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Queries!
********* INDEX ***********
High Tech
1) What is the most important metric for tracking Instagram marketing campaign performance? (Databox Blog)2) Service on Demand Apps (Lifewire)
3) What's ONE tip for writing a high-converting call-to-action? (Databox Blog)
4) How to Prioritize Household Debt Payments? (MatchFinancial.com)
5) How to Reduce Your Debt-to-Income Ratio - Best Steps (MatchFinancial.com)
6) IT benefits of a Standard Operating Environment (The Enterprisers Project)
7) remix mini reviews (TechCrunch)
8) What is the most important metric for tracking Instagram marketing campaign performance? (Databox Blog)
9) Book About Edge Computing (Forbes.com)
10) McAfee IPO (InvestorPlace.com)
11) Technologies that CIOs can't ignore in 2021 (mrc's Cup of Joe Blog)
12) Your successful (or unsuccessful) Marketing Strategy looking for specific examples (MarketingSherpa)
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High Tech
1) Summary: What is the most important metric for tracking Instagram marketing campaign performance?Name: Spela Mlekuz Databox Blog
Category: High TechEmail: query-bipa@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 10 November
Query:
1 What is the one metric you consider most important when it
comes to tracking Instagram marketing campaign performance?
2) 7. In your experience, when does Instagram works best from a
marketing standpoint?
Brand awareness (likes, comments, shares)
Brand engagement (sessions, leads, sales etc.)
3) Do you spend more, less, or about the same (in time and
resources) on Instagram as you do on Facebook?
We spend more
We spend less
It's about the same
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
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Name: Sascha Brodsky Lifewire
Category: High TechEmail: query-bipd@helpareporter.net
Media Outlet: Lifewire
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a story about an app in which you can order a real
bodyguard on demand. I'm seeking expert commentary on the
following: 1.) How necessary is it to have a bodyguard on
demand? 2.) Are there are any similar apps like this on the
market? 3.) Could this be part of a growing trend?
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Name: Spela Mlekuz Databox Blog
Category: High TechEmail: query-bipe@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
Contact email:
First name:
Last name:
Company name:
The inbound link should link to (url):
1) What's ONE tip for writing a high-converting call-to-action?
2) Who typically writes CTA copy on your team?
The boss
Directors/managers
Content marketer
A copywriter
Agency/freelancer
Whoever is free
3) Do you A/B test copy variations of CTAs before launching them
fully?
Always
Sometimes
Infrequently
Never
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
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Name: Brian O'Connell MatchFinancial.com
Category: High TechEmail: query-biqf@helpareporter.net
Media Outlet: MatchFinancial.com
Deadline: 7:00 PM EST - 10 November
Query:
Query - We're working on an article on how to prioritize
household debt, i.e., which debts to pay off first every month?
We need these queries answered . . .
1. Should there a "pecking order" for monthly household debt
payments? if so, which debts should be paid off first on a
regular basis and why?
2. What are the best strategies to deploy when building a
monthly debt payment strategy. High-interest rate debt first?
Higher volume debt first? Keep the lights on debt first? What's
the best strategy when prioritizing household debt payments and
why?
3. If a person is tight on cash, which debts are best left to
delay and why (i.e., low priority debt.)
Thanks so much . . .
Requirements:
Requirements - Consumer debt experts, personal finance experts,
credit experts, household budget experts, consumer finance
advocates
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Name: Brian O'Connell MatchFinancial.com
Category: High TechEmail: query-biqg@helpareporter.net
Media Outlet: MatchFinancial.com
Deadline: 7:00 PM EST - 10 November
Query:
Query - Hi Folks, Looking for help on a strategy-based story on
reducing the household debt-to-income ratio. We'd need the
following questions answered:
1. What is a debt to income ratio? Why does it matter?
2. How does debt-to-income impact credit score and ability to
get credit or a loan?
3. What are the best ways to reduce debt-to-income ratios?
Examples would be helpful.
4. What mistakes should be avoided when taking action steps to
reduce household debt-to-income ratio? (i.e., mistakes that
might lead to bad credit.)
Thank you . . .
Requirements:
Requirements - Personal finance experts, personal debt experts,
credit score experts, credit card experts, lending/loan experts,
consumer finance advocates
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Name: Kevin Casey The Enterprisers Project
Category: High TechEmail: query-bill@helpareporter.net
Media Outlet: The Enterprisers Project
Deadline: 2:00 PM EST - 11 November
Query:
Seeking emailed comments for with an audience of IT leaders and
professionals in mind. Questions:
What are the benefits of a Standard Operating Environment (SOE)
in IT?
Why do IT teams/departments implement them? What do they gain by
doing so?
Primer for reference:
https://www.redhat.com/en/topics/management/what-is-an-soe
Comments should be non-promotional in nature. Thanks!
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Name: Clarence McDaniels TechCrunch
Category: High TechEmail: query-bio6@helpareporter.net
Media Outlet: TechCrunch
Deadline: 12:00 AM EST - 11 November
Query:
Remix Mini Reviews
What are the best features of remix mini? How does remix mini
work?
Requirements:
We are looking for 100% unique content about remix mini.
Anything that can cover the above questions will do. We cater US
audience.
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Name: Spela Mlekuz Databox Blog
Category: High TechEmail: query-bip5@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
Contact email:
First name:
Last name:
Company name:
The inbound link should link to (url):
1) What is the one metric you consider most important when it
comes to tracking Instagram marketing campaign performance?
2) In your experience, when does Instagram works best from a
marketing standpoint?
Brand awareness (likes, comments, shares)
Brand engagement (sessions, leads, sales etc.)
3) Do you spend more, less, or about the same (in time and
resources) on Instagram as you do on Facebook?
We spend more
We spend less
It's about the same
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
Back to Top Back to Category Index
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Name: Tom Taulli Forbes.com
Category: High TechEmail: query-biqb@helpareporter.net
Media Outlet: Forbes.com
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a book about edge computing. So I'm looking to
interview experts, founders, academics, executives and
consultants.
Requirements:
I'm looking for expert commentary.
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Name: Tom Taulli InvestorPlace.com
Category: High TechEmail: query-biqd@helpareporter.net
Media Outlet: InvestorPlace.com
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a post about the recent IPO for McAfee. What are
the prospects for the company? Is the stock at an attractive
valuation? What are the downsides?
Requirements:
I'm looking for expert commentary.
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Name: Steve Hansen mrc's Cup of Joe Blog
Category: High TechEmail: query-birg@helpareporter.net
Media Outlet: mrc's Cup of Joe Blog
Deadline: 7:00 PM EST - 13 November
Query:
As technology rapidly evolves, these changes are affecting how
the IT department (and the business as a whole) operates. In
this article, we're looking for important technologies that will
greatly impact the business world in the coming year. These are
technologies that IT leaders and CIOs must closely monitor in
2021. They could be new technologies, or existing ones that will
be important to IT departments (and the business as a whole) in
2021. In your response, please explain the technology (or
technologies) and explain why it's so important.
Requirements:
No product pitches, please. No phone interviews this time. Email
only, please.
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Name: Daniel Burstein MarketingSherpa
Category: High TechEmail: query-biru@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 1:00 PM EST - 12 November
Query:
The specific Marketing Strategy example(s) can be from any
industry and should include:
* Before (if applicable) * After * Results (how do you know it
was successful or unsuccessful?) * Advice for other marketers
based on your specific example * Your/your sources' role in the
campaign
Please include your (and/or your client's) name, title, and
company, so we know how to attribute you in the article if your
example is chosen (if your proposed source works for an agency,
platform or other vendor, we need a quote with advice for
marketers from someone who actually works at the brand/client as
well).
Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).
Here is a key piece of content we'll be sharing in the article,
to spark your thinking:
https://marketingexperiments.com/conversion-marketing/optimizing-tactics-vs-strategy
Here are previous articles to give you an example of what the
final published article will look like:
https://www.marketingsherpa.com/article/case-study/clear-marketing-messages-5-quick-case-studies
https://www.marketingsherpa.com/article/case-study/subscription-marketing-4-mini-case-studies-of-recurring-revenue-products
https://www.marketingsherpa.com/article/case-study/ecommerce-10-mini-case-studies-successful-marketing-online-shopping
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
A specific marketing strategy example with results
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