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Queries!
********* INDEX ***********
Business and Finance
1) Title What's your number one piece of marketing advice for the holidays? (Hearst Bay Area)2) You Got Major Media Coverage...Now What? (AskMyAdvisor)
3) Cybersecurity for Canadian Small Businesses (Anonymous)
4) Seeking commentary on the US's election and crypto (Finance Magnates)
5) Was Your Boss Your Champion? (Business Book - Career Press)
6) Coaching: Do's and Don'ts of Client Intake Forms (Anonymous)
7) Tech Tools for Engaging Virtual Workshops and Events (Entrepreneur)
8) What are some steps you can take when an essential member of your company quits? (Startup Thread)
9) How can accountants appear better on Zoom (Anonymous)
10) How can accountants lead meetings and work best on Zoom? (Anonymous)
11) How alternative data is boosting credit access for underserved groups (CreditCards.com)
12) Help us explain the difference between a land contract versus a mortgage (Next Advisor (TIME Magazine's personal finance brand))
13) Insights on Restaurant Planning for Fall/Winter (Schimiggy Reviews)
14) What is ONE tip Real Estate Agents should know about buying leads? (Agent Advice)
15) Seeking product leaders for story on user acceptance testing (Built In)
16) Need experts to weigh in on knowledge management implementation (Nectafy)
17) Would Microsoft's Mixer have been saved with a different influencer strategy? (MACRO/Micro Media)
18) Pricing Strategies for Retailers (Anonymous)
****************************
Business and Finance
1) Summary: Title What's your number one piece of marketing advice for the holidays?Name: Shana Haynie Hearst Bay Area
Category: Business and FinanceEmail: query-bhg7@helpareporter.net
Media Outlet: Hearst Bay Area
Deadline: 7:00 PM PST - 11 November
Query:
Hearst Bay Area, northern California's largest news media and
services group is looking for business owners and marketers to
submit their best piece of holiday marketing advice. Please
submit your tip (in 200 words or less) if you have been
successful with marketing during the holidays for your brand.
Also, please include your name, title, a link to your website,
and your Twitter and LinkedIn profiles to be considered.
Requirements:
Must be a marketing professional or business owner to be
considered. No sales pitches.
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Name: Brian Ouellette AskMyAdvisor
Category: Business and FinanceEmail: query-bhil@helpareporter.net
Media Outlet: AskMyAdvisor
Deadline: 11:00 AM PST - 4 November
Query:
3rd party media endorsements provide instant credibility & can
reach a massive audience, instantly.
What happens next, oftentimes, for the business or person that
receives it? Nada. Goose egg. Zilch. 0!
Often times there's a bit of shock when the doors aren't being
knocked down with a response after the coverage. Sound familiar
at all?
The reality (oftentimes) is that the coverage is an important
first step...But it's how you LEVERAGE that coverage AFTER that
makes the difference.
Our question to answer for our advisor* readers. Many who have
incredible media accolades but have done nothing with them:
What is your #1 tip for leveraging media coverage AFTER you've
received it?
*Accountants, attorneys, financial advisors & realtors in the
US, Europe & Asia.
Requirements:
Have you had success leveraging media coverage OR know of
specific ways to leverage coverage? No vanilla answers. We want
the #1 hacks you've discovered to share.
So we can include you, please include your URL & headshot to be
included in the post(s) (our US Alexa ranking today is: 35,556)
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Category: Business and Finance
Email: query-bhjv@helpareporter.net
Media Outlet: Anonymous
Deadline: 11:00 PM PST - 8 November
Query:
Seeking Canada-based sources for an article for AmEx Trends and
Insights about the importance of cybersecurity for business
owners and small businesses.
Seeking knowledgeable sources to explain:
Degrees Common cyber-attacks on business-owners, especially
small businesses Degrees Why business-owners need
cybersecurity? Explain 2-3 benefits. * How small businesses can
manage these risks (in an affordable way) Degrees Emerging and
lesser-known cybersecurity threats Degrees How to start a
cybersecurity strategy * Where Canadian businesses can turn for
unbiased, independent cybersecurity advice and resources.
Requirements:
PLEASE ONLY RESPOND IF YOU ARE BASED IN CANADA.
Send a brief introduction and explain how your experience and
professional expertise makes you qualified to talk about
cybersecurity for SMBs. Sources will be chosen in 2-3 days and
any follow-up questions will be sent by email questions this
week for reply by EOD November 7/8.
Thank you.
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Name: Rachel McIntosh Finance Magnates
Category: Business and FinanceEmail: query-bhkr@helpareporter.net
Media Outlet: Finance Magnates
Deadline: 7:00 PM EST - 3 November
Query:
1. Today's the day! Who's the predicted winner and how is this
prediction affecting financial markets? Particularly crypto
markets?
2. What could an upset in the election results do to financial
markets? To crypto markets?
3. What could civil unrest in the US do to crypto
markets/financial markets?
4. What does a trump win mean for the global economy and for
crypto? A Biden win?
5. Are there any important down ballot elections that the crypto
world should be paying attention to?
6. Other thoughts?
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Name: Donna Cutting Business Book - Career Press
Category: Business and FinanceEmail: query-beeu@helpareporter.net
Media Outlet: Business Book - Career Press
Deadline: 7:00 PM EST - 8 November
Query:
This is for a business book to be published by Career Press and
released in March 2022.
I'm looking for authentic stories of hourly employees (or former
hourly employees) whose boss took a sincere interest in their
professional development.
If you started out as an hourly employee and grew with a company
or in your career as a result of your boss helping you develop
professionally, I want to hear from you!
Requirements:
Please share your story in an email and if it's a fit, I'll
reach out to schedule an interview. Please put My Boss Was My
Champion in the subject line.
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Category: Business and Finance
Email: query-bfg6@helpareporter.net
Media Outlet: Anonymous
Deadline: 11:00 AM EST - 5 November
Query:
Do all coaches need a client intake form, or when is one useful?
What needs to be included and what shouldn't be there? What
else should coaches be aware of?
Target audience for this - solo coaches (fitness, wellness,
career, life), coaching organizations, and consultants.
Requirements:
Please submit specific, actionable tips. We are not able to
respond to "invitations to interview". If we use your quote, we
will include a 'follow' link to your website as well as tagging
you on social media.
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Name: Ruthie Bowles Entrepreneur
Category: Business and FinanceEmail: query-bgqs@helpareporter.net
Media Outlet: Entrepreneur
Deadline: 10:00 PM EST - 6 November
Query:
I'm looking to talk with companies who have developed a tool
that help speakers and presenters create more engaging workshops
and virtual events. These tools will likely be software of some
kind.
Requirements:
Your tool must already be launched with an active user base.
Examples of how the tools works would be great. Must be
available for a 20-minute call to be included in the article.
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Name: Claire Smith Startup Thread
Category: Business and FinanceEmail: query-bh5e@helpareporter.net
Media Outlet: Startup Thread
Deadline: 11:00 PM PST - 4 November
Query:
We are looking for practical advice for business leaders on
things they can do after a vital team member leaves the company.
Personal anecdotes are great, as well as just tips on what
others can do.
Requirements:
Please respond to this request as follows:
Your Name, Title, Company Name, Website, One Sentence
Description of Your Company
Responce
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Category: Business and Finance
Email: query-bhab@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM EST - 9 November
Query:
We're writing a how-to tip guide for accountants to appear best
on Zoom! What specific and actionable advice can you offer? How
should the lighting be? What, if any, external lighting should
you buy? How should the camera be positioned? What should be in
the background? What shouldn't be? Should you use artificial
backgrounds? Is there a place in the house that works best?
Requirements:
Looking for CPAs and other experts to weight in. Please be
specific as possible! Send your answers, name, title and
location. Story will be fact checked prior to publication.
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-----------------------------------
Category: Business and Finance
Email: query-bhac@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM EST - 9 November
Query:
Zoom meetings are a major part of the workday now, so how can
you make the most of them? This is not about appearance, but
more about content and performance. --How should you start a
meeting if you're the leader? --How should you not? --When is
it best to have mute on or off? Video on/off? --When is it best
to share a screen? --How do you prevent people from not paying
attention? --How can you get everyone engaged? --What do you
do if people keep taking over each other? --Do agendas work in
a digital age? Please be specific as possible, examples are
welcome.
Requirements:
CPAs and other accounting experts preferred, though workplace
experts and communications professionals are welcome. Send your
detailed answers with a name, title and location. Info used will
be checked prior to publication.
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Name: Rebecca Lake CreditCards.com
Category: Business and FinanceEmail: query-bhba@helpareporter.net
Media Outlet: CreditCards.com
Deadline: 7:00 PM EST - 4 November
Query:
I'm seeking credit experts to answer the following:
1. What is alternative data and how is it used in credit scoring
models? Which FICO credit score models currently use alternative
data? 2. Historically, what barriers have kept underserved
groups from gaining access to credit and loans? 3. What are the
advantages of alternative data inclusion in credit scoring for
underserved groups? Specifically, how is this helping to
increase access to credit and make borrowing easier? 4. Are
there are any disadvantages associated with using alternative
data, in general and for underserved groups specifically? 5.
How can underserved groups use alternative data in their favor
to improve their credit scores and expand access to credit?
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Name: Jerry Brown Next Advisor (TIME Magazine's personal finance brand)
Category: Business and FinanceEmail: query-bhci@helpareporter.net
Media Outlet: Next Advisor (TIME Magazine's personal finance brand)
Deadline: 1:00 PM EST - 5 November
Query:
I'm writing a story for TIME magazine's personal finance brand,
Next Advisor, that will explain the differences/similarities
between a land contract and a mortgage.
Here are some questions I have:
1. What is a land contract?
2. How is a land contract different from a mortgage? What does
it cover?
3. What are the pros and cons of taking out a land contract?
4. Can you apply for a land contract if you already have a
mortgage?
5. How do land contract interest rates work?
6. Have you taken out a land contract recently? What was your
experience like? What advice would you give someone who is
considering taking out a land contract?
Thanks in advance for your help! If you contribute, you may get
a backlink to your website.
Jerry Brown Freelance Writer NextAdvisor
Requirements:
You must be a professional who has a lot of experience handing
land contracts (mortgage experts, real estate attorneys, real
estate agents, etc.), or be a regular person who has recently
gone through the process of securing a land contract.
Also, you must be available for a quick phone interview this
week.
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Name: Alexandra Tran Schimiggy Reviews
Category: Business and FinanceEmail: query-bhdm@helpareporter.net
Media Outlet: Schimiggy Reviews
Deadline: 1:00 AM EST - 13 November
Query:
Restaurants are anticipating a decline in business during the
Fall and Winter season. We are looking for expert advice on how
to mitigate this decline in outdoor dining. Are people preparing
with outdoor dining options such as tents and heaters and what
is the best way to prepare for this? How can businesses remain
open when it is too cold or rainy to dine outside without a
covering.
Requirements:
Please send your response to us (no more than 250 words) and
include your full name, website and a headshot. We will be
syndicating this piece on other newsoutlets. If this query
expires, please contact us at Schimiggy@gmail.com
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Name: Kayla Conboy Agent Advice
Category: Business and FinanceEmail: query-bhf3@helpareporter.net
Media Outlet: Agent Advice
Deadline: 8:00 PM EST - 4 November
Query:
Please share your one tip followed by 3-5 sentences explaining
why you've found this to be helpful.
Please also include a headshot (with a link, not attached), full
name, title, and URL.
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Name: Jeff Link Built In
Category: Business and FinanceEmail: query-bhhg@helpareporter.net
Media Outlet: Built In
Deadline: 12:00 PM CST - 4 November
Query:
Seeking to interview product leaders for a story on user
acceptance testing. How do you scope and plan for user
acceptance testing? Who should be involved? How do you define
appropriate acceptance criteria? How do you collect data and
evaluate results?
Requirements:
Sources in Chicago, Los Angeles, New York, Austin, San
Francisco, Denver, Boston and Seattle preferred.
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Name: Henry O'Loughlin Nectafy
Category: Business and FinanceEmail: query-bhi5@helpareporter.net
Media Outlet: Nectafy
Deadline: 7:00 PM EST - 5 November
Query:
1. How is knowledge management used in today's organizations to
drive business success?
2. What process/steps do you recommend taking to successfully
incorporate knowledge management within an organization?
Looking for responses to be at least 150 words. If we use your
input, we will notify you by email.
Note: This article will be published on www.glasscubes.com.
Requirements:
Please include your: - Name - Title - Company name - Company URL
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Name: Kelly Werner MACRO/Micro Media
Category: Business and FinanceEmail: query-bhj5@helpareporter.net
Media Outlet: MACRO/Micro Media
Deadline: 7:00 PM EST - 4 November
Query:
Seeking media industry contributors to discuss the failure of
Microsoft's Mixer, and specifically their influencer marketing
strategy - focused on their rumored $30 million dollar deal with
Tyler Blevins, known in esports as Ninja.
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Category: Business and Finance
Email: query-bhjy@helpareporter.net
Media Outlet: Anonymous
Deadline: 10:00 PM EST - 11 November
Query:
I'm working on an article about retail pricing strategies for
North American retailers. I'd like to hear from sources with
firsthand experience to explain:
* How to price a product for retail * What different pricing
methods are there? * And how do they differ for product
categories? * Setting wholesale and retail prices: the
difference * What is 'manufacturer suggested' pricing * What is
vendor pricing * PLUS several common pricing strategies (too
many to provide here)
Requirements:
Sources need to have demonstrated experience with retail pricing
strategy. This may suit accountants and CPAs or retail
consulting firms. Deadline EOD November 11.
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-----------------------------------
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