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Business and Finance
1) Parents who have gotten their kids into elite preschools in NYC (BUSINESS INSIDER)2) Parents who have gotten their kids into elite preschools in NYC (BUSINESS INSIDER)
3) 10 Ways Amazon Has Changed Us As Shoppers in 2020 (NBC News Channel)
4) Best Practices for Onboarding New Employees Remotely (Brainyard)
5) A Beginner's Guide to OTT Advertising (Motley Fool - The Blueprint)
6) A Beginner's Guide to Return on Ad Spend (Motley Fool - The Blueprint)
7) How're digital signatures working out for you? (Contractbook)
8) Check value of savings bond online (Bankrate)
9) 5 Best Small Business Network Attached Storage (NAS) (Business Pundit)
10) Financial checkup to start the year, need tips from advisors (Kiplinger's Retirement Report)
11) 10 Steps for Paying Off Credit Card Debt in 2021 (Yahoo Finance)
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Business and Finance
1) Summary: Parents who have gotten their kids into elite preschools in NYCName: Robin Madell BUSINESS INSIDER
Category: Business and FinanceEmail: query-bpoi@helpareporter.net
Media Outlet: BUSINESS INSIDER
Deadline: 8:00 PM EST - 29 December
Query:
I'm writing an article for Business Insider on the top strategic
tips that parents have on how to get their kids into elite
preschools in NYC. I'm looking for really unique/honest parent
input based on your personal experience of what worked and what
didn't in terms of trying to impress the preschool's admissions
department.
Requirements:
If you are a parent of a child who was admitted to an elite
preschool in NYC, please let me know which preschool your child
got into, what part of NYC the school is in, and your best
advice for other parents about how you got your kid in, and what
you recommend they do. You can share both school-specific tips
and general tips.
Ideally, we would like to include parents' names in this story,
but if the only way you feel comfortable sharing your insights
is anonymously for confidentiality reasons, please let me know.
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-----------------------------------
Name: Robin Madell BUSINESS INSIDER
Category: Business and FinanceEmail: query-bpoj@helpareporter.net
Media Outlet: BUSINESS INSIDER
Deadline: 8:00 PM EST - 29 December
Query:
I'm writing an article for Business Insider on the top strategic
tips that parents have on how to get their kids into elite
preschools in NYC. I'm looking for really unique/honest parent
input based on your personal experience of what worked and what
didn't in terms of trying to impress the preschool's admissions
department.
Requirements:
If you are a parent of a child who was admitted to an elite
preschool in NYC, please let me know which preschool your child
got into, what part of NYC the school is in, and your best
advice for other parents about how you got your kid in, and what
you recommend they do. You can share both school-specific tips
and general tips.
Ideally, we would like to include parents' names in this story,
but if the only way you feel comfortable sharing your insights
is anonymously for confidentiality reasons, please let me know.
Back to Top Back to Category Index
-----------------------------------
Name: Nicole Spector NBC News Channel
Category: Business and FinanceEmail: query-bpp0@helpareporter.net
Media Outlet: NBC News Channel
Deadline: 4:00 PM EST - 28 December
Query:
Hello, For GOBankingRates, syndicated with Yahoo Finance, I am
working on a comprehensive article about how AMAZON CHANGED THE
WAY WE SHOP -- for better and for worse!
I'm focusing on 2020 and how our addiction to Amazon ballooned
this year, but also looking at more broadly: how has Amazon
changed us as consumers? What exactly as it changed?
I am looking for RETAIL and CONSUMER TRENDS experts to highlight
all the behaviors, habits, conveniences and wants that Amazon
has created in us as shoppers. What are these trends and how
have they evolved?
Please cite your name, title, pronouns and website with link. I
will absolutely credit you if I can quote you! Thanks!
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-----------------------------------
Name: Megan O'Brien Brainyard
Category: Business and FinanceEmail: query-bpaa@helpareporter.net
Media Outlet: Brainyard
Deadline: 7:00 PM MST - 30 December
Query:
We're writing an article on best practices for companies that
are onboarding their new employees remotely in light of
COVID-19. The question is relatively broad and we welcome your
interpretation! However, below are some sample questions to help
direct your thinking:
Are there any best practices you would recommend (i.e. an
interview style, technology, questions, etc.)? What has NOT
worked for you? How do you convey your company culture
virtually? Any tips for keeping new employees engaged and
feeling integrated into the team? What has been the hardest part
of the process? Any unexpected benefits? Do you feel that there
has been any downsides?
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-----------------------------------
Name: Patricia Staino Motley Fool - The Blueprint
Category: Business and FinanceEmail: query-bpfb@helpareporter.net
Media Outlet: Motley Fool - The Blueprint
Deadline: 7:00 PM EST - 5 January
Query:
I am writing an article for small business owners explaining the
concept of over-the-top (OTT) advertising and how to implement
it. I want them to gain an understanding about if it's right for
their business, when it isn't, and provide examples of good OTT
ads and strategies. Questions I need answered are:
-What is OTT advertising? (Please do not cut and paste from
Wikipedia! Use your own words.) -What are some examples of OTT
ads? -What are the benefits of OTT advertising? (Please name
benefit and briefly explain. I'm looking to create a list of 3
to 4.) -How is OTT advertising delivered? -What are OTT
advertising insertion methods? (Please name method and briefly
explain how it's done.) -What technology/software is needed to
carry out OTT advertising? -What are some of the limitations of
OTT advertising? (Please list limitation and briefly explain.)
-Is OTT advertising a smart option for small to medium-size
businesses? -How does OTT advertising connect to/integrate with
marketing automation? -What role does digital marketing
analytics play in OTT advertising? -Is OTT advertising always
paid? Or are there opportunities for free advertising? -How does
OTT advertising fit into an overall OTT marketing plan?
I realize that's a long list of questions, so if you are short
on time, please tackle those that you feel play to your
strengths or encompass your area of expertise.
Requirements:
I'm looking for advertising and marketing experts who frequently
work with small business owners on advertising programs, or
small business owners who have experience with OTT advertising.
Please answer the above questions, if possible, in your
response, so I can gage if your experience is relevant to my
audience--you don't need to answer every question, but the more
info you respond with, the likelier I will be to follow up with
you. It's better to answer a few questions in detail rather than
answer all the questions with a phrase or sentence. Remember
that this audience is probably not overly technical, and they
may not have a lot of experience with digital advertising, so
please answer these key questions in plain language, not jargon.
Looking forward to hearing from you!
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-----------------------------------
Name: Patricia Staino Motley Fool - The Blueprint
Category: Business and FinanceEmail: query-bpff@helpareporter.net
Media Outlet: Motley Fool - The Blueprint
Deadline: 7:00 PM EST - 5 January
Query:
I am writing an article for small business owners explaining the
concept of "return on ad spend" (ROAS). I want them to gain an
understanding of what it is, why it's important, how to
calculate it, and how to improve it. Questions I need answered
are:
-What is meant by "return on ad spend" (ROAS)? -What is the
difference between CTR and ROAS? Is one a better indicator of an
ad campaign's success than the other? -How do you evaluate
pay-per-click advertising as part of the ROAS? -What should you
consider when calculating ROAS? (I am looking to include at
least three in the article--please name consideration and
briefly explain.) -How do you calculate ROAS? Please walk me
through an example. What is the ROAS formula? Is it the most
accurate way to evaluate the success of an ad campaign? -How can
small business owners improve their ROAS? (I'm looking to
include at least three ways; please name the method and briefly
explain.) -How important is the ROAS to a small business's
marketing program? -What is programmatic advertising? (Please do
not cut and paste from Wikipedia! Explain in your own words.)
-Is over-the-top (OTT) advertising related to programmatic
advertising? -What role can marketing automation software and
marketing automation strategy play in realizing return on ad
spend? -Does digital advertising offer better ROAS that
traditional media? Please explain. -Where in the conversion
funnel does ROAS fall? How is the conversion funnel used to
determine the success of an ad campaign and the ROAS? -What role
do digital marketing analytics play in determining ROAS?
I realize that's a long list of questions, so if you are short
on time, please feel free to only tackle those that you feel
play to your strengths or encompass your area of expertise.
Requirements:
I'm looking for advertising and marketing experts who frequently
work with small business owners on advertising programs, or
small business owners who have experience with calculating ROAS.
Please answer some of the above questions, if possible, in your
response, so I can gage if your experience is relevant to my
audience--you don't need to answer every question, but the more
info you respond with, the likelier I will be to follow up with
you. It's better to answer a few questions in detail rather than
answer all the questions with a phrase or sentence. Remember
that this audience is probably not overly technical, and they
may not have a lot of experience with digital advertising, so
please answer these key questions in plain language, not jargon.
Looking forward to hearing from you!
Back to Top Back to Category Index
-----------------------------------
Name: Peter Ottendahl Contractbook
Category: Business and FinanceEmail: query-bpiw@helpareporter.net
Media Outlet: Contractbook
Deadline: 7:00 PM EST - 1 January
Query:
We are gathering sources who want to feature in a study of
digital and electronic signatures in 2020.
Digital and electronic signatures are taking the world by storm.
With faster and easier access to handling contracts in our
digital COVID-struck world, it makes sense. But we want to hear
from you:
- How has it been working with digital signatures? - How digital
is your current contract management? - What's the biggest pro of
digital signatures to you? - What's the biggest con?
Requirements:
We are looking for anyone who handles digital signatures in some
way in a company. So are you a HR employee, a small business or
a huge law firm? We want to hear from you.
You might feature with a direct quote and link to a social
profile or company website.
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-----------------------------------
Name: Miranda Marquit Bankrate
Category: Business and FinanceEmail: query-bpje@helpareporter.net
Media Outlet: Bankrate
Deadline: 3:00 PM MST - 30 December
Query:
Just a basic explainer on checking the value of your ee savings
bond. Can't guarantee a link, but will try.
Requirements:
Looking for a financial advisor or banker to provide some quick
insight into:
* How do series ee savings bonds work?
* How series ee bonds can work as part of a portfolio, and when
other investments might be better.
* How to check the value of a series ee bond online.
* How to cash in a series ee savings bond, and when it makes
sense to do so.
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-----------------------------------
Name: William Kennedy Business Pundit
Category: Business and FinanceEmail: query-bpll@helpareporter.net
Media Outlet: Business Pundit
Deadline: 8:00 PM EST - 28 December
Query:
Hi,
Writing a ranking of network attached storage options for small
business: tell me how to shop for NAS, which ones are best and
why, and a bit about yourself and your experience. Be sure to
also tell me why you're qualified to speak on the topic, with
links.
Thanks!
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-----------------------------------
Name: David Rodeck Kiplinger's Retirement Report
Category: Business and FinanceEmail: query-bpny@helpareporter.net
Media Outlet: Kiplinger's Retirement Report
Deadline: 12:00 PM EST - 29 December
Query:
The start of the year is a good time for people to review their
financial plan and make sure everything is on-track. What should
they consider as part of this annual checkup?
Kiplinger is looking for tips from financial advisors who help
clients with an annual review. What should readers consider?
Rebalance investments, double check whether savings are holding
up, and reconsider goals are some I've thought of. Eager to hear
your ideas too.
This article is meant for retirees or people nearing retirement,
so please keep the audience in mind for your tips. Thanks and
happy holidays!
Requirements:
You are a CFP or other type of financial advisor in the United
States.
You run annual financial reviews and have tips for what readers
should consider.
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-----------------------------------
Name: Nicole Spector Yahoo Finance
Category: Business and FinanceEmail: query-bpoy@helpareporter.net
Media Outlet: Yahoo Finance
Deadline: 3:00 PM EST - 28 December
Query:
Hello, For GOBankingRates, syndicated with Yahoo Finance, I am
working on a comprehensive article that fleshes out the10 best
steps (in order) for paying off credit card debt in the new
year.
I need financial experts and debt experts to elucidate the 10
steps, and to highlight what about 2021 might be different when
it comes to these steps (for instance, are any new and something
we didn't see in these types of articles in 2019 or 2020?)
Please also, if you can, explain just how bad debt is right now
and how we can boldly face it down amidst ongoing crises.
Please cite your name, title, pronouns and website with link. I
will absolutely credit you if I can quote you! Thanks!
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