PR metrics that matter. https://cisn.co/2NX0w26
Queries!
********* INDEX ***********
Travel
1) Storm Watching Safety Expert (ParentMap)2) Predictions and State of the 2020-21 Ski Season (TripSavvy)
3) Examples of clear marketing messages (MarketingSherpa)
4) RV SECURITY AND SAFETY (Dine Dream Discover)
5) celebrity interviews on the Caribbean (Caribbean Journal)
6) When will it be safe to plan a vacation? (USA Today)
7) How safe is an RV roadtrip this fall? (NerdWallet)
****************************
Travel
1) Summary: Storm Watching Safety ExpertName: Heather Larson ParentMap
Category: TravelEmail: query-bac1@helpareporter.net
Media Outlet: ParentMap
Deadline: 8:00 AM EST - 23 September
Query:
For a ParentMap story on storm watching, I need to speak to an
expert who can talk about the safety of storm watching. Where
should you stand, not stand, what should you be on the look out
for, what should you take with you, etc.?
Requirements:
Prefer someone in Washington State or Oregon, but will consider
others. Must have expertise in the safety of storm watching.
Back to Top Back to Category Index
-----------------------------------
Name: Jamie Hergenrader TripSavvy
Category: TravelEmail: query-b9ye@helpareporter.net
Media Outlet: TripSavvy
Deadline: 10:00 AM EST - 22 September
Query:
I'm writing a story about the 2020-21 ski season and how ski
resorts and ski-related businesses are going to operate during
the upcoming season. I've included a few thought-starter
questions, but I'm open to ideas and predictions outside of
these specific topics.
How are ski resorts in the U.S. going to operate this winter
given the concern of safety during the pandemic? What specific
details might be considered or put in place to keep guests safe?
(For instance, closing lodges, limited capacity per chair,
limited operation hours, etc.)
How will local travel restrictions (by city or state) affect how
ski resorts might be able to open and operate?
How will the pandemic affect ski-related businesses (e.g. rental
shops for gear, lodges and hotels in mountain towns, etc.)? For
instance, will more people buy their own ski gear or consider
day trips to avoid lodging?
A major expense on a ski trip is the passes themselves--both
lift tickets and season passes can be expensive. --Given the
unknown, how are resorts modifying the terms of those to
encourage people to buy them and visit? --What should consumers
look for when buying lift tickets this year? --Which season pass
in particular (e.g. Epic, Ikon, Mountain Collective) is the best
option for regular skiers?
In your opinion, what are the top (domestic) ski destinations
this year that travelers should consider for their trip?
What can travelers do on an individual level to enjoy their ski
vacation stress-free and feel safe?
Requirements:
I'm open to responses from travel experts as well as those
knowledgable about skiing and winter sports and familiar with
the US ski destinations.
Back to Top Back to Category Index
-----------------------------------
Name: Daniel Burstein MarketingSherpa
Category: TravelEmail: query-ba0s@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 9:00 AM EST - 22 September
Query:
Clarity trumps persuasion. We're looking for specific examples
where clear messages performed better than hype. Examples can be
from marketing, advertising, public relations, internal
communications, business, nonprofits, etc.
The specific example can be from any industry and should
include: * Before (if applicable) * After (example of how
the customer saw the clear message) * Results * Advice for
other marketers based on your specific example * Your/your
sources' role in the campaign/message
Please include your (and/or your client's) name, title, and
company, so we know how to attribute you in the article if your
example is chosen (if your proposed source works for an agency,
platform or other vendor, we need a quote with advice for
marketers from someone who actually works at the brand/client as
well).
Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).
Here is a key piece of content we'll be sharing in the article,
to spark your thinking:
https://marketingexperiments.com/a-b-testing/5-examples-clarity-soundly-beat-out-persuasion-tactics
Here are previous articles to give you an example of what the
final published article will look like:
https://marketingsherpa.com/article/case-study/inspirational-guide-in-uncertain-times-for-marketers-business-leaders
https://www.marketingsherpa.com/article/case-study/using-data-as-a-force-for-the-good
https://marketingsherpa.com/article/case-study/6-mini-marketing-case-studies-of-effective-copywriting
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
Specific examples of clear, effective marketing messages
Back to Top Back to Category Index
-----------------------------------
Name: Mary Walker Dine Dream Discover
Category: TravelEmail: query-ba4v@helpareporter.net
Media Outlet: Dine Dream Discover
Deadline: 7:00 PM EST - 21 September
Query:
This has been a record year for RV sales and camping and I want
to help keep the families and fur babies safe.
We are looking for products that are movable and can help see
what's going on outside and inside.
Items include outdoor security cameras, pet temperature
monitors, indoor security monitors, keyless entry, monitoring
systems, security lights, dash cams, etc.
Dine Dream Discover is a lifestyle blog featuring recipes,
family and travel with 160,000+ reach on social media and blog
combined and complies with all FTC guidelines.
Requirements:
The Gift Guide will have permanent placement on Dine Dream
Discover. There are no fees to feature a product. Full size
product is required for photography and content creation
reasons. Please no digital products.
Back to Top Back to Category Index
-----------------------------------
Name: Robert Curley Caribbean Journal
Category: TravelEmail: query-ba6f@helpareporter.net
Media Outlet: Caribbean Journal
Deadline: 12:00 PM EST - 23 September
Query:
Looking for Caribbean natives and other prominent figures with a
strong affinity for the region to interview about local culture
and travel. The intent is to boost interest in visiting the
Caribbean as destinations reopen post-COVID.
Back to Top Back to Category Index
-----------------------------------
Name: Chris Elliott USA Today
Category: TravelEmail: query-bab5@helpareporter.net
Media Outlet: USA Today
Deadline: 7:00 PM EST - 23 September
Query:
I'm interested in hearing from anyone who is thinking of
planning a trip soon. A lot of travelers thought that the
pandemic would be over by now. But it looks like we're about to
see another surge in cases. When will you feel safe planning a
trip? And by "trip" I mean a major vacation involving a flight
and a stay at a hotel, and possibly a cruise. Are you waiting
for a vaccine? Or for the number of COVID cases to fall? From
experts on health and safety, I'm interested in getting your
perspective. When should people consider planning a vacation? Do
you have a checklist, and if so, what's on it? Will it ever be
completely safe to book a vacation again?
Requirements:
Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/
Back to Top Back to Category Index
-----------------------------------
Name: Sally French NerdWallet
Category: TravelEmail: query-baby@helpareporter.net
Media Outlet: NerdWallet
Deadline: 7:00 PM EST - 22 September
Query:
I'm looking for health experts to weigh in on the safety of
taking an RV road trip.
Some specific questions (please answer any/all): 1. Is it fair
to say an RV road trip is safer than hotels/Airbnbs? Why (or why
not)?
2. Depending on your RV, you might not have your own bathroom.
What should RV travelers know about using shared campground
facilities? Are shared toilets/showers safe? If not, would you
recommend always upgrading to an RV with a personal bathroom?
3. If renting an RV, should travelers take steps to disinfect
it? If so, how? Or should travelers not need to worry about
fomites?
4. What should first time RV-travelers know, that they wouldn't
necessarily expect?
Requirements:
You're either a health professional (please leave your
credentials) or an experienced RV traveler. You also should
expect to be available for follow-up questions.
Back to Top Back to Category Index
-----------------------------------
12051 Indian Creek Ct., Beltsville, MD 20705, USA
Your HARO subscription address is: official.therok.pressrelease@blogger.com
To unsubscribe visit: https://app.helpareporter.com/unsubscribe?email=official.therok.pressrelease@blogger.com&industryId=13
For delivery help: support@helpareporter.com
-
Team HARO
http://www.facebook.com/helpareporter
http://twitter.com/helpareporter
for urgent queries
Copyright 2008-2020 Cision US, Inc. All Rights Reserved.
A#52285 / O#52503
![[HARO] High Tech Queries: Evening Edition](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBTaLautS5zW9WSP_A6DAXaoYuUcHpLIwY94p-PpboHWjLkRgAdR-5ZlYIS1MMAmhrB0FoBWioj8MVTdshGrz1PUHBKe64hrxTLRIk6XMOygzrPY7nHND1t9n5qkfo5GSxxAdDfJLnsJs/w100/nth.png)
0 Comments