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[HARO] High Tech Queries: Evening Edition - Please note holiday observance

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HARO staff will be enjoying the Thanksgiving holiday Thursday,
Nov. 26 and Friday, Nov. 27. No newsletters will be sent those
days. They will resume Monday, Nov. 30.



********* INDEX ***********

High Tech

1) Best headphones for travelers (Anonymous)

2) Blog vs. Vlog: Where Are Marketers Spending More Time? (Databox Blog)

3) Facebook vs. Instagram: What's Better for Organic Brand Building? (Databox Blog)

4) What's the Best Way to Send Linkbuilding Emails? (Databox Blog)

5) Best practices for post sales CX — yes (CMS Wire)

6) Looking for Pet Tech (PetGuide.com)

7) Interviews with Virtual Event Software Product Managers or CEOs (Stream )

8) A Executive Team Story: What is the business value of investing in a cybersecurity program? (ITSPmagazine)

9) Embedded AI for IoT predictions story (IoT World Today)

10) Seeking tips for getting started in IT (Rasmussen College)

****************************

High Tech

1) Summary: Best headphones for travelers

Category: High Tech

Email: query-bkku@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 20 November

Query:

Looking for the best headphones and earphones for traveling
with - whether by car, RV, train or plane. Looking for noise
cancelling, easy to untangle, stylish sets.

Requirements:

Info, images and product samples.

This is for a leading lifestyle publication - the piece is to
run in spring 2021.

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-----------------------------------

2) Summary: Blog vs. Vlog: Where Are Marketers Spending More Time?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bko4@helpareporter.net

Media Outlet: Databox Blog

Deadline: 4:00 AM EST - 19 November

Query:

Name: Last name: Company: Url (for inbound link):

1) How is your team using blogging and video marketing to drive
traffic and leads?

2) What does your team invest more time and resources in?

A- Blogging

B- Video

c- Audio D - Other

3) What is more effective at driving traffic to your website?

A- Blogging

B- Video Marketing

4) What is more effective at generating leads on your website?

Blogging

Video Marketing

Requirements:

Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.

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-----------------------------------

3) Summary: Facebook vs. Instagram: What's Better for Organic Brand Building?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bko7@helpareporter.net

Media Outlet: Databox Blog

Deadline: 4:00 AM EST - 19 November

Query:

Name: Last name:

Company: Url (for inbound link):

1) Which platform has been more effective from an organic
brand-building standpoint for your company--Facebook or
Instagram? Please explain.

2) Where does your company receive more engagement (likes,
comments, shares)?

Facebook

Instagram



3) Which platform does your brand post more frequently in?

Facebook

Instagram

Requirements:

Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.

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-----------------------------------

4) Summary: What's the Best Way to Send Linkbuilding Emails?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bkoa@helpareporter.net

Media Outlet: Databox Blog

Deadline: 7:00 PM EST - 19 November

Query:

Name: Last name:

Company: Url (for inbound link):

1) What's your best tip for linkbuilding via email?

2) How many links does your team generate a month from its email
outreach efforts? (Pick a nr from 1 to 100+)

Requirements:

Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.

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-----------------------------------

5) Summary: Best practices for post sales CX — yes

Name: Phil Britt CMS Wire

Category: High Tech

Email: query-bkq7@helpareporter.net

Media Outlet: CMS Wire

Deadline: 7:00 PM EST - 20 November

Query:

Much of CX is focused on getting customers to, then through, the
sales funnel. What are the best practices -- and why -- for post
sales CX.

Looking for 250-300 word email responses focusing on 1-3 best
practices with a lot of depth. NO LONG LISTS, NO VENDORS.
Preference given to earlier reponses -- once I have enough
qualified responses, I will write and submit.

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-----------------------------------

6) Summary: Looking for Pet Tech

Name: Amy Tokic PetGuide.com

Category: High Tech

Email: query-bi6a@helpareporter.net

Media Outlet: PetGuide.com

Deadline: 7:00 PM EST - 20 November

Query:

I'm putting together a post and podcast episode on the best new
Pet Tech for the holidays. Looking for technology such as: Pet
Cameras Pet Gadgets Feeding solutions Appliances geared toward
pet care Any technology that would help pet parents take care of
their pets

Requirements:

These products should be available to purchase online or in
store in the US or North America.

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-----------------------------------

7) Summary: Interviews with Virtual Event Software Product Managers or CEOs

Name: Jenna Blumenfeld Stream

Category: High Tech

Email: query-bjgj@helpareporter.net

Media Outlet: Stream

Deadline: 7:00 PM MST - 20 November

Query:

Hello! I'm writing a guide about virtual event software. The
angle is still being worked out, but I'm interested in learning:

1. How virtual event platforms remain competitive in an
increasingly popular marketplace. 2. Must-have features and
functionality (for example: chat, video, networking, "booths",
Q&A) virtual events need to run a successful event. 3. How
virtual event platforms are providing value for event sponsors.
4. What tech stacks (APIs, SDKs, Cloud storage, etc.) virtual
events use to provide an exceptional user experience. 5. User
onboarding is interesting in virtual events, because many
attendees may be using your platform for the very first time.
How do you facilitate rapid user onboarding? 6. How does your
platform encourage attendee engagement?? There's nothing worse
than a lonely message board at a packed event. 7. What does the
future of virtual events look like? How can in-person events
integrate a virtual component for those who can't travel?

Requirements:

Seeking to interview CEOs, CTOs or product managers of virtual
event platforms. Interviewees will be positioned as experts in
the field of virtual events :)

This content will be published in a downloadable guide, and
promoted on our website's blog (getstream.io/blog) with links
back to your site. We will also heavily promote this content on
social media.

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-----------------------------------

8) Summary: A Executive Team Story: What is the business value of investing in a cybersecurity program?

Name: Sean Martin ITSPmagazine

Category: High Tech

Email: query-bkms@helpareporter.net

Media Outlet: ITSPmagazine

Deadline: 7:00 PM PST - 20 November

Query:

We are putting together a series of podcasts to discuss how
cybersecurity helps the business with the top and bottom lines.
This episode will be presented directly from 1 or 2 C-level
executives from the organization, giving the guest/s we select
from this query a chance to tell their story on the podcast. The
story should go beyond risk management and security controls to
demonstrate how they made or saved time, money, resources,
customers, employees, products (or ??) by implementing a
finely-tuned information security program. Your response to this
query must be from an executive of the company and/or from a
line-of-business owner within the company. The response must
describe the "cybersecurity has a business value" story in 2-3
succinct, yet meaningful, paragraphs. The CxO/LoB owner must
also be able and available to expand on the story as a guest on
the podcast (we will coordinate timing after we select the best
response).

Requirements:

This specific request is limited to CxOs and line of business
owners that have a success story to share AND that are able and
available to join us for a podcast to share their story. If the
CxO/LoB owner is not able to speak on the podcast, please don't
respond to this query. This specific request excludes
submissions from cybersecurity companies; all other industries
and company types are welcome. This is NOT a request for
product/service pitches - they will be immediately discarded.
This is NOT a request for how "technology saved the day" if the
only thing that is presented in the response is the technology
that was used and is missing how it tangibly impacted the top
and/or bottom lines business in a positive manner. This is NOT a
request to sling cybersecurity jargon as a story (such as
"reduced risk" or "blocked attacks"). We want the real business
value - we want the hard figures when possible. While all of
these requirements may seem daunting, please recognize that it
means we want to capture the best story possible - that's our
mission here and is our only goal in setting the requirements as
we've done. Thanks for your understanding!

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-----------------------------------

9) Summary: Embedded AI for IoT predictions story

Name: Evan Schuman IoT World Today

Category: High Tech

Email: query-bkqy@helpareporter.net

Media Outlet: IoT World Today

Deadline: 7:00 PM EST - 20 November

Query:

This is a piece for IoT World Today
(https://www.iotworldtoday.com/) and involves how far will
embedded AI for IoT will likely go in 2021. One point we'll want
to explore: Silicon supply chain has suffered somewhat in wake
of COVID-10. How much of an impact will that have on 2021
delivery? We are seeking IT people (ideally working for end-user
enterprises [revenue more than $3 billion a year]], as opposed to
vendors selling into this space or SMBs), analysts, consultants
and any other experts in this area. If interested, please send
over whatever insights the source is willing to discuss. The
more specific, the better. The more surprising, the better as we
can't tell our readers that which they already know.

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-----------------------------------

10) Summary: Seeking tips for getting started in IT

Name: Ashley Brooks Rasmussen College

Category: High Tech

Email: query-bkt8@helpareporter.net

Media Outlet: Rasmussen College

Deadline: 8:00 PM EST - 20 November

Query:

This article will show new IT workers how to land their first
job in the field. If you're interested in contributing, please
respond to the following questions: 1. What can an aspiring IT
professional do to strengthen their resume or make it stand out
from the crowd? 2. What sort of education, certifications, or
other training do you look for in new hires? 3. Is there
anything else people should know about getting their foot in the
door of the IT field?

Requirements:

Sources should be in a hiring position for IT roles (HR, hiring
manager, tech manager, etc.). In addition to responding to the
questions above, please include your full name, credentials, and
the URL you'd like included if you're chosen as a source.
(Unfortunately, we're unable to link to social media profiles
and personal blogs.) Thanks!

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-----------------------------------



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