PR metrics that matter. https://cisn.co/2NX0w26
Queries!
********* INDEX ***********
Lifestyle and Fitness
1) Drool-worthy Gifts to Send Far-Off Family & Friends (Newsbreak)2) best club soda (the spruce)
3) Personal Story About Cutting Sugar Completely (SHEfinds)
4) Need Skin Experts for Vital Proteins Story! (vital proteins)
5) Anti-Aging and Gen-X Men (TueNight)
6) Weight-loss RDs, PsyDs or CPTs on pre-resolutions (MyFitnessPal) (Freelance)
7) Looking for infectious disease expert who can speak to safety/transmission rate of Covid in spas (The Wall Street Journal)
8) Foods That Increase The Risk of Alzheimer's Disease (Eat This)
9) Seek executives who play strategy board games such as Catan (Korn Ferry)
10) Home Projects During Quarantine (Famadillo)
11) Doing Holiday Voicemail/On Hold Greetings for Business? (Anonymous)
12) Using Stories in Marketing (MarketingSherpa)
13) Skincare products for dry skin (Gannnett Newspapers)
14) Shopper feature on dish drying racks (Gannett Newspaper)
15) Kidney cancer patients to discuss their journeys (HealthCentral)
16) Seeking Brooklyn Experts (StreetEasy)
17) Seeing an Art Historian (Witches)
18) Fitness experts needed: how to set up at-home gym (A Sweat Life)
19) Searching for ski bloggers, ski instructors and winter sport athletes (The Ski Girl)
20) Searching for gun experts (Hunting Mark)
21) Astrologers For Zodiac Signs + Erogenous Zones Series (Bustle)
22) Seeking Nutritionists To Recommend The Healthiest Frozen Meals At Trader Joe's (HuffPost)
23) Seeking feedback from nannies: What's in your work bag? (Care)
****************************
Lifestyle and Fitness
1) Summary: Drool-worthy Gifts to Send Far-Off Family & FriendsName: Bryce Gruber Newsbreak
Category: Lifestyle and FitnessEmail: query-boaj@helpareporter.net
Media Outlet: Newsbreak
Deadline: 10:00 AM EST - 16 December
Query:
For Newsbreak.com's mainpage, I'm roundup up the food and
beverage gift sets you can buy that arrive in time for christmas
if ordered this week. Ideally from major e-stores like Amazon
Prime, Walmart (plus or fast shipping), Target Circle or another
online store that offers quick shipping options. Bonus points if
your brand is GREAT about social media shares. *Some* alcohol
will be considered, but the guide is meant to be a mixed
offering of truly flavorful foods, snacks, and drinks.
I'll do my best to respond to each pitch, but if I don't and you
need to reach out to me please ping me on social media at
@brycegruber rather than sending oodles of follow up emails.
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Name: kate dingwall the spruce
Category: Lifestyle and FitnessEmail: query-boe0@helpareporter.net
Media Outlet: the spruce
Deadline: 9:00 PM EST - 14 December
Query:
hi! Looking for bartenders to recommend their favorite club
sodas. Would love to hear what your favorite can/bottle is and
why. Got a favorite flavored or low-cal one? Would love to hear
about that too!
I'm only accepting quotes that are at least 3 sentences in
length. Please provide name, name of bar, title, preferred
pronouns. (If your job is in flux because of Covid, that's
totally fine if you want to provide former workplaces. I just do
need quotes from career bartenders, not home drinkers.)
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Name: Hannah Kerns SHEfinds
Category: Lifestyle and FitnessEmail: query-boel@helpareporter.net
Media Outlet: SHEfinds
Deadline: 11:00 AM EST - 16 December
Query:
Looking for a personal narrative about cutting out sugar and how
it affected your wellbeing--especially if you noticed changes in
your skin after cutting it out. Please include before/after
photos.
Requirements:
Personal story
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Name: Sarah Kester vital proteins
Category: Lifestyle and FitnessEmail: query-bofa@helpareporter.net
Media Outlet: vital proteins
Deadline: 7:00 PM EST - 14 December
Query:
Working on an article for Vital Proteins on "How long do you
wash your face? dermatologists say the norm might not be enough"
- looking for experts to contribute / can meet tight deadline
Requirements:
dermatologist
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Name: Neil Gladstone TueNight
Category: Lifestyle and FitnessEmail: query-boft@helpareporter.net
Media Outlet: TueNight
Deadline: 7:00 PM EST - 16 December
Query:
Looking for researchers and medical professionals to discuss
anti-aging trends growing in popularity among middle age Gen-X
men. Interested in practices that may be cosmetic,
pharmaceutical, mental or physical.
Requirements:
Ideally seeking qualified researchers and medical practitioners
rather than corporate representatives. Happy to discuss the
debunking of certain trends such as unreliable supplements.
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Name: Lauren Krouse Freelance
Category: Lifestyle and FitnessEmail: query-bog0@helpareporter.net
Media Outlet: Freelance
Deadline: 7:00 PM EST - 16 December
Query:
Hi! I'm seeking weight-loss RDs or CPTs to weigh in on the
following for an update for this MyFitnessPal piece
(https://blog.myfitnesspal.com/are-resolutions-just-another-form-of-procrastination/)
by 12/16 EOD. *What are 2-3 more helpful tips or tricks for how
someone could practice pre-resolutions instead of using the
holidays as a time to procrastinate healthy lifestyle changes?
For each, why is this helpful/important and how can someone do
it?
So far, we've got: Set the stage for change Focus on the
process/Smart goals Find your community Practice balance/the
80/20 rule
I'd love to add more along the lines of finding
inspiration/experts (think: following you all on Insta!),
setting overarching intentions/your "why", changing up your
environment to support healthy habits, finding ways to make
these habits more fun/festive during the holidays, or anything
else you'd recommend for your clients. Thanks! Lauren
Requirements:
Weight-loss RD, PsyD or CPT currently in practice with adult
clients.
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Name: Debra Kamin The Wall Street Journal
Category: Lifestyle and FitnessEmail: query-boga@helpareporter.net
Media Outlet: The Wall Street Journal
Deadline: 7:00 PM EST - 14 December
Query:
I'm working on a travel story for the WSJ and looking for an
expert in infectious disease who can speak to the transmission
rate and safety of spas (including areas like pools, outdoor
yoga spas, etc, not just treatment rooms) in terms of Covid-19.
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-----------------------------------
Name: Erich Barganier Eat This
Category: Lifestyle and FitnessEmail: query-bogl@helpareporter.net
Media Outlet: Eat This
Deadline: 1:00 PM EST - 15 December
Query:
What foods contribute to developing Alzheimer's disease? These
can be any foods, ingredients, or drinks - please let me know
any foods you believe can cause the disease, as well as a
comment on why the item(s) lead to Alzheimer's.
Requirements:
All sources must be medical doctors or hold PhDs. Anyone without
the proper accreditation will not appear in the article.
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Name: Lisa Roepe Korn Ferry
Category: Lifestyle and FitnessEmail: query-bnzc@helpareporter.net
Media Outlet: Korn Ferry
Deadline: 5:00 PM EST - 16 December
Query:
I'm interested in talking with executives who play strategy
board games such as Catan, Ticket to Ride, Pandemic, or role
playing games such as Dungeons and Dragons in their their free
time to relax.
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Name: Maria Spanadoris Famadillo
Category: Lifestyle and FitnessEmail: query-bo8g@helpareporter.net
Media Outlet: Famadillo
Deadline: 7:00 PM EST - 25 December
Query:
We just did a really in depth story on these high end blinds
that came out awesome!
What products/services do you rep that can be done virtually
without leaving your home
Here's an example of a recent story
https://famadillo.com/stoneside-blinds-and-shades-a-review/
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-----------------------------------
Category: Lifestyle and Fitness
Email: query-bodh@helpareporter.net
Media Outlet: Anonymous
Deadline: 12:00 PM EST - 16 December
Query:
As a business, do you upload special holiday voicemail greetings
or on-hold messages/music to your business phone system?
If so, we'd love to feature your reply. Please answer all of the
following questions:
1. Your holiday message (or on-hold music choice) 2. Explain
why you chose this message/music for your customers 3. Have you
received any feedback from customers about it? What did they say
about it?
Requirements:
Small business owners and anyone with relevant experience.
For attribution, please include: Headshot LINK (GDrive or
similar) Brief bio with your website
If your pitch is selected we'll notify you within a week and
share the post.
Thank you. Have a happy and safe holiday season, everyone!
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Name: Daniel Burstein MarketingSherpa
Category: Lifestyle and FitnessEmail: query-boe3@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 1:00 PM EST - 16 December
Query:
Looking for specific examples of using stories in marketing:
* Before * After * Results * Advice for other marketers
Please include your name, title, and company so we know how to
quote you in the piece.
Feel free to include your LinkedIn and Twitter handles for when
we share the article on social media
(https://twitter.com/marketingsherpa).
Here is the core piece of content we'll be linking to from the
article:
https://marketingexperiments.com/value-proposition/leveraging-compelling-stories
Here are previous articles to give you an example of what the
final published article will look like:
https://marketingsherpa.com/article/case-study/marketing-strategy-5-successful-and-1-failed-strategic-approaches
https://www.marketingsherpa.com/article/case-study/website-design-3-quick-web-design-case-studies
https://marketingsherpa.com/article/case-study/headline-writing-6-before-and-after-headline-examples-with-results
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
Specific examples with results
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-----------------------------------
Name: Pamela George Gannnett Newspapers
Category: Lifestyle and FitnessEmail: query-boe8@helpareporter.net
Media Outlet: Gannnett Newspapers
Deadline: 7:00 PM EST - 17 December
Query:
For a January issue of the shopper guide YES, I'm featuring
products that can combat the effect of winter on skin.
Requirements:
Hi-res image on white background. URL to product. MSRP
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Name: Pamela George Gannett Newspaper
Category: Lifestyle and FitnessEmail: query-boea@helpareporter.net
Media Outlet: Gannett Newspaper
Deadline: 7:00 PM EST - 17 December
Query:
For a January issue of the shopper guide YES, I'm featuring
various dish drying racks.
Requirements:
Hi-res image on white background. MSRP. URL.
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Name: Beth Shapouri HealthCentral
Category: Lifestyle and FitnessEmail: query-boee@helpareporter.net
Media Outlet: HealthCentral
Deadline: 7:00 PM EST - 15 December
Query:
Looking for kidney cancer patients to share their words of
wisdom to newly diagnosed patients, what is it that they wish
someone would have told them in the early weeks/months of their
diagnosis.
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Name: lambeth hochwald StreetEasy
Category: Lifestyle and FitnessEmail: query-boeg@helpareporter.net
Media Outlet: StreetEasy
Deadline: 7:00 PM EST - 15 December
Query:
I'm working on two different stories about these two Brooklyn
neighborhoods *Weeksville and *Sheepshead Bay Please get in
touch if you're an expert on either of these either from a
historic or real estate perspective. I'd also love to know what
the favorite things to do are in these two neighborhoods.
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Name: lambeth hochwald Witches
Category: Lifestyle and FitnessEmail: query-boeh@helpareporter.net
Media Outlet: Witches
Deadline: 7:00 PM EST - 15 December
Query:
For the second issue of Witches, a single-topic magazine that's
distributed at Whole Foods, etc. I'm eager to speak with an art
historian who can discuss all the ways visual artists have been
fascinated by the witch, whether it's Goya, Klimt, etc.
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Name: Christina Heiser A Sweat Life
Category: Lifestyle and FitnessEmail: query-boen@helpareporter.net
Media Outlet: A Sweat Life
Deadline: 7:00 PM EST - 18 December
Query:
Hi! I'm looking for a few fitness experts to provide input on
how to set up an-at home gym. Let me know if you or a client are
a fit. I'm looking for responses to the following questions by
the end of the week:
-Why is prioritizing fitness in the new year a good idea?
-Any tips to ease back into working out for someone who may not
have worked out in a while due to the pandemic?
-What are the best workouts to do at home?
-Any favorite online classes or tips for working with a fitness
trainer remotely?
-What equipment is essential for an at-home gym?
-What about for someone who lives in a small apartment - how can
they set up an at-home gym?
-For someone who wants to splurge, what would be some big-ticket
items they could add to their at-home gym?
-Any additional advice for working out at home?
Requirements:
Fitness trainer/expert
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Name: Minuca Elena The Ski Girl
Category: Lifestyle and FitnessEmail: query-bofc@helpareporter.net
Media Outlet: The Ski Girl
Deadline: 2:00 PM EST - 17 December
Query:
I'm searching for ski bloggers. Please provide an answer of
around 150-200 words."What is the best ski apparel and gear a
skier should use? Which brands do you recommend?" Please include
your name and the URL of your website. I will link to your site
and email you when the post goes live.
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Name: Minuca Elena Hunting Mark
Category: Lifestyle and FitnessEmail: query-bofd@helpareporter.net
Media Outlet: Hunting Mark
Deadline: 6:00 PM EST - 18 December
Query:
I'm searching for people that have websites where they write
about guns and gun use, like hunters, gun sellers, political
writers that approach this topic. In your opinion, what safety
measures should the government take to avoid mass shootings
without inflicting on the gun ownership right and self-defense
right granted by the Second Amendment of the US Consitution? I
will link to your website and email you when the post goes live.
Requirements:
Please provide an answer of around 150-200 words.
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Name: Kristine Fellizar Bustle
Category: Lifestyle and FitnessEmail: query-bofe@helpareporter.net
Media Outlet: Bustle
Deadline: 7:00 PM EST - 14 December
Query:
Hello! Looking for astrologers interested in contributing to a
new astro series on Bustle. It's on the erogenous zones of each
zodiac sign (each sign will have its own piece). If interested,
would love to work with you. Specifically looking for people to
tackle Aries/Taurus today. Let me know! Thanks!
Requirements:
Astrologers
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Name: Taylor Tobin HuffPost
Category: Lifestyle and FitnessEmail: query-bofm@helpareporter.net
Media Outlet: HuffPost
Deadline: 7:00 PM EST - 15 December
Query:
For this article, I'm seeking licensed nutritionists to provide
recommendations for the healthiest frozen meals available for
purchase at Trader Joe's. I'm specifically interested in frozen
main courses/entrees (rather than frozen apps or side dishes).
Also, this list will need to include evergreen items (dishes
that are always available at TJ's) or current seasonal items; in
other words, readers will need to be able to find these dishes
at Trader Joe's right now.
If you'd like to participate, please send the following: 1.
Your name, location, and place/position of employment (if
applicable). 2. At least one frozen Trader Joe's meal that you
consider particularly healthy. 3. 2-4 sentences explaining why
this is a nutritious dish that's a good addition to a healthy
diet.
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Name: Alesandra Dubin Care
Category: Lifestyle and FitnessEmail: query-bogf@helpareporter.net
Media Outlet: Care
Deadline: 4:00 PM EST - 15 December
Query:
Looking for people who work as nannies to answer:
What are the things you always bring to a job? What's the one
thing you always bring that comes in handy most often? Is there
anything unexpected/surprising you bring to jobs that is super
useful, but that others might not have thought of? Can you send
us an image of your bag, and/or some of the things in it? Would
also love any links to products you bring with you to work!
Requirements:
Current or former nannies/childcare providers
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-----------------------------------
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