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[HARO] Business & Finance Queries: Morning Edition

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Queries!



********* INDEX ***********

Business and Finance

1) What is one tip for writing a great meta description for better CTR? (Databox Blog)

2) Millennial rejected for credit during pandemic (Anonymous)

3) Writing about little things that can ruin a first impression (Anonymous)

4) Looking for authors who used a traditional publisher (Anonymous)

5) Community Managers / Participants - What is the biggest value-add your audience (you) needs? (TAP)

6) Looking for A Home Expert in Cleveland, OH (HomeLight)

7) Insider threat software for monitoring employees (seeking employee perspective) (The New York Times)

8) Interview with people that run dating site or app or had experience with it (Our Blog)

9) Business Lessons Learned on the Gridiron (Entrepreneur)

10) Casting Directors And Agents Needed for Book (book)

11) Advice for starting a florist business (College Textbook)

12) Looking for $1m+ business owners/entrepreneurs from SF (CodeCrew LLC)

13) Apparel Expert on Change in How We Dress for Work (Counselor)

14) Comparing online quotes for renters insurance (MoneyGeek)

15) Is investing gambling? (Axos Bank)

16) We're Talking About WordPress Errors (Anonymous)

17) Lattice/Promoting Generational Diversity at Work (Lattice)

18) Writing about how to answer questions about salary history (Anonymous)

19) Must-Read Books for Anyone Involved in Ecommerce (Anonymous)

20) How to encourage workers (Pizza Today)

****************************

Business and Finance

1) Summary: What is one tip for writing a great meta description for better CTR?

Name: Spela Mlekuz Databox Blog

Category: Business and Finance

Email: query-bj9w@helpareporter.net

Media Outlet: Databox Blog

Deadline: 9:00 PM EST - 12 November

Query:

Your name: Last name:

Company name: url:

1) What is one tip for writting a great meta description for
better CTR?

2) In your experience, what's the ideal length for a meta
description? (pick one)

less than 50 characters

51-120 characters

121-160 characters

The full 160 characters

more than 160 characters

*3) Should the primary keyword be included in the meta
description? (pick one)

Always

If it's natural

No

Requirements:

Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.

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-----------------------------------

2) Summary: Millennial rejected for credit during pandemic

Category: Business and Finance

Email: query-bjc9@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 13 November

Query:

Hi. I'm looking for a Millennial who would be willing to talk
about their experience getting a rejection for a credit card,
auto loan or other type of credit during the pandemic. If you'd
be willing to talk about what happened and how it affected your
finances in a time when credit may be more difficult to come by,
I'd love to hear from you. Thanks!

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-----------------------------------

3) Summary: Writing about little things that can ruin a first impression

Category: Business and Finance

Email: query-bjg1@helpareporter.net

Media Outlet: Anonymous

Deadline: 2:00 PM EST - 12 November

Query:

I'm working on a story about the things that can ruin a first
impression (professionally but also personally). Any insights
from HR professionals, body language experts, etc. would be
greatly appreciated.

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-----------------------------------

4) Summary: Looking for authors who used a traditional publisher

Category: Business and Finance

Email: query-bjho@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 13 November

Query:

We are looking to interview authors who have used a vanity
publisher.

Requirements:

The source should have used a vanity publisher.

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-----------------------------------

5) Summary: Community Managers / Participants - What is the biggest value-add your audience (you) needs?

Name: Daniel Gerow TAP

Category: Business and Finance

Email: query-bhd9@helpareporter.net

Media Outlet: TAP

Deadline: 7:00 PM EST - 13 November

Query:

We all know that creating a community is challenging.

What are some of the challenges you have faced?

What are the ways you are trying to improve community engagement
and activity?

If you could offer any value-add today, what would it be?

Requirements:

We are looking for insights from community managers / leaders
AND active community members.

We will also consider Marketplace (or similar) Founders that
testing ways to improve "stickiness".

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-----------------------------------

6) Summary: Looking for A Home Expert in Cleveland, OH

Name: Mikayla Uber HomeLight

Category: Business and Finance

Email: query-bi15@helpareporter.net

Media Outlet: HomeLight

Deadline: 7:00 PM EST - 13 November

Query:

Writing an article about how to sell a home in Cleveland, OH and
looking to speak with someone who has firsthand knowledge on the
topic.

Requirements:

Insider knowledge about Cleveland, OH real estate market

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-----------------------------------

7) Summary: Insider threat software for monitoring employees (seeking employee perspective)

Name: Sarah Scoles The New York Times

Category: Business and Finance

Email: query-bi2l@helpareporter.net

Media Outlet: The New York Times

Deadline: 7:00 PM MST - 13 November

Query:

I'm working on an article about software programs meant to
assess whether employees represent an insider threat. These
semi-automated systems are usually called "continuous
evaluation" programs, and they can keep track of employees'
criminal, financial, marital, and social media records, among
others.

I'm seeking perspectives from employees who have been part of
such continuous evaluation programs, particularly employees in
the health-care sector. I'd like to hear about their experiences
and insights from being on the receiving end of this monitoring.

Thanks! Sarah

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-----------------------------------

8) Summary: Interview with people that run dating site or app or had experience with it

Name: Alex Leshan Our Blog

Category: Business and Finance

Email: query-bi8g@helpareporter.net

Media Outlet: Our Blog

Deadline: 7:00 PM EST - 13 November

Query:

We at Dating Pro are researching various dating sites: what kind
of dating platforms people use, or created from scratch
solutions, their advantages and etc.

And I would love to hear your expert opinion as you already run
a successful dating business.

Requirements:

Dating site/app owners or ex-owners.

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-----------------------------------

9) Summary: Business Lessons Learned on the Gridiron

Name: Jennifer Spencer Entrepreneur

Category: Business and Finance

Email: query-bibl@helpareporter.net

Media Outlet: Entrepreneur

Deadline: 7:00 PM EST - 13 November

Query:

I am looking to hear from current or former NFL players on
lessons they learned on the football field that are now helping
them in the world of business.

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-----------------------------------

10) Summary: Casting Directors And Agents Needed for Book

Name: Seth Greene book

Category: Business and Finance

Email: query-bifo@helpareporter.net

Media Outlet: book

Deadline: 7:00 PM EST - 13 November

Query:

If you are a casting director or agent, I want to interview you
for my next book - on how actors can still get cast and get work
in a covid environment. I am under contract with BMD Publishing
with a anticipated release date of second quarter of 2021.

Requirements:

Casting Directors and agents needed for book. Zoom video
interview.

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-----------------------------------

11) Summary: Advice for starting a florist business

Name: Jennifer DeWan College Textbook

Category: Business and Finance

Email: query-bigu@helpareporter.net

Media Outlet: College Textbook

Deadline: 7:00 PM EST - 13 November

Query:

I am seeking successful florists and floristry designers and
arrangers to quote in the next edition of the textbook for our
college's Florist Certificate Course. What expert advice can you
share with aspiring florists?

Requirements:

We are looking to quote people who are currently working within
the florist industry.

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-----------------------------------

12) Summary: Looking for $1m+ business owners/entrepreneurs from SF

Name: Alexandra Marin CodeCrew LLC

Category: Business and Finance

Email: query-bioa@helpareporter.net

Media Outlet: CodeCrew LLC

Deadline: 7:00 PM EST - 13 November

Query:

Do you own or have co-founded a business that made more than $1m
in revenue last year and you're based in the SF?

I'd love to feature you in our next blog post if you're game to
answer a few questions about you and your business.

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-----------------------------------

13) Summary: Apparel Expert on Change in How We Dress for Work

Name: C.J. Mittica Counselor

Category: Business and Finance

Email: query-bj1q@helpareporter.net

Media Outlet: Counselor

Deadline: 7:00 PM EST - 13 November

Query:

With the COVID-19 pandemic and people working from home, there's
been a vast change in professional dress and what people wear
for work.

For Counselor's Promo Insiders podcast, I'd like to interview a
personal stylist or apparel expert who could speak about the
changing norms in what people are wearing.

Our readers are promotional products companies who sell logoed
merch. This topic is relevant to them for two reasons:

1. As sales and businesspeople, what they wear for work is
important for interacting with clients and coworkers.

2. Since they help other businesses purchase logoed clothing
(shirts, hoodies, jackets, hats, etc.), they need to know what
apparel items are in-demand and being worn and which aren't.



Requirements:

Ideal candidates are personal stylists or apparel experts. Must
be knowledgeable about clothing, fashion and what people wear
for work, and can speak to the changing norms this year in
professional dress.

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-----------------------------------

14) Summary: Comparing online quotes for renters insurance

Name: Gail Kellner MoneyGeek

Category: Business and Finance

Email: query-bj2x@helpareporter.net

Media Outlet: MoneyGeek

Deadline: 7:00 PM EST - 13 November

Query:

I have three general questions, plus a few specific to the state
you, the expert, is from.

1. What are the most important things to look for when comparing
online insurance quotes?

2. Beyond comparing prices, what should consumers look for in a
renters insurance policy?

3. What are the biggest mistakes people make when comparing
renters insurance quotes online?

4. What considerations should renters in your state take when
trying to determine what is the best renters insurance company
for them?

5. What advice would you give for tenants looking to buy renters
insurance in your state?

6. (last one, promise!) Are there any environmental factors
renters should consider when deciding whether or not to to a buy
a renters insurance policy in your state?

Requirements:

I need two academic sources, people from a top 40 university in
the U.S.

The others can be insurance industry experts.

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-----------------------------------

15) Summary: Is investing gambling?

Name: Jess Koslow Axos Bank

Category: Business and Finance

Email: query-bj6s@helpareporter.net

Media Outlet: Axos Bank

Deadline: 7:00 PM EST - 13 November

Query:

Do you think investing is gambling and why? What are the
similarities and differences?

I'm looking for responses from amateurs as well as people who
work within the securities industry.

Requirements:

Respondents can not be a client of Axos Bank or Axos Invest.

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-----------------------------------

16) Summary: We're Talking About WordPress Errors

Category: Business and Finance

Email: query-bjdy@helpareporter.net

Media Outlet: Anonymous

Deadline: 11:00 PM EST - 16 November

Query:

We're putting together a post about WordPress errors that are
often encountered by WordPress site owners (i.e. White Screen of
Death, 404 Error, Error Establishing Database Connection), and
how to fix them. Don't send an error/solution with your pitch,
as we have a list of those we've already covered, but do let us
know about your experience working with/troubleshooting
WordPress.

Requirements:

We're looking to speak to experienced WordPress web designers
and developers. You must have been working with WordPress for at
least several years.

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-----------------------------------

17) Summary: Lattice/Promoting Generational Diversity at Work

Name: Jennifer Beaudry Lattice

Category: Business and Finance

Email: query-bjeq@helpareporter.net

Media Outlet: Lattice

Deadline: 7:00 PM EST - 18 November

Query:

Hello! For a story on Lattice, I'm looking for execs and HR
experts who can speak to specific strategies firms can use to
increase generational diversity in the workplace -- and can
speak to why it matters.

Requirements:

I'm looking for executives and workplace experts who are
available for short phone or email interviews between 11/12 and
11/18.

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-----------------------------------

18) Summary: Writing about how to answer questions about salary history

Category: Business and Finance

Email: query-bjg0@helpareporter.net

Media Outlet: Anonymous

Deadline: 1:00 PM EST - 12 November

Query:

I'm writing a story about properly answering questions about
salary history during a job interview or salary negotiation. Any
insights from HR or career experts would be great.

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-----------------------------------

19) Summary: Must-Read Books for Anyone Involved in Ecommerce

Category: Business and Finance

Email: query-bjgo@helpareporter.net

Media Outlet: Anonymous

Deadline: 11:00 PM EST - 16 November

Query:

We're putting together a list of "must-read" books for anyone
involved in ecommerce. This involves putting forward up to 3
recommendations and explaining why you recommend each one.

Requirements:

We want to speak to ecommerce leaders and professionals that
have vast experience working in this field.

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-----------------------------------

20) Summary: How to encourage workers

Name: Rachel Hartman Pizza Today

Category: Business and Finance

Email: query-bjgv@helpareporter.net

Media Outlet: Pizza Today

Deadline: 8:00 PM EST - 16 November

Query:

For a piece that looks at ways to show appreciation and reward
workers, I'm looking for tips and examples regarding how to
encourage employees, especially team leaders and managers. For
instance, are pay raises beneficial and if so, over what time
period (after a year, five years, ad hoc, etc)? Also what
benefits can be given to those who show leadership or are
long-term employees? (certain perks, cell phones, etc). Any
other insight on ways to encourage managers and leading team
members would be helpful too. Thanks!

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