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Queries!
********* INDEX ***********
Travel
1) Ecommerce marketing – looking for specific examples (MarketingSherpa)2) Tips for overcoming a fear of flying (Travel + Leisure)
3) Upgrades and downgrades travel companies have made during the pandemic (The Washington Post)
4) Strange new rules for traveling during the pandemic (USA Today)
5) The best travel insurance for your holiday vacation trip (Forbes)
6) Best Travel Gadgets For Moms (Lifney)
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Travel
1) Summary: Ecommerce marketing – looking for specific examplesName: Daniel Burstein MarketingSherpa
Category: TravelEmail: query-b90a@helpareporter.net
Media Outlet: MarketingSherpa
Deadline: 9:00 AM EST - 17 September
Query:
The specific ecommerce marketing example can be from any
industry and should include: * Before * After * Results *
Advice for other marketers based on your specific example
Please include your (and/or your client's) name, title, and
company, so we know how to attribute you in the article if your
example is chosen (if you work for an agency, platform or other
vendor, we need a quote with advice for marketers from someone
at the brand/client as well).
Feel free to include your LinkedIn and Twitter handles for when
we share the article with our audience on social media
(https://twitter.com/marketingsherpa).
Here is a key piece of content we'll be sharing in the article,
to spark your thinking:
https://marketingexperiments.com/e-commerce-marketing/optimizing-ecommerce-with-25-experiments
Here are previous articles to give you an example of what the
final published article will look like:
https://www.marketingsherpa.com/article/case-study/using-data-as-a-force-for-the-good
https://www.marketingsherpa.com/article/case-study/6-mini-marketing-case-studies-of-effective-copywriting
https://www.marketingsherpa.com/article/case-study/4-successful-website-design-changes-big-and-small
A few things I do to make the experience better for sources:
- I respond to every pitch to let you know I got it
- If you are included in the article, I will send you a link
once it is published
- If you have a question, I will answer it
Requirements:
Specific ecommerce marketing examples
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-----------------------------------
Name: Stefanie Waldek Travel + Leisure
Category: TravelEmail: query-b97e@helpareporter.net
Media Outlet: Travel + Leisure
Deadline: 1:00 PM EST - 16 September
Query:
I'm looking for aviation professionals, mental health
professionals, and travelers with a fear of flying to answer the
following questions about overcoming a fear of flying. (You
don't need to answer each question--just answer the ones that
are applicable to your experience.)
1. What is turbulence, and why shouldn't we be afraid of it?
2. What kind of emergency training does the crew go through? How
often do they go through that training?
3. Have you taken a course on overcoming a fear of flying? If
so, what course did you take, what was the experience like, what
were your biggest takeaways, and did it help you?
4. How can mental health professionals help people with a fear
of flying? Does exposure therapy work? Does medication work?
5. What other tips do you have for overcoming (or at least
learning to cope with) a fear of flying?
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-----------------------------------
Name: Chris Elliott The Washington Post
Category: TravelEmail: query-b9ay@helpareporter.net
Media Outlet: The Washington Post
Deadline: 7:00 PM EST - 16 September
Query:
I'm working on a story about what travel companies have done
during the pandemic. Some have used the down-time to improve
their products, making upgrades to facilities. Others have
lobbied for new rules that would help them recover faster. I'd
love to hear from travelers who have resumed traveling and found
a surprise (good or bad) when they returned to their favorite
airline, hotel or car rental company. I'm also interested in
hearing from travel companies about the changes they've made.
What have you done and how has it improved your product?
Requirements:
Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/
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-----------------------------------
Name: Chris Elliott USA Today
Category: TravelEmail: query-b9az@helpareporter.net
Media Outlet: USA Today
Deadline: 7:00 PM EST - 16 September
Query:
I'm researching a story about new and often strange travel rules
that have been implemented since the pandemic. Many people are
just starting to travel this fall, and they're encountering some
new rules and restrictions. They include bans on pillows,
smoking in public places, mandatory glove rules. I'd love to
hear from travelers about some of the new rules they've seen.
Where were you? How did it change the experience? I'm also
interested in hearing from travel companies about new rules
you're implemented. Why did you do it? How has it improved the
experience or protected your guests?
Requirements:
Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/
Back to Top Back to Category Index
-----------------------------------
Name: Chris Elliott Forbes
Category: TravelEmail: query-b9b0@helpareporter.net
Media Outlet: Forbes
Deadline: 7:00 PM EST - 16 September
Query:
I'm researching a story about the best travel insurance policies
for Thanksgiving, Christmas or New Years travel. I'd love to
hear from anyone who has a trip planned for the next three
months. What kind of travel insurance -- if any -- are you
buying? What kinds of coverage are important to you? What kinds
of insurance isn't important? From travel insurance experts, I'd
love to get your best advice for a holiday vacation trip. What
types of coverage is important to pandemic travelers who are
going somewhere for Thanksgiving, Christmas or New Years?
Requirements:
Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/
Back to Top Back to Category Index
-----------------------------------
Name: Tan Sauteed Lifney
Category: TravelEmail: query-b9bd@helpareporter.net
Media Outlet: Lifney
Deadline: 3:00 AM EST - 16 September
Query:
We are looking for suggestions of the best travel gadgets for
moms. Please respond in the following format: Name of product,
URL where readers can buy the product (preferably on Amazon or
another major outlet), a description as to why you are
suggesting this product for this article.
Requirements:
FORMAT FOR CREDIT: Please include the NAME you want credited
with the contribution, the WEBSITE NAME you want credited and
the website URL. Thanks :)
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