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[HARO] Travel Queries: Afternoon Edition

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Queries!



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Travel

1) Southwest Airlines Heads to Santa Barbara (MarketScale)

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Travel

1) Summary: Southwest Airlines Heads to Santa Barbara

Name: Daniel Litwin MarketScale

Category: Travel

Email: query-bp39@helpareporter.net

Media Outlet: MarketScale

Deadline: 10:00 PM EST - 18 December

Query:

Southwest Airlines just announced they'll be serving the Santa
Barbara airport starting in the second quarter of 2021. Though
specific routes haven't been specified, the vision is to
eventually serve Oakland, San José, Sacramento, & San Diego, as
well as LA & Las Vegas.

I'm looking for thought leadership for a video interview on the
implications of this expansion by Southwest, speaking to...

a) whether the investment in Southwest, including major
contributions toward local start-up costs, will be beneficial to
the airport and local community b) whether Southwest can
maximize this expansion as a post-COVID world begins to
materialize a bit more c) how having Southwest available to more
California communities impacts key industries in the state,
including Silicon Valley d) how California tourism will shape up
in 2021

Reference article:
https://www.noozhawk.com/article/southwest_airlines_plans_to_swoop_in_to_santa_barbara_market_20201216

Requirements:

Experts in the transportation sector or the hospitality/tourism
sector that can speak to the airline industry in general,
Southwest's business strategies, California tourism, and/or the
California economy.

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