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[HARO] High Tech Queries: Evening Edition

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Queries!



********* INDEX ***********

High Tech

1) Cyber Security (SIA Online)

2) How can campus CIOs plan effectively for their IT infrastructure needs? (eCampus News)

3) Seeking commentary on CBDCs/Digital Dollar (Finance Magnates)

4) What's your best performing blog CTA? Please share one example of a high-performing blog post CTA ? (Databox Blog)

5) What is your one tip for driving more MQLs? (Databox Blog)

6) VCs: programs and support that top Silicon Valley VC firms offer to their startup founders (BUSINESS INSIDER)

7) CSO Story about different threat methods expected next year (CSO Online)

8) Crypto Entrepreneurs and Innovators (IdeaMensch)

9) Comment on liquidity pools, yield farming and earning interest on crypto. (Anonymous)

10) 5 Reasons You Should Boost Your Internet Speeds in 2021 (Spectrum Business Insights)

11) What is your top marketing lesson from 2020? (MarketingSherpa)

12) What is one way to reduce CAC? (Databox Blog)

****************************

High Tech

1) Summary: Cyber Security

Name: Desiree Macy SIA Online

Category: High Tech

Email: query-bj0u@helpareporter.net

Media Outlet: SIA Online

Deadline: 5:00 PM PST - 11 November

Query:

We are an online media company that publishes articles about
security. We all know that fraudsters and hackers are
everywhere. We want to share information with our readers on how
we can prevent being hacked and protect our privacy online.

Requirements:

We are looking for an original article that speaks about
cybersecurity. We appreciate any pitch you can send to us.

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-----------------------------------

2) Summary: How can campus CIOs plan effectively for their IT infrastructure needs?

Name: Dennis Pierce eCampus News

Category: High Tech

Email: query-bj1o@helpareporter.net

Media Outlet: eCampus News

Deadline: 12:00 PM EST - 12 November

Query:

I'm working on an article about how college and university CIOs
can plan effectively for the IT infrastructure needs of their
campuses. Ubiquitous WiFi across the entire campus is now an
expectation, and students arrive on campus with a growing number
of devices requiring connectivity. Plus, CIOs have to plan for
IoT, the research needs of faculty, and future demands as well.

How can CIOs do this successfully? What key questions should
they be asking? How quickly are bandwidth needs increasing on
campus? What advice would higher-ed CIOs have for their
colleagues on this issue?

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-----------------------------------

3) Summary: Seeking commentary on CBDCs/Digital Dollar

Name: Rachel McIntosh Finance Magnates

Category: High Tech

Email: query-bj3r@helpareporter.net

Media Outlet: Finance Magnates

Deadline: 11:00 PM EST - 10 November

Query:

1. A number of nations and jurisdictions have recently announced
explorations, studies, and pilot programs of CBDCs. Why is this
happening now?

2. When are CBDCs likely to be a big part of international
financial reality?

3. With the incoming Biden administration, is a digital dollar
likely to appear anytime soon?

4. Will the CBDC era have any effect on traditional
cryptocurrencies Like Bitcoin?

5. Other thoughts?

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-----------------------------------

4) Summary: What's your best performing blog CTA? Please share one example of a high-performing blog post CTA ?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bj5z@helpareporter.net

Media Outlet: Databox Blog

Deadline: 7:00 PM EST - 12 November

Query:

1)

2) What's your best performing blog CTA? Please share one
example of a high-performing blog post CTA and why you think it
works so well.

3) What's your typical click-through-rate of a blog post CTA on
your website?

2-5%

6-10%

11-15%

16-20%

21-25%

more than 25%

3) What's the typical conversion rate of a blog post CTA on your
website?

less than1%

2-3%

4-5%

6-7%

8-9% more than 10%

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-----------------------------------

5) Summary: What is your one tip for driving more MQLs?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bj60@helpareporter.net

Media Outlet: Databox Blog

Deadline: 7:00 PM EST - 10 November

Query:

1) . What is your one tip for driving more MQLs?

2)Does your team have clearly defined criteria for MQLs?

Yes

No

Not sure

What percentage of your leads typically become marketing
qualified? less than5%

6-10%

11-15%

16-20%

21-25%

26-30%

31-35%

36-40%

41-45%

46-50%

50%+

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-----------------------------------

6) Summary: VCs: programs and support that top Silicon Valley VC firms offer to their startup founders

Name: Robin Madell BUSINESS INSIDER

Category: High Tech

Email: query-bj67@helpareporter.net

Media Outlet: BUSINESS INSIDER

Deadline: 8:00 PM EST - 12 November

Query:

As a writer for Business Insider, I'm looking for sources to
feature in a piece that will include a list of programs and
support top Silicon Valley VC firms offer to their startup
founders to help them succeed, besides sitting on their boards
and doing introductions.

Requirements:

For consideration, please send your pitch that shares details
about what unique programs and support that your VC firm offers
to your startup founders to help them succeed.

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-----------------------------------

7) Summary: CSO Story about different threat methods expected next year

Name: Evan Schuman CSO Online

Category: High Tech

Email: query-bi3e@helpareporter.net

Media Outlet: CSO Online

Deadline: 7:00 PM EST - 12 November

Query:

Working on a piece for CSO (https://www.csoonline.com/) about
what new attack methods bad guys will likely deploy next year
(2021). We're looking for threat researchers, analysts, threat
researchers, consultants, threat researchers, Fortune 1000
CISOs/CSOs, threat researchers and academics. Oh, and also
threat researchers. If interested, please send over thoughts
from the prospective source. As always, we're looking for
insights that our readers haven't yet heard and, ideally, would
surprise them. We'll choose who to interview based on the
insights shared.

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-----------------------------------

8) Summary: Crypto Entrepreneurs and Innovators

Name: Carlyn Schulzke IdeaMensch

Category: High Tech

Email: query-bilv@helpareporter.net

Media Outlet: IdeaMensch

Deadline: 9:00 PM EST - 12 November

Query:

We're looking to interview crypto entrepreneurs and folks who're
innovating in that space.

Requirements:

Must be founder or co-founder, organization or company needs to
already exist and can't just be an idea. All interviews are
conducted in writing. PR Reps: To safeguard against "fake"
interviews, we ask that your client contact us directly at
https://ideamensch.com/contact to ensure the person we publish
is the person who did the interview. We publish accepted pitches
in the order we receive them. Once the pitch is submitted, we
will only communicate with the client. Thus we insist it's their
contact info that gets submitted, as we need to do some form of
identity check. If you'd like an accepted pitch for your client
to be published sooner than 2-3 months, please respond to the
query for details.

Back to Top Back to Category Index

-----------------------------------

9) Summary: Comment on liquidity pools, yield farming and earning interest on crypto.

Category: High Tech

Email: query-bj00@helpareporter.net

Media Outlet: Anonymous

Deadline: 1:00 PM EST - 12 November

Query:

Hi, I am writing a story about a recent trend in crypto
investing - liquidity pools - and I would like to quote a few
sources. Please answer one or more questions: 1. How do
liquidity pools work? 2. What are the benefits of using
liquidity pools compared to other ways to earn interest on
cryptocurrency? 3. There are many liquidity pools popping up.
How to choose one that's right for you? 4. Are liquidity pools
the next big thing? Why or why not? 5. Anything else you would
like to add.

Requirements:

Looking for crypto and blockchain enthusiasts - professionals
working in the industry, influencers, investors. For the credit,
please send your name, photo, credentials/title and company, and
a link to include (website, LinkedIn or Twitter).

Back to Top Back to Category Index

-----------------------------------

10) Summary: 5 Reasons You Should Boost Your Internet Speeds in 2021

Name: Rebecca McReynolds Spectrum Business Insights

Category: High Tech

Email: query-bj1y@helpareporter.net

Media Outlet: Spectrum Business Insights

Deadline: 7:00 PM EST - 12 November

Query:

I would like to interview small business owners and/or
technology experts who can discuss key reasons/factors a
business should think about upgrading to a higher-speed internet
plan for the year ahead. This could include things like the
ability to work faster, adopting business technologies like
Internet of Things, cloud-based tools, etc. that require or
perform better on higher-speed internet.

Requirements:

Small business owner and/or tech expert.

Back to Top Back to Category Index

-----------------------------------

11) Summary: What is your top marketing lesson from 2020?

Name: Daniel Burstein MarketingSherpa

Category: High Tech

Email: query-bj5e@helpareporter.net

Media Outlet: MarketingSherpa

Deadline: 9:00 AM EST - 16 November

Query:

What is your top marketing lesson from 2020?

Please include a specific example showing the audience how you
learned your lesson.

Please include your name, title, and company, so we know how to
attribute you in the article if your example is chosen.

Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).

Here are previous articles to give you an example of what the
final published article will look like:

https://www.marketingsherpa.com/article/case-study/discovering-what-works-in-marketing-challenging-the-status-quo

https://www.marketingsherpa.com/article/case-study/clear-marketing-messages-5-quick-case-studies

https://www.marketingsherpa.com/article/case-study/subscription-marketing-4-mini-case-studies-of-recurring-revenue-products

A few things I do to make the experience better for sources:

- I respond to every pitch to let you know I got it

- If you are included in the article, I will send you a link
once it is published

- If you have a question, I will answer it

Requirements:

Your top marketing lesson of 2020, with a specific example
showing how you learned it

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-----------------------------------

12) Summary: What is one way to reduce CAC?

Name: Spela Mlekuz Databox Blog

Category: High Tech

Email: query-bj5u@helpareporter.net

Media Outlet: Databox Blog

Deadline: 7:00 PM EST - 12 November

Query:

1) First name:

Last name:

Company name:

The inbound link should link to (url):

2) What is one way to reduce CAC? Explain why and how it works.

3)In your experience, which channels offer the lowest customer
acquisition cost? - SEO/Content marketing, Email marketing,
social media marketing, paid social, paid search, Referrals,
Other [Please specify]] (Select one only)

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