox Blog

Deadline: 1:00 AM EST - 14 January

Query:

1) What's ONE important thing you include in every quarterly
planning document? Why is it important?

2) What's the most important thing to include in every quarterly
plan? Rank in order of importance.1=the most important

Recap of last quarter

Upcoming initiatives

Outcome goals (traffic, leads, sales, etc.)

Output goals (number of posts, number of calls, etc.)

Project owners

Due dates/timelines

Process/plan

Other

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5) Summary: ISO: Construction Professional

Name: Katy McWhirter Affordable Schools Online

Category: Business and Finance

Email: query-bs7d@helpareporter.net

Media Outlet: Affordable Schools Online

Deadline: 7:00 PM EST - 15 January

Query:

Hello, I'm currently writing a guide designed to help students
considering a master's in construction management get the
information needed to make an informed decision. I'm looking to
interview a professor from one of these programs, an
administrator, or a student who can speak with insider
knowledge. The questions I need answered include:

1) What are some aspects of a master's in construction
management that prospective students may find surprising?

2) What's your advice for making the most out of a program?

3) What would you tell students who are on the fence about
whether or not they should pursue this degree?

4) How does a master's in construction management support career
goals?

Requirements:

In addition to your answers, please provide a short bio (~100
words) and a photo of yourself to feature alongside the
interview. All answers must arrive by Friday, January 15 at 5:00
p.m. EST. Thank you.

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6) Summary: MACH Architecture: What, Why, and How

Name: Kaya Ismail CMSWire

Category: Business and Finance

Email: query-bs8b@helpareporter.net

Media Outlet: CMSWire

Deadline: 5:00 AM EST - 15 January

Query:

MACH' architecture (Microservices, API, Cloud, and Headless), is
a development ecosystem that's being advocated as a way to
future proof enterprise technology.

What makes the MACH architecture the best stack for the future
of the web? Why was it decided to launch an alliance around this
architecture?

Requirements:

CEOs, CTOs and CMOs of companies that are part of the alliance
or feel just as strongly about the technology are invited to
answer.

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7) Summary: Give us your best proven "elevator" sales pitch

Name: Elise Moores Business & Finance

Category: Business and Finance

Email: query-bs8s@helpareporter.net

Media Outlet: Business & Finance

Deadline: 2:00 PM EST - 14 January

Query:

We are developing a blog post on the best "elevator" sales
pitches (i.e., the ~ 30-second pitch). Please provide a quote of
your best elevator pitch and your top tip for making it
effective.

Requirements:

Seeking responses from experienced salespeople, account
executives or similar professionals with a track record of
success.

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8) Summary: What to consider before adding a room to a home

Name: Geoff Williams U.S. News & World Report

Category: Business and Finance

Email: query-bs8t@helpareporter.net

Media Outlet: U.S. News & World Report

Deadline: 12:00 PM EST - 15 January

Query:

I'm writing an article for "U.S. News & World Report" about what
you should be thinking about (from a financial perspective)
before adding a room onto your home. How much will you likely
spend? Who should you be hiring? What sort of permits should you
be aware of? Are there any tips or tricks for keeping costs
down? How has Covid-19 made a home addition more difficult (if
it has)? Those are the types of questions I'm looking to answer.
Hoping to hear from home improvement experts, contractors, maybe
somebody in banking/lending or insurance and anybody whose
wheelhouse this is in. Thanks.

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9) Summary: Recruiters: How have you updated your recruiting process?

Name: Kate Ashford National Career Website

Category: Business and Finance

Email: query-bs8v@helpareporter.net

Media Outlet: National Career Website

Deadline: 9:00 PM EST - 13 January

Query:

For an upcoming story on a national career website, I'm seeking
recruiters who can give me a good before/after anecdote about
updating your recruiting process. What changes have you made--to
incorporate social media or LinkedIn, to incorporate video
interviews or AI, or any other updates you've made to your
process--and how that's affected your candidate pool. What
improvements have occurred? (More candidates? More diverse
candidates? More qualified candidates?) If interested in sharing
your story, email me your name, title and the relevant details
--- I will be quoting from the email because I'm on deadline
TODAY. For more about me and my work, please visit
kateashford.com or facebook.com/kateashfordwriter.

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10) Summary: Women who own construction companies: I want to talk to you

Name: Katie Morell Built

Category: Business and Finance

Email: query-bs90@helpareporter.net

Media Outlet: Built

Deadline: 7:00 PM EST - 15 January

Query:

I'm writing a roundup piece for Built, The Bluebeam Blog
highlighting multiple women who run their own construction
companies. I'm interested in chatting with women who have either
taken over construction companies, are on leadership teams,
and/or have started their own. I'd love to chat about this space
and developments that are making it more friendly for women.

Reach out with 1-2 paragraphs about yourself/your company, and
I'll respond if it is a good fit.

Requirements:

Please respond by email only (NO CALLS) to
chicagokatie17@gmail.com.

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11) Summary: Seeking Financial Advisors Advice on How to Pay for Unexpected Expense

Name: Tim Maxwell FOX Business Network Online

Category: Business and Finance

Email: query-bs9i@helpareporter.net

Media Outlet: FOX Business Network Online

Deadline: 2:00 PM EST - 14 January

Query:

NOTE: Looking for accredited CFPs, CPA, or other accredited
financial advisors.

Looking for comments regarding the following:

1. What's the best way to pay for an unexpected expense when
you're unemployed.

2. What are the benefits/drawbacks of: a. Taking money from
emergency fund b. Getting a personal loan c. Getting a 0% credit
card

3. Getting a personal loan vs getting a 0% APR credit card -
what's better and why?

Requirements:

CPA, CFP or other accredited financial professional

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-----------------------------------

12) Summary: Story on Fannie Mae HomeStyle Renovation Loans

Name: Taylor Moore NextAdvisor

Category: Business and Finance

Email: query-bsa6@helpareporter.net

Media Outlet: NextAdvisor

Deadline: 3:00 PM CST - 14 January

Query:

Working on a story about the Fannie Mae HomeStyle Renovation
Loan -- how it works, who is eligible, how it compares to other
renovation loans.

Specifically looking for independent financial and housing
counselors, mortgage brokers, mortgage loan officers, property
appraisers, and other real estate experts. Open to mortgage
professionals who work at banks and other direct lenders if they
can offer a broad view of what these loans are like and don't
just give me the PR-accepted spiel for their lender.

If this sounds like you, please let me know your availability
for a phone interview on Thursday 1/14 and Friday morning 1/15.

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13) Summary: Looking for a business owner or executive to profile for Ladders.com

Category: Business and Finance

Email: query-bsa8@helpareporter.net

Media Outlet: Anonymous

Deadline: 2:00 PM EST - 15 January

Query:

Hi there,

I'm writing a story about how 2020 was actually a great year for
some people in terms of career for Ladders.com and I'd love to
profile a business owner or executive for the story. It's quite
the quick turnaround but would involve a short handful of
questions.

Thank you!

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-----------------------------------

14) Summary: AI in content creation

Name: Joel Khalili TechRadar - TechRadar Pro

Category: Business and Finance

Email: query-bood@helpareporter.net

Media Outlet: TechRadar - TechRadar Pro

Deadline: 7:00 PM EST - 15 January

Query:

Hi there,

I'm looking for responses to the below questions from experts on
the uses of AI in content creation.

Feel free to pick and choose which questions to answer if you
wish.

Thanks in advance, Joel

Questions: In what ways is AI being used to automate content
creation? How far are we from viable works of literature
composed by machine?

What parameters are used to teach AI models the definition of
quality content? (i.e. there must be a formula for perfect
content, differing for each type)

One person's definition of quality may differ drastically from
another's, especially where literature is concerned. How do AI
content creation tools account for differences in taste?

In what ways could AI content creation tools be misused? What
are the dangers?

Are we at risk of minimizing certain art forms/demographics not
properly represented in the models used to train art-producing
AI?

Is there still a role for human writers to play in a future in
which AI is able to compose technically immaculate content?

How might content rights be affected by the arrival of AI
content creation?


Requirements:

Looking for brief responses (200-ish words) to the above
questions from experts in the field of AI content creation.

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15) Summary: Stop Asking for Permission: Best Practice Advice for Taking Calculated Risks

Category: Business and Finance

Email: query-bp65@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 15 January

Query:

Does the old business advice of "it's better to ask for
forgiveness than permission" actually make sense, especially for
women hoping to move up the corporate ladder and establish
themselves as strong business leaders? I'm interested in input,
perspectives and examples from women business leaders who have -
or have not - followed this advice, why/why not and how they
would advise other women business leaders at early stages of
their careers.

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16) Summary: Drones in Construction & Architecture - Benefits and Challenges

Name: elisa@elisasilverman.com Silverman Bluebeam Built

Category: Business and Finance

Email: query-bpyz@helpareporter.net

Media Outlet: Bluebeam Built

Deadline: 7:00 PM CST - 15 January

Query:

Drone usage is growing both in land site survey and to monitor
construction projects.

I'm curious how architecture firms/construction companies are
using drones. Are you contract with third-party operators or do
you have an in-house team?

How are you managing regulation and potential liability issues?

Requirements:

I'm interested to talk with people with direct experience using
drones on a construction site or in building design.

This could be an architect, construction engineer, construction
manager, construction attorney. This list of role is
instructive, not exhaustive. What's critical is that you have
direct experience with a project where drones were used.

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17) Summary: In-house ad agency trends

Name: Chris Warren The ANA Magazine

Category: Business and Finance

Email: query-bqlw@helpareporter.net

Media Outlet: The ANA Magazine

Deadline: 7:00 PM EST - 15 January

Query:

I'm looking for some expert commentary on the emergence of
in-house ad agencies and how they might evolve in the future.
Some topics of interest: *Reasons for their emergence and types
of businesses using this model *Goals of in-house agencies and
how it differs from the use of outside agencies *Best practices
of in-house agencies *Impact on traditional ad agencies *Impact
on company clients

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18) Summary: What do you love about your industry?

Name: Gresham Harkless CEO Blog Nation

Category: Business and Finance

Email: query-bqy5@helpareporter.net

Media Outlet: CEO Blog Nation

Deadline: 7:00 PM EST - 15 January

Query:

Looking for a paragraph response from entrepreneurs and business
owners on what they love about their industry. Selected
responses will be included in articles similar to posts below.
Please include a link to your headshot, your paragraph and
company name and company URL. Example post:
https://rescue.ceoblognation.com/2020/10/04/30-entrepreneurs-explain-the-most-important-traits-to-be-successful-as-an-entrepreneur/
and
https://rescue.ceoblognation.com/2020/10/18/23-entrepreneurs-explain-how-they-use-social-media-for-business/,
CEO Blog Nation (CBNation.co) is a community hub featuring niche
blogs for entrepreneurs and business owners.

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19) Summary: Meeting Planners Who have planned corporate meetings at different gaming resorts

Name: Keith Loria Corporate & Incentive Travel

Category: Business and Finance

Email: query-br4e@helpareporter.net

Media Outlet: Corporate & Incentive Travel

Deadline: 7:00 PM EST - 15 January

Query:

Looking to talk with meeting planners who have planned events at
different gaming resorts in the U.S. (Vegas, AC, CT, etc.). All
help appreciated.

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20) Summary: Interviews for Business Magazine

Name: Russ Turner Business Digest Magazine

Category: Business and Finance

Email: query-br4m@helpareporter.net

Media Outlet: Business Digest Magazine

Deadline: 7:00 PM GMT - 4 February

Query:

If you are a succesful business owner or an expert in your field
willing to share your story, insights and knowledge then please
apply.

Requirements:

Full Name Company Company Email Website

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21) Summary: 2021 trends in automation

Category: Business and Finance

Email: query-br78@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 15 January

Query:

Looking for expert opinion on the trends to look out for in 2021
related to automation.

1) What are key trends we can expect to see in 2021 in relation
to automation, specifically within software development/testing.

2) What opportunities will these trends bring to large
enterprises?

Participants that meet requirements will have the opportunity to
be quoted and mentioned in upcoming article.

Requirements:

Searching for experts within the automation industry.

The ideal profile would be those working within QA, DevOps,
C-level IT role.

For more information, contact ath@leapwork.com

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-----------------------------------

22) Summary: Looking for musicians who managed to do well throughout COVID

Name: Chris Erhardt Tunedly Industry News

Category: Business and Finance

Email: query-brl4@helpareporter.net

Media Outlet: Tunedly Industry News

Deadline: 7:00 PM EST - 15 January

Query:

COVID 19 has put a huge damper on the music industry. Touring
has been suspended, recording studios have closed and it doesn't
look like we're going back to "normal" until at least 2022.
However, some musicians managed to up their game throughout
COVID and are actually doing well be it through creative online
concerts, tapping into a more interactive fan experience, or
increase revenue through licensing. Tell us your story. How did
you survive COVID as a musician?

Requirements:

Must be full time, professional musician. Performing artist,
songwriter, singer/songwriter, music producer, etc.

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23) Summary: How Marketers and Entrepreneurs Plan to Use Video in 2021

Name: Osama Khabab MotionCue

Category: Business and Finance

Email: query-brp4@helpareporter.net

Media Outlet: MotionCue

Deadline: 7:00 PM EST - 15 January

Query:

1-Are you interested in video marketing for your business? 2-Has
video content helped in your marketing efforts? Please tell us
more. 3-What type of videos have you made (educational,
instructional, entertaining, onboarding, demos, promotional)?
4-Have you ever done a live stream or a video podcast? Do you
plan to start? 5-Do you optimize your video content for mobile
viewing? 6-Have you ever sent a thank-you video to your
customers? 7-Tell us about the most successful video/video
series you created. 8-Tell us about a brand video/video
commercial you loved in 2020.

Requirements:

We are looking for responses from Business Owners, Digital
Marketers and Content Marketers. Please provide your Name,
Company Name & Link, Designation, and Headshot along with your
response

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24) Summary: CDO Profiles

Category: Business and Finance

Email: query-brsd@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 15 January

Query:

I'm looking for Chief Diversity Officers (CDOs) in large
companies to profile for a series of articles for a
trade/professional outlet in the HR space. Each profile focuses
on the individual's background, how they got to the role they're
in now, their major priorities and personal passions and the
steps their organization is taking to ensure a strong focus and
successful outcomes from their DEI initiatives.

Requirements:

Please submit information about your background, company and
current role. Subject to client approval, I'll circle back with
information on the outlet and to set up a time for an interview.
You will have an opportunity to review the profile before it is
published.

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25) Summary: Women and remote work

Category: Business and Finance

Email: query-brsg@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 15 January

Query:

A soon-to-be published study of 4,000 professionals found that
women report lower levels of happiness, emotional well-being,
and success with group work than men while working remotely
during COVID-19.

We're producing an article that takes an in-the-trenches look at
why. That way, businesses can better understand the challenges
their remote employees face, and build more inclusive cultures
to connect their remote workers going forward. Questions:

1) Why do you think less women (48%) report good or better
mental health than men (58%) while working remotely during
COVID-19?

2) Why do you think more women (46%) report struggling with
group work than men (37%) while working remotely during COVID-19?

3) Surprisingly, caretakers (who are predominantly women) report
being happier and more productive working remotely than
non-caretakers, despite having more household interruptions. Why
do you think that is?

4) Anything else you'd like to add about the challenges women
face working remotely during COVID-19.

All quotes used will include a backlink. Article will publish on
one of the top unified communications blogs with more than 30K
organic visitors per month and an 80+ domain rating.

Requirements:

We're seeking insight from women leaders who can speak from the
perspective of their own challenges, and what they observe about
their team's challenges.

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26) Summary: Seeking Entrepreneur Journeys (Cloud Unicorns)

Name: Sheldon Chi One Million by One Million

Category: Business and Finance

Email: query-brxz@helpareporter.net

Media Outlet: One Million by One Million

Deadline: 7:00 PM EST - 15 January

Query:

Hi, My name is Sheldon Chi. I am responsible for coordinating
stories for the 1Mby1M blog [1mby1m.com]]. The Entrepreneur
Journeys (EJ) series is our flagship series and we're looking
for interesting cloud unicorn companies to feature in lengthy
feature stories. We are interested in interviewing the
entrepreneur who can and is willing to discuss, at length, the
nuances of the strategy and process of company building,
spanning topics such as bootstrapping, financing, positioning,
customer acquisition, channels, team building, etc. To pitch,
please provide revenue level, industry (Our interests:
E-Commerce, Cloud Computing, SaaS, Mobile, Social, Big Data,
IoT, FinTech, Digital Media, Gaming, Healthcare IT, Online
Education, etc.) and focus of the story angle in terms of
company-building experience. We use the revenue level as a
qualification criterion for selecting entrepreneurs to profile.
We don't necessarily have to publish this number in the actual
story. The Entrepreneur Journeys series has already produced 12
books (http://tinyurl.com/4p4phwy). You can see examples of the
series on our blog (http://tinyurl.com/d8m9mt). This blog is
part of the One Million by One Million global initiative, whose
aim is to help a million entrepreneurs reach $1 million in
annual revenue. We also use the EJ interviews as case studies to
teach other entrepreneurs how to navigate the entrepreneurial
waters. You get publicity, as well as a platform to share your
lessons from the trenches with a large number of aspiring and
practicing entrepreneurs. 1M/1M has syndication relationships
with many venues: HBR, Xconomy, SmallBizTrends, EconomicTimes
(India), Women 2.0, Mashable, Huffington Post, Business Insider,
ReadWriteWeb, and several other sites. Articles we develop
through these interviews often get repackaged for the
syndication partners. The 1Mby1M blog was named by Forbes in the
Top 100 Blog for Entrepreneurs (http://onforb.es/1a6RkOs). The
procedure is to have a one-hour interview by phone or in-person
in Menlo Park, at our office. We will provide the dial-in for
phone interviews, and the address for the in-person interviews.

Requirements:

When you send in your pitch, please be sure to include the
revenue level, as it is the primary criterion we use to select
stories. Unlike other entrepreneurship media, we do not look for
financing as a criterion for determining story worthiness. Also,
if your revenue threshold is below the $5M level currently, you
are welcome to email me, and I will check if your story might
fit in any of our other series. To give you a flavor, here are
some of our other ongoing series: The 1M/1M Deal Radar: Revenue
between $1M and $5M, high growth rate. We typically do email
interviews for this series. Thought Leader Interviews: We also
have Thought Leader Series opportunities in Cloud Computing,
Cyber Security, Mobile and Social, Big Data, Outsourcing, Online
Education, e-commerce, Gaming, Online Fashion, HealthcareIT,
Internet Of Things, etc. These require, however, that the
company has a minimum of $5M in revenue.

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27) Summary: B2B: Use satisfaction guarantees to differentiate your biz

Name: Carol Katarsky TED: The Electrical Distributor Magazine

Category: Business and Finance

Email: query-bs1m@helpareporter.net

Media Outlet: TED: The Electrical Distributor Magazine

Deadline: 8:00 PM EST - 15 January

Query:

How can B2B distribution companies can differentiate with the
use of warranty support, service support, CSR support, etc.

Audience: Electrical distributors (wire & cable, lighting,
etc.), selling to contractors & OEM

Requirements:

Looking for SMEs (consultants, agencies, academics, authors) who
can discuss benefits and challenges in a short email or phone
interview.

Advice MUST be tailored to distributors in North America.
Industry-specific knowledge helpful but not required.

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28) Summary: BioPharma Recruiting in 2021

Name: Gail Dutton BioSpace

Category: Business and Finance

Email: query-bs20@helpareporter.net

Media Outlet: BioSpace

Deadline: 7:00 PM EST - 15 January

Query:

I'm talking with recruitment personnel at biopharma companies
about their recruitment outlook for 2021 and how it is affected
by the pandemic. I'm looking for comments to elaborate on some
of the points of the article and would appreciate a response to
some of these questions: 1. Currently, do you think the life
sciences' job market favors the candidate or the employer, and
why? 2. What challenges do you face when interviewing candidate
virtually? 3. What changes do you plan to make to your
recruitment tactics this year, and why? 4. When extending job
offers, what elements of the offer are negotiable? 5. What
improvements would you like to see on the candidate's end to
make the recruiting or interviewing process smoother? 6. What
have you done to improve company culture during the pandemic and
has it been successful?

Requirements:

Respondents must work in HR departments in biopharma companies.

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29) Summary: Managing Small Businss Finances and Capital in a Downturn

Name: Mark Henricks Business Class

Category: Business and Finance

Email: query-bs2a@helpareporter.net

Media Outlet: Business Class

Deadline: 5:00 PM CST - 15 January

Query:

I want to interview small business owners and financial
management experts for an article about how business owners are
managing their capital and finances during this economic
downturn. I'll ask about the current funding landscape, causes
of financial stress (like sales declines) and how small business
owners are responding (self-funding, overextending existing
lines of credit, new loans, etc.) Key question: What are best
practices for managing small business financing through this
downturn?

Requirements:

Small business owners or experts in small business financing and
financial management. This is sponsored by American Express.
Representatives of competitive financial institutions are not
likely to be interviewed and quoted.

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30) Summary: Looking for remote workers who decided to move to Texas

Name: Christie Moffat Bisnow

Category: Business and Finance

Email: query-bs2y@helpareporter.net

Media Outlet: Bisnow

Deadline: 6:00 PM CST - 15 January

Query:

I'm writing a story about why companies and individuals are
moving to Texas, as well as the challenges in retaining them in
the long-run. I'd like to speak to people who have decided to
move to Texas and work remotely, even if their companies aren't
based in Texas.

Requirements:

Individuals who decided to move to Texas to take advantage of
their company's remote work policy.

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-----------------------------------

31) Summary: Podcast guest to discuss KPIs and realistic expectations for digital marketing

Name: Sam B Guia Publicize.co

Category: Business and Finance

Email: query-bs3d@helpareporter.net

Media Outlet: Publicize.co

Deadline: 7:00 PM EST - 15 January

Query:

We are The Loudspeaker, a digital PR and marketing podcast by
Publicize. For two upcoming episodes, we want to focus on "KPIs
to measure Digital Marketing" and "Setting realistic
expectations for the ROI of Digital Marketing." Essentially, one
episode will be focusing on what KPIs you should use to measure
digital marketing (and what KPIs you should spend less time
worrying about aka vanity metrics). And the other episode will
help give listeners an idea of what results they can
realistically expect to see after rolling out conventional
marketing exercises (eg email marketing, social media, blog
content, etc).

Requirements:

An ideal guest will hold a senior position in marketing or a
position relating to marketing. In your pitch, please state
which episode you would like to be featured on and include 4-5
points highlighting what you would like to cover as a guest on
your preferred episode.

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-----------------------------------

32) Summary: Top 10 Lead Generation Advice from Experts

Name: Mars Zarate FormKeep

Category: Business and Finance

Email: query-bs5u@helpareporter.net

Media Outlet: FormKeep

Deadline: 7:00 PM EST - 15 January

Query:

Hello! I'm Mars, a marketing specialist for FormKeep. I'm
currently writing blog content compiling advice from SMEs about
lead generation. Best practices, tips, tools, I'll be
referencing your quotes on the blog!

Requirements:

Lead generation consultant/expert in the US, has used sales lead
funnels in their businesses (ideally we'd love to hear from a
business standpoint about how lead generation works for your
business.

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-----------------------------------

33) Summary: Taking Advantage of a Broader Talent Pool

Name: Lin Grensing-Pophal SHRM Blog

Category: Business and Finance

Email: query-bs5w@helpareporter.net

Media Outlet: SHRM Blog

Deadline: 7:00 PM EST - 15 January

Query:

As many organizations around the country continue to operate in
a remote or hybrid way, and many indicate that they may do so
for the foreseeable future, or forever, some are beginning to
realize a potential big benefit of the distancing - an operate
to recruit and hire employees from a much broader talent pool.
I'm interested in hearing from recruiters, HR professionals,
business analysts and others who can offer insights into how
prevalent this is becoming, or may become, the opportunities and
challenges it represents for organizations and the
administrative/legal issues and considerations they need to keep
in mind when casting a wider net for talent.

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-----------------------------------

34) Summary: How Telehealth is Impacting the Practice of Social Work

Category: Business and Finance

Email: query-bs61@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 15 January

Query:

The coronavirus has had transformational impacts on many
industries; healthcare is a primary example. Despite the
challenges providers faced in 2020, and continue to face, there
are some new opportunities emerging as well. For instance, the
more widespread practice of telehealth which can potentially
make healthcare services more accessible to patients around the
country, especially those in remote or underserved area. I'm
interested, specifically, in how telehealth is impacting the
practice of social work and what current and potential social
work students need to know about these changes and how they
might impact their career choices. What new opportunities exist?
What challenges? What additional/different coursework might they
need to take -- or should they consider? What are the job
prospects?

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-----------------------------------

35) Summary: Looking to Interview Authors (Business Books Only Please)

Name: Herby Fabius Billion Success

Category: Business and Finance

Email: query-bs7b@helpareporter.net

Media Outlet: Billion Success

Deadline: 7:00 PM EST - 15 January

Query:

We're looking to feature authors with published business,
entrepreneurship books, or related titles. We promote author
stories on our site and social channels. To be considered,
please submit your info: Your Name, Book Title, links (Amazon,
Barnes Noble, etc.), Email, and Website. To see the type of
interviews we do please visit https://billionsuccess.com/

Requirements:

Books must be published and available for immediate purchase
from at least one of the top booksellers (Amazon, Barnes and
Noble), etc...

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-----------------------------------

36) Summary: Examples of Diverse and Inclusive Companies

Name: Kiely Kuligowski Business News Daily

Category: Business and Finance

Email: query-bs7s@helpareporter.net

Media Outlet: Business News Daily

Deadline: 1:00 PM EST - 14 January

Query:

1. What makes a company diverse and inclusive? 2. What are the
benefits of diversity and inclusion in the workplace? 3. What
are some examples of companies doing diversity and inclusion
well? What specifically are they doing that is working? How can
other companies emulate them?

Requirements:

Seeking HR professionals and diversity and inclusion experts.
Please include your full name, job title and website.

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-----------------------------------

37) Summary: Process Mining Trends

Name: George Lawton VentureBeat

Category: Business and Finance

Email: query-bs81@helpareporter.net

Media Outlet: VentureBeat

Deadline: 10:00 PM EST - 15 January

Query:

Media Inquiry Process Mining Trends

I am working on a story for Venture Beat looking at process
mining trends in 2021. We are specifically looking at the
improvements in technology for automatically analyzing how
businesses work by mining server logs, user data, and other
techniques under the theory that the only way businesses can
improve is to improve their ability to understand what they are
doing now. I am looking for sources that can weigh in on the
following via email. (Note: One or two insightful anecdotes or
novel thoughts are preferable to complete answers to all of
these).

-In what significant ways do you think the technology behind
process mining and its use cases has evolved over the last
couple of years and how has this expanded the use cases, ease of
use, and value of the technology? -What are some of your
favorite examples of ways that process mining has created value
for companies in practice? -What do you expect to be some of the
biggest trends around the technology and use of process mining
in 2021? -How do you expect the use of process mining technology
to complement and augment other enterprise technologies like
RPA, low/no-code development, user journey mapping, and the
Internet of Things in the near future? -What do you see as some
of the biggest challenges with making process mining work well
and some of the best practices for addressing these?

Thanks in advance, George

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-----------------------------------

38) Summary: Medicare General Enrollment Period

Name: Alice Stevens Best Company

Category: Business and Finance

Email: query-bs8l@helpareporter.net

Media Outlet: Best Company

Deadline: 9:00 PM EST - 15 January

Query:

Can Medicare beneficiaries enroll in Medigap and prescription
drug plans during the General Enrollment period? What about
Medicare Advantage plans?

Any advice for Medicare beneficiaries enrolling during the
General Enrollment period?

Requirements:

Medicare experts, insurance agents, etc.

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-----------------------------------

39) Summary: I need to speak w business owners who shut down for good or who laid off workers about hiring plans

Name: Joyce Rosenberg Associated Press

Category: Business and Finance

Email: query-bs9y@helpareporter.net

Media Outlet: Associated Press

Deadline: 12:00 PM EST - 14 January

Query:

I need to speak with small business owners who closed their
companies for good or who laid off workers due to the
coronavirus. If you closed, I'd like to know if you're planning
to start another business, and if so, what you envision it to be
and will you need staffers. If you laid off workers, I'd like to
know whether you plan to rehire them, use independent
contractors, outsource or get by without any or all of those
positions. Please include a brief description of your situation
in your reply. Thank you.

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-----------------------------------

40) Summary: Celebrity Interview for Spring 2021 Issue

Name: Shannah Henderson Home Business Magazine Online

Category: Business and Finance

Email: query-bsa3@helpareporter.net

Media Outlet: Home Business Magazine Online

Deadline: 7:00 PM EST - 15 January

Query:

Do you rep any entertainment stars that would like to be
featured with a full interview in the Spring 2021 issue? They
can discuss their current projects, tips for those aspiring to
be in their industry, etc. Please reach out ASAP if you rep
anyone who might be a fit. The interview must be conducted via
an email Q & A, not via phone. Home Business Magazine is
all-digital now (circulation: 100,000+).

Requirements:

TV/movie actors and actresses, well-known singers, sports stars,
and reality show stars. NO social media stars, as they were the
focus of a recent issue.

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-----------------------------------

41) Summary: Essentials for Entrepreneurs for Spring 2021 Issue

Name: Shannah Henderson Home Business Magazine Online

Category: Business and Finance

Email: query-bsa5@helpareporter.net

Media Outlet: Home Business Magazine Online

Deadline: 7:00 PM EST - 15 January

Query:

Looking for two must-have products for entrepreneurs to feature
in the Spring 2021 issue of Home Business Magazine. Looking for
tablets, top products for the home office (printers, scanners,
etc.), headphones, essentials for a home gym, etc. What items do
entrepreneurs really need? Home Business Magazine is all-digital
now (circulation: 100,000+).

Requirements:

NO apps, CBD products, or pre-launch companies will be
considered. Please put the brand and/or product name at the
beginning of your email subject. Please also provide the product
name, URL, price, a short description, and why it is a must-have
for entrepreneurs. If chosen, a sample would also be required.

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-----------------------------------

42) Summary: Expert Advice for Medicare Advantage Open Enrollment

Name: Alice Stevens Best Company

Category: Business and Finance

Email: query-bsah@helpareporter.net

Media Outlet: Best Company

Deadline: 9:00 PM EST - 15 January

Query:

What tips do you have for Medicare beneficiaries eligible for
Medicare Advantage Open Enrollment?

Requirements:

Medicare experts, insurance agents, etc.

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-----------------------------------



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