Read up on the latest in social and influencer marketing here -
https://cisn.co/2rWknpy
Queries!
********* INDEX ***********
Business and Finance
1) How to Manage a Client's Social Media Crisis [DA54 backlink]] (HeyOrca)2) looking for roofing expert who can talk about basic roof maintenance as it pertains to home selling (online real estate site)
3) Black women with online side hustles (AARP Blogs)
4) What is the most important metric for tracking Instagram marketing campaign performance? (Databox Blog)
5) Service on Demand Apps (Lifewire)
6) What's ONE tip for writing a high-converting call-to-action? (Databox Blog)
7) How important are perks when choosing a credit card? (CreditCards.com)
8) How to Prioritize Household Debt Payments? (MatchFinancial.com)
9) How to Reduce Your Debt-to-Income Ratio - Best Steps (MatchFinancial.com)
10) What Amazon sellers learned from Prime Day 2020 (Digital Commerce 360)
11) What to Do If You Suddenly Lose Your Job> (Anonymous)
12) How to Budget for Long-Term Unemployment (Anonymous)
13) What were some of the mistakes you made when testing your product for product/market fit? (Blog)
14) Insurance for Laid Off Employees and Business Owners Dealing with Closures/Interruptions (InsuranceQuotes.com)
15) Cannabis Reform Extends Beyond North America (Green Flower Media)
16) What do people want in a retail experience when visiting a CBD store? (Incredible Edibles)
17) remix mini reviews (TechCrunch)
18) Salary negotiation tips for employers (National Career Website)
19) Business Owners to talk about their 1st year in business. (Anonymous)
20) What is the most important metric for tracking Instagram marketing campaign performance? (Databox Blog)
21) Seeking top tips on how to stay productive while working remotely (Anonymous)
22) Book About Edge Computing (Forbes.com)
23) McAfee IPO (InvestorPlace.com)
24) Need to connect with HR/org experts on how to bring back furloughed employees (Anonymous)
25) Technologies that CIOs can't ignore in 2021 (mrc's Cup of Joe Blog)
26) Your successful (or unsuccessful) Marketing Strategy – looking for specific examples (MarketingSherpa)
27) Seeking home service business owners for sales tips during the seasonal slowdown (Anonymous)
****************************
Business and Finance
1) Summary: How to Manage a Client's Social Media Crisis [DA54 backlink]]Name: Datis Mohsenipour HeyOrca
Category: Business and FinanceEmail: query-bi6m@helpareporter.net
Media Outlet: HeyOrca
Deadline: 7:00 PM EST - 11 November
Query:
Hi there,
I'm looking for freelance social media managers and social media
agency staff to respond to the following questions:
1. Have you ever had to manage a social media crisis for a
client?
2. What are the steps you recommend taking to resolve a crisis?
3. What are some of the most common types of social media crises
you've had to deal with?
4. What advice do you have for anyone having to deal with a
client social media crisis?
5. How many social media clients do you manage? /
6. If featured in our post, will you be willing to share the
post on social media and/or link back to it from your site?
Requirements:
Submissions will only be accepted by freelance social media
managers and social media agency employees that manage accounts
for clients.
Submit responses to all the questions above.
Please include: Your name, title, company name, URL that you'd
like for us to link back to, your social media handles, and a
link to your headshot (no attachments - they will not appear in
the submission)
Thanks!
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-----------------------------------
Name: Cheryl Lock online real estate site
Category: Business and FinanceEmail: query-bioq@helpareporter.net
Media Outlet: online real estate site
Deadline: 7:00 PM EST - 10 November
Query:
I am currently working on a story for an online real estate site
about roof maintenance as it pertains to selling a home, and I'd
love to get some expert input for the piece. This would include
things like roof maintenance tips, whether or not sellers/buyers
should get a professional roof inspection, etc.
Requirements:
You must a roofing industry expert or realtor who has dealt with
roof issues in the past and can speak to the above questions.
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Name: Tamara Holmes AARP Blogs
Category: Business and FinanceEmail: query-bior@helpareporter.net
Media Outlet: AARP Blogs
Deadline: 4:00 PM EST - 11 November
Query:
I'm looking for Black women over 40 who have successfully
launched an online side hustle selling products or services
online, who can share how they did it.
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Name: Spela Mlekuz Databox Blog
Category: Business and FinanceEmail: query-bipa@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 10 November
Query:
1 What is the one metric you consider most important when it
comes to tracking Instagram marketing campaign performance?
2) 7. In your experience, when does Instagram works best from a
marketing standpoint?
Brand awareness (likes, comments, shares)
Brand engagement (sessions, leads, sales etc.)
3) Do you spend more, less, or about the same (in time and
resources) on Instagram as you do on Facebook?
We spend more
We spend less
It's about the same
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
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-----------------------------------
Name: Sascha Brodsky Lifewire
Category: Business and FinanceEmail: query-bipd@helpareporter.net
Media Outlet: Lifewire
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a story about an app in which you can order a real
bodyguard on demand. I'm seeking expert commentary on the
following: 1.) How necessary is it to have a bodyguard on
demand? 2.) Are there are any similar apps like this on the
market? 3.) Could this be part of a growing trend?
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-----------------------------------
Name: Spela Mlekuz Databox Blog
Category: Business and FinanceEmail: query-bipe@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
Contact email:
First name:
Last name:
Company name:
The inbound link should link to (url):
1) What's ONE tip for writing a high-converting call-to-action?
2) Who typically writes CTA copy on your team?
The boss
Directors/managers
Content marketer
A copywriter
Agency/freelancer
Whoever is free
3) Do you A/B test copy variations of CTAs before launching them
fully?
Always
Sometimes
Infrequently
Never
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
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-----------------------------------
Name: Dan Rafter CreditCards.com
Category: Business and FinanceEmail: query-biqe@helpareporter.net
Media Outlet: CreditCards.com
Deadline: 10:00 AM EST - 11 November
Query:
Hello: I'm working on a feature story for CreditCards.com on the
true value of perks such as such as Lyft credits, hotel
discounts, concierge services and discounts on movie tickets.
How much weight should consumers give these perks when choosing
a credit card? Or should consumers focus on rewards points,
interest rates and fees?
I'm interested in phone interviews or comments from credit card,
finance and money experts. Please let me know if you are
available for a phone interview.
Thank you for your time, and I look forward to hearing from you.
Sincerely, Dan Rafter
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-----------------------------------
Name: Brian O'Connell MatchFinancial.com
Category: Business and FinanceEmail: query-biqf@helpareporter.net
Media Outlet: MatchFinancial.com
Deadline: 7:00 PM EST - 10 November
Query:
Query - We're working on an article on how to prioritize
household debt, i.e., which debts to pay off first every month?
We need these queries answered . . .
1. Should there a "pecking order" for monthly household debt
payments? if so, which debts should be paid off first on a
regular basis and why?
2. What are the best strategies to deploy when building a
monthly debt payment strategy. High-interest rate debt first?
Higher volume debt first? Keep the lights on debt first? What's
the best strategy when prioritizing household debt payments and
why?
3. If a person is tight on cash, which debts are best left to
delay and why (i.e., low priority debt.)
Thanks so much . . .
Requirements:
Requirements - Consumer debt experts, personal finance experts,
credit experts, household budget experts, consumer finance
advocates
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Name: Brian O'Connell MatchFinancial.com
Category: Business and FinanceEmail: query-biqg@helpareporter.net
Media Outlet: MatchFinancial.com
Deadline: 7:00 PM EST - 10 November
Query:
Query - Hi Folks, Looking for help on a strategy-based story on
reducing the household debt-to-income ratio. We'd need the
following questions answered:
1. What is a debt to income ratio? Why does it matter?
2. How does debt-to-income impact credit score and ability to
get credit or a loan?
3. What are the best ways to reduce debt-to-income ratios?
Examples would be helpful.
4. What mistakes should be avoided when taking action steps to
reduce household debt-to-income ratio? (i.e., mistakes that
might lead to bad credit.)
Thank you . . .
Requirements:
Requirements - Personal finance experts, personal debt experts,
credit score experts, credit card experts, lending/loan experts,
consumer finance advocates
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Name: Fareeha Ali Digital Commerce 360
Category: Business and FinanceEmail: query-biqj@helpareporter.net
Media Outlet: Digital Commerce 360
Deadline: 11:00 AM EST - 10 November
Query:
I'm writing a story about what marketplace sellers learned from
Prime Day this year that they'll apply to the holidays. Any
surprises? Any last minute changes in marketplace strategy
during the holidays?
Requirements:
I'm looking for marketplace sellers to interview.
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-----------------------------------
Category: Business and Finance
Email: query-birq@helpareporter.net
Media Outlet: Anonymous
Deadline: 2:00 PM EST - 10 November
Query:
I'm writing an article for a website with 15.9K Twitter and 263K
Facebook followers on What to Do If You Suddenly Lose Your Job.
I'm looking for comments from U.S. experts (not bloggers and
writers, website owners, personal stories), on what to do
financially, what to do in terms of the job hunt, etc. Thanks!
Requirements:
U.S. experts only.
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-----------------------------------
Category: Business and Finance
Email: query-birs@helpareporter.net
Media Outlet: Anonymous
Deadline: 2:00 PM EST - 10 November
Query:
I'm writing an article for a website with 15.9K Twitter and 263K
Facebook followers on How to Budget for Long-Term Unemployment.
I'm looking for comments from U.S. experts in this area (not
bloggers and writers, website owners, or personal stories).
Thanks!
Requirements:
U.S. based experts only
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-----------------------------------
Name: Karen Lopez Blog
Category: Business and FinanceEmail: query-bhxa@helpareporter.net
Media Outlet: Blog
Deadline: 9:00 AM EST - 11 November
Query:
What were some of the mistakes you made when testing your
product for product/market fit?
Requirements:
We're seeking the experience of SaaS companies, engineering
firms, or businesses in the manufacturing industry located in
the United States or that serve customers in the United States.
Please include real numbers and data in your quote, where
appropriate. We are more likely to use submissions that provide
data. Please note that submissions with grammar or spelling
mistakes will be adjusted.
The information you provide will be used for an article on Theia
Marketing's Guide to Marketing Blog.
If your quote is included, we will notify you with a link to the
published article, and you will have a new backlink to your
business website.
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-----------------------------------
Name: Nick DiUlio InsuranceQuotes.com
Category: Business and FinanceEmail: query-bi3g@helpareporter.net
Media Outlet: InsuranceQuotes.com
Deadline: 5:00 PM EST - 11 November
Query:
I am currently working on an article that provides the latest
information on what financial resources are available for
employees who have been laid off due to Covid-related closures.
Are unemployment benefits holding up in most states? Does the
original CARES Act have anything to offer laid off employees?
What might a future federal stimulus package potentially have to
offer? And are there any types of insurance that laid off
employees might be able to turn to?
Similarly, I'm also looking at financial resources for business
owners who had to shut down due to Covid. Is there anything left
in the CARES Act that would help them at this point? What role
has business insurance played in helping business owners recover
financial losses? What might a future federal stimulus bill have
to offer business owners? And how might this all affect the
future of business insurance moving forward?
If you have insights on any of these topics I would love to hear
from you! I'm happy to field email replies to my questions or
set up a short interview. Thanks in advance!
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-----------------------------------
Name: Andrew Ward Green Flower Media
Category: Business and FinanceEmail: query-bihg@helpareporter.net
Media Outlet: Green Flower Media
Deadline: 9:00 AM EST - 12 November
Query:
With so much focus on Canada, the U.S. and Mexico, one may need
to be reminded that reform is happening across the world. This
article will delve into activity on the other continents and
what may be upcoming in each region.
Please provide written analysis to any of the following:
- We often hear the discussion about cannabis legalization from
the view of North America. What other parts of the world could
be seen as leaders or emerging areas for reform? - Is the focus
rightfully on North America? - What's motivating global reform?
What are the primary factors for most nations? - What can be
made of New Zealand's ballot question failing to pass? - The
North American market does continue to heat up as well. What can
be made of activity in Mexico and post-election U.S. state
markets?
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-----------------------------------
Name: Angela Stringfellow Incredible Edibles
Category: Business and FinanceEmail: query-bij6@helpareporter.net
Media Outlet: Incredible Edibles
Deadline: 7:00 PM EST - 14 November
Query:
Looking for answers to the question: What do people want in a
retail experience when visiting a CBD store?
Requirements:
To participate, please respond with your full answer. Overly
self-promotional answers will be ignored-please be reasonable.
Use a head shot 200 x 200 pixels, a brief bio (around 50 words -
overly long bios will be truncated to fit the piece), and a link
to your website and your Twitter link (if applicable). Please
don't attach head shots - it doesn't render correctly on HARO-
rather use a link to host the headshot image. Thanks for your
participation. Good pitches will be notified to via email. Good
luck!
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-----------------------------------
Name: Clarence McDaniels TechCrunch
Category: Business and FinanceEmail: query-bio6@helpareporter.net
Media Outlet: TechCrunch
Deadline: 12:00 AM EST - 11 November
Query:
Remix Mini Reviews
What are the best features of remix mini? How does remix mini
work?
Requirements:
We are looking for 100% unique content about remix mini.
Anything that can cover the above questions will do. We cater US
audience.
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-----------------------------------
Name: Kate Ashford National Career Website
Category: Business and FinanceEmail: query-bioc@helpareporter.net
Media Outlet: National Career Website
Deadline: 7:00 PM EST - 9 November
Query:
For an upcoming article on a national career website, I'm
seeking experts who can offer advice on salary negotiation for
employers (not job seekers). What tips do you have for
employers/recruiters who are negotiating salary with candidates?
For more about me and my work, please visit kateashford.com or
facebook.com/kateashfordwriter.
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-----------------------------------
Category: Business and Finance
Email: query-biok@helpareporter.net
Media Outlet: Anonymous
Deadline: 9:00 PM EST - 9 November
Query:
Looking to interview business owners who have started up a
business within the last 3 years to discuss the first year of
business. It can be a success story or a cautionary tale.
Back to Top Back to Category Index
-----------------------------------
Name: Spela Mlekuz Databox Blog
Category: Business and FinanceEmail: query-bip5@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
Contact email:
First name:
Last name:
Company name:
The inbound link should link to (url):
1) What is the one metric you consider most important when it
comes to tracking Instagram marketing campaign performance?
2) In your experience, when does Instagram works best from a
marketing standpoint?
Brand awareness (likes, comments, shares)
Brand engagement (sessions, leads, sales etc.)
3) Do you spend more, less, or about the same (in time and
resources) on Instagram as you do on Facebook?
We spend more
We spend less
It's about the same
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
Back to Top Back to Category Index
-----------------------------------
Category: Business and Finance
Email: query-bipv@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM CST - 10 November
Query:
We are writing an article on top tips to stay productive while
working remotely.
We are looking for quotes from professionals (employees,
managers, and business owners) who have transitioned from
working in-office to working remotely on their top tips to stay
motivated both mentally and professionally.
Can you please answer the following questions in 1-2 sentences?
If you had to give one tip on staying focused and productive
while working from home, what would it be?
What has been your biggest challenge when it comes to working
from home and staying productive?
What tools or technologies do you use, or have started to use,
to improve your cross-team communication and execution while
working from home?
Requirements:
To be considered, please include:
A 1-2 sentence quote in response to any (or all) of the proposed
questions.
Your Full Name Job Title Company Name Company Website A link to
a Headshot
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-----------------------------------
Name: Tom Taulli Forbes.com
Category: Business and FinanceEmail: query-biqb@helpareporter.net
Media Outlet: Forbes.com
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a book about edge computing. So I'm looking to
interview experts, founders, academics, executives and
consultants.
Requirements:
I'm looking for expert commentary.
Back to Top Back to Category Index
-----------------------------------
Name: Tom Taulli InvestorPlace.com
Category: Business and FinanceEmail: query-biqd@helpareporter.net
Media Outlet: InvestorPlace.com
Deadline: 7:00 PM EST - 9 November
Query:
I'm writing a post about the recent IPO for McAfee. What are
the prospects for the company? Is the stock at an attractive
valuation? What are the downsides?
Requirements:
I'm looking for expert commentary.
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-----------------------------------
Category: Business and Finance
Email: query-biqq@helpareporter.net
Media Outlet: Anonymous
Deadline: 11:00 PM EST - 9 November
Query:
I'm working on an article for a well-known people management
platform on how to bring back furloughed employees.
I need to connect with HR and organizational experts on how
employers can effectively hire back furloughed employees, help
them transition back to the workplace, and keep them motivated
as they reacclimate.
*PLEASE NOTE: I'm working on a somewhat tight deadline, so
please only respond if you can answer a few questions today.**
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-----------------------------------
Name: Steve Hansen mrc's Cup of Joe Blog
Category: Business and FinanceEmail: query-birg@helpareporter.net
Media Outlet: mrc's Cup of Joe Blog
Deadline: 7:00 PM EST - 13 November
Query:
As technology rapidly evolves, these changes are affecting how
the IT department (and the business as a whole) operates. In
this article, we're looking for important technologies that will
greatly impact the business world in the coming year. These are
technologies that IT leaders and CIOs must closely monitor in
2021. They could be new technologies, or existing ones that will
be important to IT departments (and the business as a whole) in
2021. In your response, please explain the technology (or
technologies) and explain why it's so important.
Requirements:
No product pitches, please. No phone interviews this time. Email
only, please.
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-----------------------------------
Name: Daniel Burstein MarketingSherpa
Category: Business and FinanceEmail: query-biru@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 1:00 PM EST - 12 November
Query:
The specific Marketing Strategy example(s) can be from any
industry and should include:
* Before (if applicable) * After * Results (how do you know it
was successful or unsuccessful?) * Advice for other marketers
based on your specific example * Your/your sources' role in the
campaign
Please include your (and/or your client's) name, title, and
company, so we know how to attribute you in the article if your
example is chosen (if your proposed source works for an agency,
platform or other vendor, we need a quote with advice for
marketers from someone who actually works at the brand/client as
well).
Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).
Here is a key piece of content we'll be sharing in the article,
to spark your thinking:
https://marketingexperiments.com/conversion-marketing/optimizing-tactics-vs-strategy
Here are previous articles to give you an example of what the
final published article will look like:
https://www.marketingsherpa.com/article/case-study/clear-marketing-messages-5-quick-case-studies
https://www.marketingsherpa.com/article/case-study/subscription-marketing-4-mini-case-studies-of-recurring-revenue-products
https://www.marketingsherpa.com/article/case-study/ecommerce-10-mini-case-studies-successful-marketing-online-shopping
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
A specific marketing strategy example with results
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-----------------------------------
Category: Business and Finance
Email: query-bite@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM CST - 10 November
Query:
We are looking for home service business owners to answer the
following question.
What is your top sales tip for selling your services during the
seasonal slowdown?
Requirements:
Please include the following information in your response: Full
Name Job Title Company Name Company Website Link to Headshot 2-3
Sentence Response (that we can quote)
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-----------------------------------
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