HomeAway ups its game on social media with competitive
benchmarking & reporting! https://cisn.co/37qpfn8
Queries!
********* INDEX ***********
Business and Finance
1) PR trends for 2021 (Pearl Lemon)2) Can Salesforce Stay on Top of CRM Providers in 2019? (business.com)
3) What we can learn from CRM companies (business.com)
4) How to keep accounting operations up and running during a pandemic? (Cogneesol)
5) What is the best accounting software for start-ups? (Anonymous)
6) Family holiday gatherings and money arguments (Refinery29)
7) Diversity & Inclusion in Meetings/Events (Corporate & Incentive Travel)
8) What is ONE tip Real Estate Agents can use for Facebook marketing? (Agent Advice)
9) Recreational Vehicle (RV) Loans (Dotdash)
10) What is your one tip for driving more MQLs? (Databox Blog)
11) What's ONE tip for generating high-quality leads on Facebook ads? (Databox Blog)
12) Offloading old children's clothes (PolicyGenius Blog)
13) Huge jump in business formations (International Business Times)
14) Small business plan outline (LegalZoom.com)
15) How alternative data is boosting credit access (Bankrate)
16) Building your business through social media (Anonymous)
17) Opportunity to Nominate: Black Women Executives for Diversity Woman Magazine's Elite 100 Listing (Diversity Woman Magazine)
18) Unpaid Internships & Wage Gap (Well + Good)
19) VC Trends for 2021 (Forbes.com)
20) Your successful (or unsuccessful) Marketing Strategy – looking for specific examples (MarketingSherpa)
21) How to spotlight STEM women in your workplace to connect to aspiring/young women studying STEM (Anonymous)
22) Business owners in healthcare and construction to discuss COVID-19 (The Bottom Line)
23) What is a Single Premium Index Annuity? Need quotes from a financial advisor (Forbes)
****************************
Business and Finance
1) Summary: PR trends for 2021Name: Heather Wilkinson Pearl Lemon
Category: Business and FinanceEmail: query-bihc@helpareporter.net
Media Outlet: Pearl Lemon
Deadline: 7:00 PM GMT - 13 November
Query:
Calling all Digital and Traditional PR experts!
We're looking for contributors for a round-up to offer their
thoughts on how the PR landscape will change in 2021. Insights
surrounding new tactic and approaches as well as tried and
proven methods you think will stand the test of time (and the
global pandemic) is exactly what we're after. Including metrics
and data to support your answer is a huge plus!
Successful contributors will be quoted alongside name, company
URL, a headshot and social media links!
Requirements:
MUST be an established expert in the PR industry (either digital
or mainstream). Please keep answers to a maximum of 200 words.
Answer MUST be included in main pitch, alongside full name,
company URL and a link to a hi-res headshot. Due to high volume
of pitches, pitches that don't meet requirements will sadly not
be included.
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-----------------------------------
Name: Simone Johnson business.com
Category: Business and FinanceEmail: query-bjas@helpareporter.net
Media Outlet: business.com
Deadline: 10:00 AM EST - 13 November
Query:
Why is checking out salesforce alternatives is a good idea? What
is salesforce and why should companies look into alternatives?
What should a business owner look for in Salesforce
Competitor/alternative?
What are some top Salesforce Competitors you suggest for small
businesses?
Requirements:
Must work for a CRM, or customer relationship management or
marketing
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-----------------------------------
Name: Simone Johnson business.com
Category: Business and FinanceEmail: query-bjat@helpareporter.net
Media Outlet: business.com
Deadline: 10:00 AM EST - 13 November
Query:
What is a CRM system? How CRM systems benefits sales? How to
choose a CRM system for your salesteam?
Requirements:
Must work in the customer relations management or marketing space
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-----------------------------------
Name: Adriene Raynott Cogneesol
Category: Business and FinanceEmail: query-bjbh@helpareporter.net
Media Outlet: Cogneesol
Deadline: 7:00 PM EST - 12 November
Query:
Looking for CPAs, accountants, accounting experts who can write
about "How to keep accounting operations up and running during a
pandemic?". Please share your opinions as per your personal
experience.
Requirements:
1. Respond with your full answer 2. Do not overly self-promote
yourself 3. Include a link to a 200x200 headshot image of
yourself 4. Write a brief 30 word or less bio 5. Include a
link to your website, Twitter/LinkedIn, and an email address
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-----------------------------------
Category: Business and Finance
Email: query-bjbj@helpareporter.net
Media Outlet: Anonymous
Deadline: 6:00 PM EST - 12 November
Query:
I want to know an apt accounting software that can be employed
by a start-up concern. By this, I mean software that includes
all the mandatory features and is at a reasonable rate.
Requirements:
1. Respond with your full answer 2. Do not overly self-promote
yourself 3. Include a link to a 200x200 headshot image of
yourself 4. Write a brief 30 word or less bio 5. Include a
link to your website, Twitter/LinkedIn, and an email address
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-----------------------------------
Name: Whizy Kim Refinery29
Category: Business and FinanceEmail: query-bjbw@helpareporter.net
Media Outlet: Refinery29
Deadline: 12:00 PM EST - 12 November
Query:
Family holiday gatherings can be stressful -- especially if your
family is judgmental. This year, are you unemployed/struggling
financially and dreading the holidays? Or do you have memories
of past holiday gatherings where you argued about your life
choices that make you wary of even (virtually) getting together?
Is a part of you a little glad that you won't be getting
together in person this year? I'm looking to talk to people on
their feelings around family and money/financial arguments,
especially around the holidays. You can remain anonymous!
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-----------------------------------
Name: Maura Keller Corporate & Incentive Travel
Category: Business and FinanceEmail: query-bjc7@helpareporter.net
Media Outlet: Corporate & Incentive Travel
Deadline: 7:00 PM EST - 13 November
Query:
I need to interview experts, including meeting planners, about
diversity and inclusion in the meetings industry. What are ways
in which D&I can be more prominent in today's meetings/events
and what are some techniques and strategies to make that happen?
Requirements:
Meeting planners as well as other diversity/inclusion experts.
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-----------------------------------
Name: Kayla Conboy Agent Advice
Category: Business and FinanceEmail: query-bjc8@helpareporter.net
Media Outlet: Agent Advice
Deadline: 8:00 PM EST - 12 November
Query:
Many successful real estate agents rely on Facebook. What tricks
have you found helpful? What advice do you have for creating a
successful footprint on social media?
Please include a headshot (linked, not attached), name, title,
and URL
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-----------------------------------
Name: Megan Hanna Dotdash
Category: Business and FinanceEmail: query-bjcz@helpareporter.net
Media Outlet: Dotdash
Deadline: 12:00 PM EST - 13 November
Query:
We are interested in hearing from experts who are familiar with
recreational vehicle (RV) loans. Please respond with value-added
information about any of the following: (1) when it's a good or
bad decision to get an RV loan, (2) typical RV loan
qualifications (e.g., what kind of credit score do you need to
qualify, what types of RVs are eligible, etc.), and/or (3) how
RV loans can and cannot be used.
Requirements:
We are looking for experts in the field to provide insight into
this topic (e.g., financial advisors, banking execs, etc. with
10+ years of experience). Please provide your name, title, and
company name, along with a brief summary of your experience.
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-----------------------------------
Name: Spela Mlekuz Databox Blog
Category: Business and FinanceEmail: query-bipf@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
Contact email:
First name:
Last name:
Company name:
The inbound link should link to (url):
--
1) What is your one tip for driving more MQLs?
2) Does your team have clearly defined criteria for MQLs?
Yes
No
Not sure
3) What percentage of your leads typically become marketing
qualified?
<5%
6-10%
11-15%
16-20%
21-25%
26-30%
31-35%
36-40%
41-45%
46-50%
>50%
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
Back to Top Back to Category Index
-----------------------------------
Name: Spela Mlekuz Databox Blog
Category: Business and FinanceEmail: query-bipg@helpareporter.net
Media Outlet: Databox Blog
Deadline: 7:00 PM EST - 11 November
Query:
First name:
Last name:
Company name:
The inbound link should link to (url):
1) What's ONE tip for generating high-quality leads on Facebook
ads?
2) How big of a play is Facebook Ads in your lead generation
efforts?
Huge, it's important but not everything
It's somewhat effective
It's not effective
3) What percentage of your overall lead flow originates from
Facebook?
<5%
6-10%
11-15%
16-20%
21-25%
>25%
Requirements:
Incomplete answers won't be considered in the final post
version. Quote's attribution should be clearly outlined at the
beginning of the answers.
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-----------------------------------
Name: Brian Acton PolicyGenius Blog
Category: Business and FinanceEmail: query-birb@helpareporter.net
Media Outlet: PolicyGenius Blog
Deadline: 2:00 PM EST - 13 November
Query:
Looking for tips on how to get rid of children's clothes that
have been outgrown.
What can be sold, what should be donated, what can be re-used,
and what should be tossed out?
What are the best options for selling old kids' clothes? What
are the best options for donating? How can you repurpose/reuse
old clothes around the house?
Requirements:
Personal finance pros or family bloggers/writers preferred.
Back to Top Back to Category Index
-----------------------------------
Name: Erik Sherman International Business Times
Category: Business and FinanceEmail: query-bj2n@helpareporter.net
Media Outlet: International Business Times
Deadline: 5:00 PM EST - 13 November
Query:
According to federal data, filings for new business formations
took a huge jump in the third quarter of 2020. And this wasn't
just a lot of people trying to start their own businesses
because they lost their jobs. A big number was so-called
high-propensity filings, meaning companies likely to be hiring
people. Is it real? Wishful thinking? A pandemic outfall? People
writing off old businesses and starting new ones to avoid
pandemic-created problems? And what might this mean for unions?
Healthcare availability pricing? Potential long-term innovative
competition for large companies? I'm looking to speak with
experts who can knowledgeably address the overall trends and the
implications for the economy of this. Also interested in
speaking with people who filed for business formation in the
third quarter as to why they're doing it.
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-----------------------------------
Name: Sandra Beckwith LegalZoom.com
Category: Business and FinanceEmail: query-bj4v@helpareporter.net
Media Outlet: LegalZoom.com
Deadline: 12:00 PM EST - 13 November
Query:
I'm writing an article on how to create a business plan outline
and how to decide which elements are relevant to your business.
I'm looking for advice from business owners who have written an
outline and then a plan as well as from small business advisers.
Specifically, in what situations does the owner need to create a
detailed outline, and when can it be a simpler outline? Are
there typical sections that a business can leave out and if so,
which ones and under what circumstances? (For example, perhaps
the financial section for a business that isn't seeking investor
funding might be simpler.) What advice can you offer small
business owners about deciding what sections to include in their
outline, and how detailed they need to be? Please provide your
advice when responding without worrying about brevity, and
please include your name and company name, job title, and
business website URL. Thanks!
Requirements:
Please provide advice in your response.
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-----------------------------------
Name: Holly Johnson Bankrate
Category: Business and FinanceEmail: query-bja6@helpareporter.net
Media Outlet: Bankrate
Deadline: 7:00 PM EST - 12 November
Query:
I'm seeking experts from the credit industry who can speak on
how using alternate data boosts credit scores. Specifically, I
want to cover FICO products such as UltraFICO and FICO XD.
*Credit industry experts only
Requirements:
Credit industry experts
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-----------------------------------
Category: Business and Finance
Email: query-bjam@helpareporter.net
Media Outlet: Anonymous
Deadline: 10:00 PM EST - 11 November
Query:
Social media is changing the way we communicate and market
business. We would like to hear how you and or your business is
utilizing social media to grow your business, and being in
closer touch with your clients as well as any tips shared would
be a plus.
Back to Top Back to Category Index
-----------------------------------
Name: Tanisha Sykes Diversity Woman Magazine
Category: Business and FinanceEmail: query-bjan@helpareporter.net
Media Outlet: Diversity Woman Magazine
Deadline: 7:00 PM EST - 24 November
Query:
For its Winter 2021 issue, Diversity Woman Magazine is shining a
light on the talented Black women leaders in corporate America.
Our "Elite 100" list will highlight 100 extraordinary Black
women executives in the C-Suite or reporting directly to a
person in the C-Suite at Fortune 1000 or S&P 500 companies.
Nominees must have "Chief" or "Chairman/Chairwoman" in their
official title for consideration.
We would like to feature the Black women in your company or
organization that match the above criteria.
Please send their bio and a high-resolution headshot (at least 1
MB) to the writer, Tanisha A. Sykes, at tanisha.sykes@gmail.com,
by Friday, November 20, 2020.
This article will demonstrate that, while we still have a long
ways to go to reach true equity in the workplace, there are
already many talented Black women leading America's top
companies. Diversity Woman is delighted to feature this
exceptional group.
There is no cost or sponsorship associated with nominating an
executive for this listing.
About Diversity Woman Media:
For the past 15 years, Diversity Woman Media has been recognized
as a leading, multi-platform professional and executive
leadership development enterprise that advocates for advancing
women, in particular women of color, in the workplace. Diversity
Woman magazine is published four times a year and can be
purchased at Barnes & Noble. For more information, visit
https://www.diversitywoman.com/.
Requirements:
Nominees Must Meet the Following Criteria:
-Nominee must be a Black Woman Executive
-Nominee must have a position in the C-Suite or report directly
to someone in the C-Suite
-Nominee must currently work at a Fortune 1000 or S&P 500 company
-Nominee must have "Chief" or "Chairman/Chairwoman" in their
official title
Send nominations to tanisha.sykes@gmail.com by November 24,
2020.
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-----------------------------------
Name: hilary sheinbaum Well + Good
Category: Business and FinanceEmail: query-bjax@helpareporter.net
Media Outlet: Well + Good
Deadline: 5:00 PM EST - 13 November
Query:
I'm looking for HR professionals, academics and career coaches
to discuss how unpaid internships widen the wage gap (for
example, if an individual cannot afford to perform free work for
a summer, how does that impact their career in the longterm?)
I'm also looking for students and new grads (of past and
present) who had to turn down internships because they were
unpaid and feel that this missed opportunity was detrimental to
their careers.
Requirements:
Info needed at this stage as follows:
Name: Occupation/Company: Credentials (A summary of your
expertise on this subject/ your first-person account): Location:
Back to Top Back to Category Index
-----------------------------------
Name: Tom Taulli Forbes.com
Category: Business and FinanceEmail: query-bjbn@helpareporter.net
Media Outlet: Forbes.com
Deadline: 7:00 PM EST - 11 November
Query:
I'm writing a post about what VCs expect for next year. What
will be the big trends/opportunities? Will there be changes in
approaches from VCs? What areas will cool down?
Requirements:
I'm looking for expert commentary.
Back to Top Back to Category Index
-----------------------------------
Name: Daniel Burstein MarketingSherpa
Category: Business and FinanceEmail: query-bjbr@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 1:00 PM EST - 12 November
Query:
The specific Marketing Strategy example(s) can be from any
industry and should include:
* Before (if applicable) * After * Results (how do you know it
was successful or unsuccessful?) * Advice for other marketers
based on your specific example * Your/your sources' role in the
campaign
Please include your (and/or your client's) name, title, and
company, so we know how to attribute you in the article if your
example is chosen (if your proposed source works for an agency,
platform or other vendor, we need a quote with advice for
marketers from someone who actually works at the brand/client as
well).
Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).
Here is a key piece of content we'll be sharing in the article,
to spark your thinking:
https://marketingexperiments.com/conversion-marketing/optimizing-tactics-vs-strategy
Here are previous articles to give you an example of what the
final published article will look like:
https://www.marketingsherpa.com/article/case-study/clear-marketing-messages-5-quick-case-studies
https://www.marketingsherpa.com/article/case-study/subscription-marketing-4-mini-case-studies-of-recurring-revenue-products
https://www.marketingsherpa.com/article/case-study/ecommerce-10-mini-case-studies-successful-marketing-online-shopping
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
Successful or unsuccessful marketing strategies, with results
Back to Top Back to Category Index
-----------------------------------
Category: Business and Finance
Email: query-bjc2@helpareporter.net
Media Outlet: Anonymous
Deadline: 4:00 AM EST - 16 November
Query:
Writing a piece on how companies spotlight their women workers
and use those women to connect to younger women who are aspiring
to enter STEM
(Forbes) NO interviews.
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-----------------------------------
Name: Nancy Jackson The Bottom Line
Category: Business and FinanceEmail: query-bjcb@helpareporter.net
Media Outlet: The Bottom Line
Deadline: 7:00 PM EST - 12 November
Query:
Seeking owners of small healthcare businesses (such as
pharmacies and medical clinics) and small construction
businesses (electrical, plumbing, contractors) who are willing
to discuss the challenges COVID has brought to your business and
what has worked for you to help solve those problems. If you fit
this description and would be willing to share your input,
please send me an email. Thank you!
Back to Top Back to Category Index
-----------------------------------
Name: David Rodeck Forbes
Category: Business and FinanceEmail: query-bjcd@helpareporter.net
Media Outlet: Forbes
Deadline: 7:00 PM EST - 12 November
Query:
Forbes is publishing an introduction to Single Premium Index
Annuities. We are looking for quotes from a financial
advisor/CFP familiar with this product. Some of the questions
we'd like to answer include:
How does an SPIA work? How does an SPIA compare to other types
of annuities? What are the pros and cons of an SPIA? Who is an
SPIA best for?
Please answer the questions you know best and I'll pick the
quotes. Thank you!
Requirements:
You are a financial advisor/CFP in the United States.
You work with SPIAs and understand the pros/cons.
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-----------------------------------
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