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[HARO] Business & Finance Queries: Evening Edition - Please note holiday observance

Using data to track the success or failure of media campaigns is
not a new concept, however according to the 2018 Global Comms
Report, 77 percent of PR and communications respondents indicate
that comms still can do a better job at measuring and proving
its impact on business objectives. Download the Earned Media
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HARO staff will be off for the Labor Day holiday, Monday, Sept.
7, and no queries will be sent that day. The daily emails will
resume Tuesday, Sept. 8.



********* INDEX ***********

Business and Finance

1) Great PR Campaigns (Everything-Pr)

2) GenZ Renters: Does Privacy Matter? (Multifamily Executive)

3) Whole Foods Market Bans BLM Wear, But Allowed to Talk About Financially Supporting BLM (NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE))

4) Examples of CEOs/Founders who were sued (Anonymous)

5) Email newsletter design trends in 2020 and beyond (ConvertKit)

6) HVAC/Air Filtration Expert (Inc.)

7) Mutual Fund Investor for Comment (Anonymous)

8) How did you get your first paying SaaS subscriber? (www.marpipe.com/marpipe-blog?utm=haro)

9) Looking for NY-Based Musicians Impacted by COVID-19 (The indypendent)

10) Employee health screenings (Anonymous)

11) Expert in 501(c)(3) (The Daily Dot)

12) What are your favourite incident management systems? (Logit)

13) "X" Things Venture Capitalists Look For When Investing In Tucson Startups (Arizona Founders Fund)

14) "X" Modern Fonts That Small Businesses Love (The Print Authority)

15) How to pick the right type of log data visualisation (Logit)

16) Are you a creative who has expanded your business by hiring other creatives? (Taylor and Francis Group)

17) I'm looking for examples of brands using IG Reels [DA 40 site]] (HeyOrca! Blog)

18) Moving Overseas to Save Money (MoneyUnder30)

19) Small Business Owners' Favorite Software Tools (actiTIME Blog)

20) The Right Way to Hire and Work with Family (Business News Daily)

21) Top 10 Industries Benefited from the Paycheck Protection Program (Insurance)

22) What Happens to the MORE Act? (Benzinga)

23) What You Need To Know When Auto Insurance Comes With Your Lease (Forbes)

24) Will Micro-Mobility Eliminate My Need For Auto Insurance? (Forbes)

25) Gig workers in the new economy (New York Post)

****************************

Business and Finance

1) Summary: Great PR Campaigns

Name: Richard Pace Everything-Pr

Category: Business and Finance

Email: query-b6d3@helpareporter.net

Media Outlet: Everything-Pr

Deadline: 7:00 PM EST - 5 September

Query:

For a series of round-up stories, wanted to hear about great PR
campaigns of 2020. Share success stories with quotes of why they
are the best.

Requirements:

Prefer campaigns run by agencies.

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-----------------------------------

2) Summary: GenZ Renters: Does Privacy Matter?

Name: Chris Wood Multifamily Executive

Category: Business and Finance

Email: query-b6t8@helpareporter.net

Media Outlet: Multifamily Executive

Deadline: 7:00 PM EST - 5 September

Query:

Looking for multifamily property managers, operators, and
technology firms who can comment on the importance of data
privacy to GenZ renters, and the steps progressive apartment
owners and operators are taking to secure data [and promote
their efforts in this regard]].

Requirements:

Must be available for a 15-20 minute phone interview. Hi-res
photography of communites and technologies in use a major plus.

Back to Top Back to Category Index

-----------------------------------

3) Summary: Whole Foods Market Bans BLM Wear, But Allowed to Talk About Financially Supporting BLM

Name: Don Tran NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE)

Category: Business and Finance

Email: query-b7k5@helpareporter.net

Media Outlet: NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE)

Deadline: 7:00 PM EST - 5 September

Query:

Whole Foods Market has banned BLM clothing in the workplace, but
at the same time, it's parent company Amazon has told Whole
Food's managers to talk about donations and other ways the two
companies have supported BLM. Would like to have an expert
comment on the ethics of this issue.

Requirements:

Must be able to do a video chat interview, which will be
recorded.

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-----------------------------------

4) Summary: Examples of CEOs/Founders who were sued

Category: Business and Finance

Email: query-b7ze@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM PST - 5 September

Query:

I'm looking for examples of CEOs or Founders that were sued or
in a lawsuit with companies or startups. This could be a result
of sexual harrassment, data breaches, financial issues, etc.
This will be included in a blog post.

Requirements:

Details about the CEO, Founder, or company. Link to the article
about what led to the lawsuit and the outcome.

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-----------------------------------

5) Summary: Email newsletter design trends in 2020 and beyond

Name: Dana Fiddler ConvertKit

Category: Business and Finance

Email: query-b85j@helpareporter.net

Media Outlet: ConvertKit

Deadline: 7:00 PM EST - 5 September

Query:

1.What email design trends have you noticed in 2020? (If you can
think of any examples, feel free to list them.)

2. What's your #1 prediction for 2021 email design trends?

Requirements:

If you are an email newsletter marketer, I would love for you to
share your expertise!

We will quote directly, so please use full sentences when
possible.

Please include your name and website for credit if quoted.

Back to Top Back to Category Index

-----------------------------------

6) Summary: HVAC/Air Filtration Expert

Name: Brit Morse Inc.

Category: Business and Finance

Email: query-b86b@helpareporter.net

Media Outlet: Inc.

Deadline: 7:00 PM EST - 3 September

Query:

I'm looking for an expert on HVAC systems or air filtration who
can verify some specific details about filters, such as which
are the highest-grade ones available on the market.

Requirements:

Can answer specific questions quickly.

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-----------------------------------

7) Summary: Mutual Fund Investor for Comment

Category: Business and Finance

Email: query-b86d@helpareporter.net

Media Outlet: Anonymous

Deadline: 12:00 PM EST - 5 September

Query:

Would like to speak with a person who invests in mutual funds,
about how and why he or she chose this asset class (could be
along with others), and their experience doing so.

Requirements:

Must have invested in mutual funds.

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-----------------------------------

8) Summary: How did you get your first paying SaaS subscriber?

Name: Brett Friedman www.marpipe.com/marpipe-blog?utm=haro

Category: Business and Finance

Email: query-b86s@helpareporter.net

Media Outlet: www.marpipe.com/marpipe-blog?utm=haro

Deadline: 11:00 PM EST - 3 September

Query:

If you run a SaaS company...

How did you get your first paying SaaS subscriber?

Back to Top Back to Category Index

-----------------------------------

9) Summary: Looking for NY-Based Musicians Impacted by COVID-19

Name: Olivia Riggio The indypendent

Category: Business and Finance

Email: query-b877@helpareporter.net

Media Outlet: The indypendent

Deadline: 7:00 PM EST - 5 September

Query:

Hi! I'm a reporter with The Indypendent, an independent
newspaper and online publication based in Brooklyn, NY. I'm
writing a story about COVID-19's impact on musicians and music
venues and how it relates to the Save Our Stages and RESTART Act
legislation. If you're a musician whose sole income was your art
and you were impacted by COVID-19, I want to talk to you!

Requirements:

-New York Based

Back to Top Back to Category Index

-----------------------------------

10) Summary: Employee health screenings

Category: Business and Finance

Email: query-b881@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 4 September

Query:

I'm writing an article about how employers can train employees
on how to limit the spread COVID. I was hoping that businesses
can answer a few quick questions for my story: - How have you
trained your employees to limit the spread of COVID? - How are
your employees screening themselves for symptoms, and what are
they doing if they have symptoms? - What steps are you taking
for employees who have been around someone who has tested
positive for COVID? - What's your full name, title and where are
you based?

Back to Top Back to Category Index

-----------------------------------

11) Summary: Expert in 501(c)(3)

Name: Eric Levai The Daily Dot

Category: Business and Finance

Email: query-b6re@helpareporter.net

Media Outlet: The Daily Dot

Deadline: 7:00 PM EST - 5 September

Query:

Looking for an expert in 501(c)(3) (attorney, CPA etc) to take a
look at some IRS filings for an expert opinion on whether a
celebrity's charity is legit or not. Thank you!

Requirements:

Expert in 501(c)(3) nonprofits.

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-----------------------------------

12) Summary: What are your favourite incident management systems?

Name: Eleanor Bennett Logit

Category: Business and Finance

Email: query-b6ri@helpareporter.net

Media Outlet: Logit

Deadline: 7:00 PM GMT - 5 September

Query:

Review your favourite incident management tools for a chance to
be included in our next blog roundup.

Include reasons why you picked the tool your recommending,
favourite features & if possible a use case on why this tool is
so essential to you.

Requirements:

much have knowledge of the tool they are recommending.

Back to Top Back to Category Index

-----------------------------------

13) Summary: "X" Things Venture Capitalists Look For When Investing In Tucson Startups

Name: Thylan Le Arizona Founders Fund

Category: Business and Finance

Email: query-b6zq@helpareporter.net

Media Outlet: Arizona Founders Fund

Deadline: 1:00 AM EST - 6 September

Query:

What do venture capitalists look for when investing in Tucson
startups? What tip would you give an entrepreneur preparing to
pitch?

Requirements:

50 words minimum, 200 words MAX (3-6 sentences suggested); Name,
Headshot****, Respondent's LinkedIn URL, and Company/Company URL
or Job Title of Respondent. Please include all these things to
be considered. Please answer in complete sentences (no bullet
points). Expand on your insights fully. Please be original,
actionable, and non-promotional.

Back to Top Back to Category Index

-----------------------------------

14) Summary: "X" Modern Fonts That Small Businesses Love

Name: Thylan Le The Print Authority

Category: Business and Finance

Email: query-b70b@helpareporter.net

Media Outlet: The Print Authority

Deadline: 9:00 PM EST - 5 September

Query:

What is your favorite font to use to brand your small business
and why? What font do you use on your website, or printing
materials?

Requirements:

30 minimum, 150 words MAX (2-4 sentences suggested);
Headshot****, LinkedIn URL, Name, and Job Title/Company of
Respondent. Please include all these things to be considered.
Please answer in complete sentences (no bullet points). Expand
on your insights fully

Back to Top Back to Category Index

-----------------------------------

15) Summary: How to pick the right type of log data visualisation

Name: Eleanor Bennett Logit

Category: Business and Finance

Email: query-b75m@helpareporter.net

Media Outlet: Logit

Deadline: 7:00 PM GMT - 5 September

Query:

We're looking for tips on how to pick the right type of data
visualisation for your data set.

Here are some examples of copy to help support your answers:
https://www.datapine.com/blog/how-to-choose-the-right-data-visualization-types/

Requirements:

Technical background preferred

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-----------------------------------

16) Summary: Are you a creative who has expanded your business by hiring other creatives?

Name: Tom Vaughan-Mountford Taylor and Francis Group

Category: Business and Finance

Email: query-b7pz@helpareporter.net

Media Outlet: Taylor and Francis Group

Deadline: 7:00 PM EST - 5 September

Query:

I'm publishing a book for media/film students intending to
launch video production businesses after graduation. I need to
put some questions to creative businesses with experience of
hiring talent - i.e. when creatives hire other creatives, most
conventional HR/recruitment guidance goes out the window, and
we're more guided by good vibes and 'chemistry'. What criteria
do you hire on, and how do you know you're choosing the right
candidates?

Requirements:

You are the founder/owner/senior at a creative business - namely
commercial video production, filmmaking, or advertising.

Back to Top Back to Category Index

-----------------------------------

17) Summary: I'm looking for examples of brands using IG Reels [DA 40 site]]

Name: Datis Mohsenipour HeyOrca! Blog

Category: Business and Finance

Email: query-b7ut@helpareporter.net

Media Outlet: HeyOrca! Blog

Deadline: 7:00 PM PST - 5 September

Query:

I'm looking to compile a list of brands that are already using
Instagram Reels and provide examples of posts.

To be considered for this post, please provide the following:

1) An example of an Instagram Reel post that you've created
(either for yourself or a brand you manage). Please provide a
link.

2) What kind of engagement did you receive on the post?

3) Will you continue using Instagram Reels as part of your
social media marketing strategy?

4) Do you think Instagram Reels will overtake TikTok?

5) If featured, will you link to this article from your site?

6) If featured, will you share this post on your social media
accounts?








Requirements:

1) All questions above must be completed.

2) If you are submitting on behalf of a client, you must have
the client's permission.

3) Please provide a 1-2 sentence bio

4) Provide your name, title, company name, website URL you'd
like us to link to, and a link to your bio (no attachments).

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-----------------------------------

18) Summary: Moving Overseas to Save Money

Name: Kate Chrisman MoneyUnder30

Category: Business and Finance

Email: query-b83s@helpareporter.net

Media Outlet: MoneyUnder30

Deadline: 7:00 PM EST - 5 September

Query:

Hi! I'm writing a story about saving money by moving overseas
(obviously for a post-covid world). I'm looking for Americans
who live outside of the US and find themselves able to save MORE
money. If you've lived overseas before or live outside the US
now, I'd love to get an idea of why you moved, how you are able
to save more money (lower cost of living/better jobs/something
else entirely?) and how you save.

Requirements:

American citizens who either live outside the US now or have in
the past. Preferably people under 30 since this is an outlet
specifically for young adults, but anyone under 40 is fine too.

Back to Top Back to Category Index

-----------------------------------

19) Summary: Small Business Owners' Favorite Software Tools

Name: Elina Kukalo actiTIME Blog

Category: Business and Finance

Email: query-b83v@helpareporter.net

Media Outlet: actiTIME Blog

Deadline: 7:00 PM EST - 5 September

Query:

Business software helps companies a great deal. It streamlines
diverse management processes, allows for collecting essential
performance data and informs decision making. If you're a small
business owner, we would like to know which software you use in
your company and how it contributes to your success. Be sure to
describe the main functions of the tool of your choice and
elaborate on its major benefits/drawbacks. In addition to that,
feel free to include any information you deem appropriate.

Requirements:

We're accepting pitches from small business owners only. Don't
forget to add your full name, the name of your company and a
website link to your message. Thanks in advance!

Back to Top Back to Category Index

-----------------------------------

20) Summary: The Right Way to Hire and Work with Family

Name: Kiely Kuligowski Business News Daily

Category: Business and Finance

Email: query-b86m@helpareporter.net

Media Outlet: Business News Daily

Deadline: 2:00 PM EST - 4 September

Query:

1. Is it a good idea to hire family? 2. Why is it so difficult
to work with family? 3. Are there any legal or tax benefits (or
cons) to working with family? 4. What are the pros and cons of
working with family? 5. What are your best tips for working with
family members? 6. How should you take your other employees into
consideration when working with family members? 7. What are some
examples of successful family run businesses that come to mind?

Requirements:

Please included your full name, job title, and website.

Back to Top Back to Category Index

-----------------------------------

21) Summary: Top 10 Industries Benefited from the Paycheck Protection Program

Name: Sara Routhier Insurance

Category: Business and Finance

Email: query-b86u@helpareporter.net

Media Outlet: Insurance

Deadline: 6:00 PM EST - 4 September

Query:

How has the Paycheck Protection Program affected your industry?

What challenges have businesses in your industry faced during
the coronavirus pandemic?

How has the Paycheck Protection Program helped businesses in
your industry survive and grow during the pandemic?

How has your industry adapted in response to the economic
changes during the coronavirus pandemic to keep customers?

How have businesses in your industry used the Paycheck
Protection Program loans to benefit their employees?

Have some industries benefited more than others from the
Paycheck Protection Program and, if so, why?

If there was one thing you could change about the Paycheck
Protection Program to benefit your industry or a particular
industry, what would it be and why?

Requirements:

We will link to your site and we would appreciate a link in
exchange. Please send all of the following: 250 words or more,
full name, title, headshot (300x300 minimum), and website URL
you want us to link to. We use all the good answers that meet
these requirements.

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-----------------------------------

22) Summary: What Happens to the MORE Act?

Name: Andrew Ward Benzinga

Category: Business and Finance

Email: query-b86x@helpareporter.net

Media Outlet: Benzinga

Deadline: 9:00 AM EST - 9 September

Query:

Discussing the bill, its upcoming vote, its importance as
legislation and why it likely won't make it pass Senate.

Please provide written insights for any of the following:

- What is the significance of the MORE Act for the cannabis
industry? - What is the significance of the MORE Act for those
in prison or with cannabis records? - Will it pass the House? -
If it passes the house, many believe that the bill will fail in
Senate. Do you believe so? Why or why not? - Where do you see
the MORE Act ending up? Will it become law anytime soon?

Requirements:

Cannabis and/or policy expert

Back to Top Back to Category Index

-----------------------------------

23) Summary: What You Need To Know When Auto Insurance Comes With Your Lease

Name: Chris Elliott Forbes

Category: Business and Finance

Email: query-b86z@helpareporter.net

Media Outlet: Forbes

Deadline: 7:00 PM EST - 9 September

Query:

I'm researching a story about auto insurance that comes bundled
with your lease. I'd love to hear from anyone who has leased a
car with insurance. What did you think of the product? Did it
cover everything you needed? Did you have an option of getting
the lease without the insurance? From insurance experts, I'd be
interested in knowing about this trend. Who are the big players?
What are the advantages, from a customer's point of view, of
bundling? What are the disadvantages? How do you choose the
right lease based on your insurance preferences?

Requirements:

Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/

Back to Top Back to Category Index

-----------------------------------

24) Summary: Will Micro-Mobility Eliminate My Need For Auto Insurance?

Name: Chris Elliott Forbes

Category: Business and Finance

Email: query-b871@helpareporter.net

Media Outlet: Forbes

Deadline: 7:00 PM EST - 9 September

Query:

We're living in the age of micro-mobility. You can rideshare,
bikeshare, rent electric scooters and take mass transport. So do
we still need auto insurance? I'm interested in hearing from
anyone who has a micro-mobility lifestyle and has given up auto
insurance. What are the benefits? What are the drawbacks? Is
there anything about your auto policy that you miss? I'm also
interested in hearing from anyone who is thinking about giving
up auto insurance. From insurance experts, I'd love to know if
auto insurance has a place in a "micromobile" society. Where
does it fit in? How will it change and adapt?

Requirements:

Please read this before answering. I'd be very grateful if you
could send an initial response to my questions by email. Please
do not respond with a note that says you would like to be
considered for this story or want to set up a phone interview
with a source. I'm happy to consider you for this story. I've
included all of my questions in this query. Please take a minute
to briefly answer them. Kindly do not cut-and-paste answers from
previously published materials, such as press releases or blog
posts. If a phone interview is necessary, I will follow up right
away. Be sure to include your full name and a jargon-free, brief
(two to three word) description of your company or affiliation
as you would like it to appear in the article. I will do my
absolute best to acknowledge that I received your pitch and will
make every effort to let you know when the story appears. More
information on my queries can be found on my site:
https://chriselliotts.com/frequently-asked-questions-about-media-queries/

Back to Top Back to Category Index

-----------------------------------

25) Summary: Gig workers in the new economy

Name: Virginia Backaitis New York Post

Category: Business and Finance

Email: query-b878@helpareporter.net

Media Outlet: New York Post

Deadline: 12:00 PM EST - 4 September

Query:

Some data shows that many of the unemployed will become gig
workers out of necessity. I'm looking to speak with a
freelancers who have done this. How do you market yourself,
handle health insurance, do you need E&O insurance, do you take
vacation etc..

Requirements:

You must be in the NYC area unless you provide services for
freelancers.

Back to Top Back to Category Index

-----------------------------------



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