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[HARO] Business & Finance Queries: Afternoon Edition

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Queries!



********* INDEX ***********

Business and Finance

1) Tackling The Extreme Work Life Balance of Being A Woman Business Leader and Mother During COVID (Authority Magazine)

2) Optimizing Marketing Automation Tools for Social Media (Just Creative)

3) A guide to repurposing Facebook ads for native advertising (Joinative)

4) Tips for online chat agents (Dollarsprout)

5) Should my employer pay for internet, A/C? (Refinery29)

6) Looking for school principals/execs to comment on insurance coverage (Anonymous)

7) 401k adviser: Are the complaints against the DOL's ESG guidelines proving the DOL correct? (FiduciaryNews.com)

8) Why should someone use eLearning / online learning to train their employees? (TalentLMS Blog)

9) Have you started a business with no money? (Merchant Maverick)

10) SEM rush for affiliate marketers- Best used cases (Cloudways)

11) Costs rising due to trade war and coronavirus (Reader's Digest)

12) House flipping pros: What's your best tip for maximum profit? (Seek Capital)

13) Marketers of WFH-enabling solutions: What have you found works/doesn't work during COVID-19? (Anonymous)

14) Diversity at jewelry and watch retailers (National Jeweler)

15) Growth in new housing development in California (Vision Magazine)

16) Small Business Owners & Website Builders (Content Kapow)

17) Businesses that have suffered due to bad location choice (Enterprise League)

18) Photographers (Femfounder.co)

19) 5G and Mobile App Developers (Forbes.com)

20) Your Startup Experience & Small Business (Anonymous)

21) Lawyers or paralegals who moved out of cities during COVID (Legal Productivity)

****************************

Business and Finance

1) Summary: Tackling The Extreme Work Life Balance of Being A Woman Business Leader and Mother During COVID

Name: Karina Michel Feld and Yitzi Weiner Authority Magazine

Category: Business and Finance

Email: query-b2bo@helpareporter.net

Media Outlet: Authority Magazine

Deadline: 7:00 PM EST - 15 August

Query:

Dear Friends We are working on a new series about

LIFE AS A WOMAN BUSINESS LEADER DURING COVID19: "Women Business
Leaders Share How They Tackle The Extreme Work Life Balance Of
Working From Home, Homeschooling, And Sheltering In Place During
The Pandemic"

Full description here https://bit.ly/2vWsxkc We would like to
interview any accomplished woman business leader, who can talk
about how they are pivoting to tackle and address the personal
and family challenges brought on by the COVID 19 pandemic.

The interview series will have two stages.

All of the full interviews will be published in Arianna
Huffington's Thrive Global and Authority Magazine, and they will
look like the following:

https://medium.com/authority-magazine/how-sidney-madison-prescott-of-spotify-tackles-the-extreme-work-life-balance-of-being-a-woman-in-b544f5833234?source=false---------2

https://medium.com/authority-magazine/how-firefox-vp-selena-deckelmann-tackles-the-extreme-work-life-balance-of-being-a-woman-in-stem-b42525f715af?source=false---------6

https://medium.com/authority-magazine/how-heena-purohit-of-ibm-watson-tackles-the-extreme-work-life-balance-of-being-a-woman-in-stem-d5dbba1437

In addition, after the all interviews are completed, an article
featuring the best ideas will be submitted to Buzzfeed and
Entrepreneur.com, like these we have done:

https://www.entrepreneur.com/slideshow/345415
https://www.entrepreneur.com/slideshow/340907
https://www.entrepreneur.com/slideshow/339554

The Buzzfeed article will look similar to this:
https://www.buzzfeed.com/andrewziegler/heres-what-the-best-athletes-of-the-90s-look-lik

Individuals who are accepted for this series will be featured in
at least 2 - 4 articles.

Karina Michel Feld will be the primary lead for the series. Most
interviews will not require phone interviews and can be done by
email. Requirements:

We would like to interview any accomplished woman business
leader, who can talk about how they are pivoting to tackle and
address the personal and family challenges brought on by the
COVID 19 pandemic.

Deadline to submit: August 15

Please leave your pitch below so that we do not miss your
email. (The text of your submission will be a pitch for an
interview, and will not be used in the actual article)

Other articles that our team is actively working on (including
this one) can be seen here bit.ly/otherarticlesweareworkingon

Our complete list of story-lines can be seen here
https://medium.com/authority-magazine/ongoing-interview-series-in-authority-magazine-7d633a349753

For more about Authority Magazine and other articles created by
our team, please see here:
https://medium.com/authority-magazine/about-authority-magazine-bc4be45bdd05

Requirements:

We would like to interview any accomplished woman business
leader, who can talk about how they are pivoting to tackle and
address the personal and family challenges brought on by the
COVID 19 pandemic.

Back to Top Back to Category Index

-----------------------------------

2) Summary: Optimizing Marketing Automation Tools for Social Media

Name: Michael Habiger Just Creative

Category: Business and Finance

Email: query-b2c1@helpareporter.net

Media Outlet: Just Creative

Deadline: 11:00 PM EST - 26 July

Query:

Describe how do you incorporate your email marketing, content
marketing, lead gen automation strategies to grow your social
media platforms. Overall, how do you incorporate your marketing
channels for social media?

Requirements:

You can send one or two of your social media post links to be
placed in the article if they are relevant or explain your idea
or strategy on practice 250+ words CEOs, CMOs, SMM creatives,
marketing automation specialists

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-----------------------------------

3) Summary: A guide to repurposing Facebook ads for native advertising

Name: Adelina Karpenkova Joinative

Category: Business and Finance

Email: query-b2ca@helpareporter.net

Media Outlet: Joinative

Deadline: 2:00 PM EST - 27 July

Query:

I'm working on a post about repurposing Facebook ads for native
and looking for native advertising professionals who want to
contribute to the topic.

To feature your expert opinion, I'll need one brief quote (max.
100 words) on ONE of these questions:

1. What's one main advantage of native over FB advertising?

2. What's your opinion on the trend of shifting advertising
budgets from FB and turning to other channels, native included?
Will it last long?

3. What are your tips on repurposing FB ads for native? What
major adjustments do you need to make? (the way your ads are
structured, different LPS, audiences, etc.)

Requirements:

Max 100 words. Include your full name, position, and company
URL/your personal LinkedIn handle (or whatever you'd like us to
link to).

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-----------------------------------

4) Summary: Tips for online chat agents

Name: Zina Kumok Dollarsprout

Category: Business and Finance

Email: query-b2cx@helpareporter.net

Media Outlet: Dollarsprout

Deadline: 7:00 PM EST - 27 July

Query:

Looking for people who have worked as online chat agents (either
as part-time, full-time or independent contractors) to answer
the following questions:

1. What qualities does a person need to be a good online chat
agent?

2. What are some misconceptions that people have about this job?

3. What are some tips you'd give to someone considering this as
a career?

4. Are there good sites to find work as an online chat agent?

Requirements:

Must have worked as an online chat agent at some point (or have
hired online chat agents)

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-----------------------------------

5) Summary: Should my employer pay for internet, A/C?

Name: Whizy Kim Refinery29

Category: Business and Finance

Email: query-b2d6@helpareporter.net

Media Outlet: Refinery29

Deadline: 8:00 PM EST - 27 July

Query:

Usually, white-collar workers would spend most of their summer
days in an air-conditioned office. They'd use internet that
works fairly reliably instead of home internet that always seems
a little spotty. Is there any burden on workplaces to help pay
for these amenities in the age of WFH? And maybe more
importantly, should they? What would the cost vs benefit of
employers making it standard to pay for WFH tools or giving
employees a WFH budget?

Requirements:

I would love to speak to an organizational behavior expert.

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-----------------------------------

6) Summary: Looking for school principals/execs to comment on insurance coverage

Category: Business and Finance

Email: query-b2da@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 27 July

Query:

I'm looking for school principals/execs to comment on the
insurance coverage they're considering to prepare for schools
reopening.

If you fit the bill, please answer any of these questions: -
Which insurance policies are you buying in preparation for the
new school year? And are they any different from last year? -
Have you been given any advice from insurance experts about what
coverage is the most important? - Are you reviewing the health
insurance for your staff?

Requirements:

- Must be willing to be quoted online. - Must be currently
working as a school principal or other exec who's across admin
issues, like insurance. - Please provide your full name, job
title and a headshot.

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-----------------------------------

7) Summary: 401k adviser: Are the complaints against the DOL's ESG guidelines proving the DOL correct?

Name: Christopher Carosa FiduciaryNews.com

Category: Business and Finance

Email: query-b2dk@helpareporter.net

Media Outlet: FiduciaryNews.com

Deadline: 9:00 PM EST - 24 July

Query:

Several weeks ago the DOL came out with updated ESG guidelines
that said, in essence, it's OK to invest in ESG as long as you
don't sacrifice financial returns in doing so. A number of
commentators have said these guidelines will hurt ESG investing
in retirement plans. Morningstar has gone so far as to say this
is contrary to what advisers want. Please provide short-2-3
sentence answers to the following questions by rewriting the
question (and retaining the original question number) before
your answer. PR folks - no solicitations as we get too many
responses to answer.

1) Explain (briefly) how the new DOL guidelines continue to
permit ESG investing.

2) Under what circumstances would retirement plan fiduciaries
need to avoid ESG investing?

3) How do those who feel the DOL guidelines "prohibit" ESG
investing actually prove the DOL's concern?

4) State your name, title, firm, and city/state location.

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-----------------------------------

8) Summary: Why should someone use eLearning / online learning to train their employees?

Name: Ana Casic TalentLMS Blog

Category: Business and Finance

Email: query-b1du@helpareporter.net

Media Outlet: TalentLMS Blog

Deadline: 7:00 PM EST - 27 July

Query:

We're crafting a story on the benefits of online training for
employees in the form of inspirational quotes. Looking for
people who have experience with online training management and
eLearning, in general, to provide us with interesting quotes.

Requirements:

Would like to hear from people who have actual experience with
eLearning. Please share ONE quote, make it as inspirational as
possible, and keep it shorter than 100 words (ideal length:
50-80 words).

Back to Top Back to Category Index

-----------------------------------

9) Summary: Have you started a business with no money?

Name: Chris Motola Merchant Maverick

Category: Business and Finance

Email: query-b1ed@helpareporter.net

Media Outlet: Merchant Maverick

Deadline: 7:00 PM EST - 31 July

Query:

We want to hear about the experiences of small business owners
who started their business without any traditional sources of
financing. How difficult was it? How long did it take to become
profitable? What are some of the pros and cons? Would you do it
again?

Requirements:

Anywhere in the U.S.

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-----------------------------------

10) Summary: SEM rush for affiliate marketers- Best used cases

Name: Umair Qureshi Cloudways

Category: Business and Finance

Email: query-b1ua@helpareporter.net

Media Outlet: Cloudways

Deadline: 7:00 PM EST - 27 July

Query:

Inviting all affiliate marketers (SEM rush users) to share there
experience on how SEM rush is helpful and contributing in their
day to day affiliate tasks,

Requirements:

Looking for all affiliate marketers (SEM rush users), to provide
details on how SEM rush helps them to improve their affiliate
performance.

Please provide following along with your response: Full Name
Designation Website

Please keep your response upto 250-300 words. It will be posted
on cloudways official blog, On link (no-follow) will be given.



Back to Top Back to Category Index

-----------------------------------

11) Summary: Costs rising due to trade war and coronavirus

Name: Joe McKinley Reader's Digest

Category: Business and Finance

Email: query-b1yv@helpareporter.net

Media Outlet: Reader's Digest

Deadline: 7:00 PM EST - 26 July

Query:

Looking for trade experts to list items that will likely become
more expensive to U.S. consumers due to the trade war with China
and shipping issues due to coronavirus. Please EMAIL your
answers, and provide your reasoning for why we can expect price
increases.

Requirements:

Please EMAIL ANSWERS and provide your name and affiliation,
thanks

Back to Top Back to Category Index

-----------------------------------

12) Summary: House flipping pros: What's your best tip for maximum profit?

Name: Laira Martin Seek Capital

Category: Business and Finance

Email: query-b28l@helpareporter.net

Media Outlet: Seek Capital

Deadline: 7:00 PM PST - 26 July

Query:

I am looking to expand the article linked below from 15 to 35
tips (please review before submitting). I need 20 ORIGINAL house
flipping tips that are not a repeat or too similar to any
already included. Please submit your short quote (about 1-2
paragraphs) with your name, company name, title and link. If you
have already been included in this round up, submitting a second
original tip is OK but no second link will be included.

https://www.seekcapital.com/blog/house-flipping-tips-maximum-profit/

Requirements:

Respondents must be experienced in house flipping/real estate
and can offer original insight. Responses that follow directions
are most likely to be chosen.

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-----------------------------------

13) Summary: Marketers of WFH-enabling solutions: What have you found works/doesn't work during COVID-19?

Category: Business and Finance

Email: query-b29p@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM CST - 27 July

Query:

What marketing tactics that used to work for you no longer do?
What is still working? And what new tactics have you tried?

Requirements:

We're looking to hear from marketers who work for
collaboration/project management/other remote work enabling
companies.

Please also include your name, title, company and company URL.

Back to Top Back to Category Index

-----------------------------------

14) Summary: Diversity at jewelry and watch retailers

Name: Michelle Graff National Jeweler

Category: Business and Finance

Email: query-b2ap@helpareporter.net

Media Outlet: National Jeweler

Deadline: 5:00 PM EST - 27 July

Query:

I'm writing a story for our print magazine on how the U.S.'s
largest specialty jewelers have responded to the current civil
rights movement, specifically how they are addressing calls for
more diverse boards, staff and representation among the brands
they carry, and how they've publicly responded to the unrest
(posts on social media, public statements, etc.)

What I would like to supplement my story is an outside
perspective, an expert on diversity who can speak to the
dimensions of racism; what terms like equality, equity and
inclusion really mean; and how the big corporations can do
better in general.

Looking to do the interview over phone or Teams, Skype, etc.

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-----------------------------------

15) Summary: Growth in new housing development in California

Name: Lynette Bertrand Vision Magazine

Category: Business and Finance

Email: query-b2au@helpareporter.net

Media Outlet: Vision Magazine

Deadline: 5:00 PM PST - 27 July

Query:

Article will cover whether there's growth in new developments of
planned communities or HOA communities in California? Or if
development stalled due to the recession triggered by COVID?
What are the hotspots for new housing developments? What
regions/cities How are these new developments different as far
as housing? What kind of features and amenities are in them?
What kind of pricing? What needs will they have for management
of these new communities?

Requirements:

Only California sources as this magazine is California-specific.
Also specific to developments of communities with homeowners
associations.

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-----------------------------------

16) Summary: Small Business Owners & Website Builders

Name: Priscilla Tan Content Kapow

Category: Business and Finance

Email: query-b2bl@helpareporter.net

Media Outlet: Content Kapow

Deadline: 11:00 PM EST - 26 July

Query:

Running a small business online can be expensive and
overwhelming at times.

On top of hosting a website, you also need to spend money on
tools that help you run your business effectively (e.g. online
meeting software, bookkeeping tools etc).

Question:

1) What website builder (e.g. WordPress, Wix) are you using
right now?

2) What do you like or not like about it?

3) What's the one thing you wish your website builder could do
so as to save you time and money?

Requirements:

You must be a small business owner. Thanks!

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-----------------------------------

17) Summary: Businesses that have suffered due to bad location choice

Name: Klaudija Nikolova Enterprise League

Category: Business and Finance

Email: query-b2c5@helpareporter.net

Media Outlet: Enterprise League

Deadline: 10:00 PM GMT - 27 July

Query:

Has your business been a victim of a bad location? We'd like to
hear from you!

We're writing an article about how bad location affects
businesses, and we're looking for real-life examples.

Here are several questions for you:

1. How did you end up in that location? 2. Did you make a
thorough research before deciding? 3. When did you start to feel
the consequences, what and how severe were they? 4. What did you
do to resolve the issue? Did you move or something else? 5. How
long it took you to get back on track after that? 6. What's your
advice for anyone looking a location for their business?

You're not obliged to answer all of them as long as your pitch
covers the essence of the topic and provides value. We want to
hear your experience.

Requirements:

Name and position, company name, website.

Back to Top Back to Category Index

-----------------------------------

18) Summary: Photographers

Name: Kristin Marquet Femfounder.co

Category: Business and Finance

Email: query-b2c8@helpareporter.net

Media Outlet: Femfounder.co

Deadline: 7:00 PM EST - 25 July

Query:

We're interested in hearing from photographers for our "Your
Story" column.

Requirements:

Shoot us an email with website, bio, and social channels for
consideration.

Back to Top Back to Category Index

-----------------------------------

19) Summary: 5G and Mobile App Developers

Name: Tom Taulli Forbes.com

Category: Business and Finance

Email: query-b2cn@helpareporter.net

Media Outlet: Forbes.com

Deadline: 7:00 PM EST - 24 July

Query:

I'm writing a post about how mobile app developers are gearing
up for 5G. What are some of the functions that will be
important - like AR/VR? What about AI? Will there be
leveraging of private 5G networks? What are other
considerations for app developers?

Requirements:

I'm looking for expert commentary.

Back to Top Back to Category Index

-----------------------------------

20) Summary: Your Startup Experience & Small Business

Category: Business and Finance

Email: query-b2cw@helpareporter.net

Media Outlet: Anonymous

Deadline: 12:00 AM EST - 25 July

Query:

If you are a small business owner or started a business, we want
to hear from you. What was the inspiration to be a business
owner? Did you get financial backing or did you start from
scratch? Anything you have experienced that could help others
build their business successfully would be appreciated.
Challenges or roadblocks that you have overcome?

Back to Top Back to Category Index

-----------------------------------

21) Summary: Lawyers or paralegals who moved out of cities during COVID

Name: Larry Port Legal Productivity

Category: Business and Finance

Email: query-b2d5@helpareporter.net

Media Outlet: Legal Productivity

Deadline: 7:00 PM EST - 27 July

Query:

Hi Folks,

We're looking for legal professionals who purchased a home
outside of a city during the coronavirus crisis.

Please email a short blurb telling your story, what city you
left, and when.

Thank you!

Requirements:

Must be a lawyer, paralegal, or judge. Must have left a city
permanently during the covid crisis.

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-----------------------------------



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