measurement, full of tips on how to measure success when your
customers are other businesses. https://cisn.co/2r3BvJt
Queries!
********* INDEX ***********
Travel
1) Kona, Hawaii (Anonymous)2) ISO: Hotel Christmas/NYE holiday traditions (The Washington Post)
3) Top marketing and/or web design mistakes (MarketingSherpa)
4) Worst Drivers by State (Car Insurance)
****************************
Travel
1) Summary: Kona, HawaiiCategory: Travel
Email: query-blbp@helpareporter.net
Media Outlet: Anonymous
Deadline: 10:00 PM EST - 30 November
Query:
I am traveling to Kona, HI to get a break from Zoom and WFH
cabin fever, and am writing a feature about it. I would like to
highlight some of the best activities in the area that are covid
safe, best restaurants, shops and experiences for a San
Francisco Bay Area print and online outlet.
Requirements:
Experts on the reopening, restaurants, spas, outdoor activities
- all reachable from Kona.
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-----------------------------------
Name: Natalie Compton The Washington Post
Category: TravelEmail: query-blpc@helpareporter.net
Media Outlet: The Washington Post
Deadline: 7:00 PM EST - 30 November
Query:
Looking for examples of traditions hotels carry out for
Christmas or New Years (NOT THANKSGIVING!).
Seasonal high tea with special recipes? Regional decorations?
Historic musical traditions?
Send hotel name, location, description of traditions plus
photos, and whether or not the tradition will be taking place
this year.
Requirements:
- Programming does not have to be taking place this year. -
More interested in traditions that may be replicated by normal
people at home (specific decorations or recipes served vs.
50-person orchestra) - Would like to see photos included with
the pitch
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-----------------------------------
Name: Daniel Burstein MarketingSherpa
Category: TravelEmail: query-blwl@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 9:00 AM EST - 1 December
Query:
Please include some proof that what you say is true - for
example, a piece of data to back up what you say, a specific
example of something you worked on with results, a story or
anecdote, etc.
Feel free to include your LinkedIn and Twitter handles for when
we share the article on social media
(https://twitter.com/marketingsherpa).
Here is the core piece of content we'll be linking to from the
article:
https://marketingexperiments.com/conversion-marketing/page-layout-optimization-mistakes
Here are previous articles to give you an example of what the
final published article will look like:
https://www.marketingsherpa.com/article/case-study/lead-gen-4-quick-lead-gen-case-studies-to-give-you-ideas-for-increasing-demand
https://marketingsherpa.com/article/case-study/creative-leadership-ideas-behind-the-scenes-look-at-9-companies
https://www.marketingsherpa.com/article/case-study/discovering-what-works-in-marketing-challenging-the-status-quo
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
Top marketing and/or web design mistakes
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-----------------------------------
Name: Sara Routhier Car Insurance
Category: TravelEmail: query-blxs@helpareporter.net
Media Outlet: Car Insurance
Deadline: 5:00 PM EST - 30 November
Query:
Do you have experience with bad driving behavior, are a law
enforcement officer, or are a public official that creates
better driving campaigns? We'd love to hear from you! What are
some of the behaviors associated with bad driving? What bad
driving behaviors aggravate you the most? What can a city or
state do to reduce bad driver behavior in its residents? Does
your area take any of these actions (please include the
city/town where you live) What do you believe is the most
pressing problem drivers face now compared to in the past 10
years? What do you anticipate will be the cause/habits of the
worst drivers over the next few years? How does technology play
a role in bad/good driving behaviors? What can a bad driver do
to help them correct bad driving habits? If you are a parent or
mentor, what can you teach your teenager while educating them
about driving so as to avoid bad driving behavior? Have you had
a personal experience with a bad driver, such as an accident?
Please share your experience as to what happened and how your
insurance company processed the claim.
Requirements:
We will link to your site and we would appreciate a link in
exchange. Please send all of the following: 250 words or more,
full name, title, headshot (300x300 minimum), and website URL
you want us to link to. We use all the good answers that meet
these requirements.
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