[HARO] Travel Queries: Afternoon Edition

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Queries!

********* INDEX ***********

Travel

1) Privacy and Coronavirus Travel App (Lifewire)

2) Specific examples of effective homepages (MarketingSherpa)

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Travel

1) Summary: Privacy and Coronavirus Travel App

Name: Sascha Brodsky Lifewire

Category: Travel

Email: query-boz1@helpareporter.net

Media Outlet: Lifewire

Deadline: 7:00 PM EST - 17 December

Query:

In the coming weeks, major airlines including United, JetBlue,
and Lufthansa plan to introduce a health passport app, called
CommonPass, that aims to verify passengers' virus test results
-- and soon, vaccinations. I'm seeking expert commentary on the
following: 1.) What are the privacy implications of this app?
2.) How effective is the app likely to be in controlling the
pandemic? 3.) Are there any similar apps or precedents out there?

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2) Summary: Specific examples of effective homepages

Name: Daniel Burstein MarketingSherpa

Category: Travel

Email: query-boye@helpareporter.net

Media Outlet: MarketingSherpa

Deadline: 1:00 PM EST - 18 December

Query:

Looking for specific examples of effective homepages:

* Before * After * Results * Advice for other marketers

Please include your name, title, and company so we know how to
quote you in the piece.

Feel free to include your LinkedIn and Twitter handles for when
we share the article on social media
(https://twitter.com/marketingsherpa).

Here is the core piece of content we'll be linking to from the
article:

https://marketingexperiments.com/value-proposition/optimizing-homepages-clear-objective

Here are previous articles to give you an example of what the
final published article will look like:

https://www.marketingsherpa.com/article/case-study/what-2020-has-taught-marketers-8-lessons

https://marketingsherpa.com/article/case-study/marketing-strategy-5-successful-and-1-failed-strategic-approaches

https://www.marketingsherpa.com/article/case-study/website-design-3-quick-web-design-case-studies

A few things I do to make the experience better for sources:

- I respond to every pitch to let you know I got it

- If you are included in the article, I will send you a link
once it is published

- If you have a question, I will answer it

Requirements:

Specific example with results

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