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[HARO] High Tech Queries: Morning Edition

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Queries!



********* INDEX ***********

High Tech

1) How to retain Customers: Top Influencers share their tips on Customer Retention Tactics (SmartKarrot)

2) Looking for Expert on Social Media Algorithms (How They're Designed) (SF Weely)

3) Laws that Social Media Influencers Should be Careful of (Anonymous)

4) What type of CISO are you? (SearchSecurity)

5) Best Software For Creating Business Cards (Welp Magazine)

6) 50 Top App Startups To Watch (App Samurai)

7) How to find sm. biz grants, what to do to increase chances of getting a grant (LegalZoom)

8) How to Plan Today for Tomorrow's Lights-Out Data Center (InformationWeek)

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High Tech

1) Summary: How to retain Customers: Top Influencers share their tips on Customer Retention Tactics

Name: Jyothi Tulasi SmartKarrot

Category: High Tech

Email: query-awgv@helpareporter.net

Media Outlet: SmartKarrot

Deadline: 7:00 PM EST - 19 June

Query:

We're going to publish a blog on "How to retain Customers: Top
Influencers share their tips on Customer Retention Tactics".

Requirements:

Anyone interested can share their thoughts on: What is the most
important thing to do for customer retention How to turn
customers into repeated customers Do's and don'ts What's working
for you amidst covid-19 Please share your picture, website and
link to social media so I can include every detail in my blog.

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2) Summary: Looking for Expert on Social Media Algorithms (How They're Designed)

Name: Veronica Irwin SF Weely

Category: High Tech

Email: query-awzt@helpareporter.net

Media Outlet: SF Weely

Deadline: 9:00 PM EST - 18 June

Query:

Thank you for taking the time to read. I am writing a piece for
SF Weekly investigating whether or not the Nextdoor algorithm
encourages people to call the police. The website Nextdoor has
gotten in trouble recently for it's "Karen problem" (quote from
The Verge). This refers to the high amount of posts *about*
needing to or having already called the police to a scene in the
neighborhood as well as the way users police each other. I am
focusing specifically on the high amount of posts *about*
needing to or having already called the police to a scene. I'm
curious if the algorithm might encourage users who click on a
few of posts in this genre to see them over and over again,
promote them in their newsfeed, etc.

Requirements:

Looking for someone who knows how social media algorithms work.
Knowing how they are coded would be great, but more than that I
am curious what is common on social media platforms, what might
be unusual about Nextdoor's algorithm compared to other social
media platforms, and what industry standards are. Someone who
has worked at another social media company or knows a lot about
the social media business space would be ideal.

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3) Summary: Laws that Social Media Influencers Should be Careful of

Category: High Tech

Email: query-ax8l@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 17 June

Query:

I am looking for laws, sections of laws and case-laws that
social media influencers need to be aware of. This may be on
divergent topics. There is no bar on the topic, however, you
need to justify how the law and/or case law is relevant for the
influencer.

Requirements:

1. If you are a lawyer, we will prioritize your answer. However
your pitch is the most important and we shall not discriminate.
2. Please provide your name, position and website of your
company or business so that we can attribute you.

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4) Summary: What type of CISO are you?

Name: Alissa Irei SearchSecurity

Category: High Tech

Email: query-axan@helpareporter.net

Media Outlet: SearchSecurity

Deadline: 9:00 PM EST - 17 June

Query:

I'm working on a feature article about Forrester's "Six Types of
CISO" framework (https://bit.ly/3hz1Zbs) and am interested in
hearing from more real-world CISOs about their on-the-ground
experiences:

- Do you see yourself in Forrester's framework? i.e. Are you a
transformational CISO, post-breach CISO, tactical/operational
CISO, compliance/risk guru, steady state CISO, and/or
customer-facing evangelist CISO? Or none of the above?

- How useful and applicable do you personally find this
framework? Would you use it in weighing whether or not to accept
a particular CISO job offer? Do you think it can help
enterprises better recruit and retain CISOs that meet their
needs?

- Do you agree with the Forrester analysts that when a CISO is
dissatisfied with their job, and/or when an organization is
dissatisfied with its CISO, that's often because the CISO's
personality doesn't align with the organization's wants and
needs, and vice versa? From your perspective, do you think such
mismatches contribute to high turnover rates in the CISO role?

- Have you ever held a CISO position that was an ideal fit? What
did that look like and how did it come about?

- Have you ever held or considered a CISO position that was a
less-than-ideal fit? Would you say you were one type of CISO,
and the organization was looking for another type? (If your
commentary is sensitive in nature -- i.e. discussing previous
and current professional positions -- I can avoid identifying
you in my article, upon request. Just let me know and we can
discuss.)

Requirements:

Must be a CISO who can speak to their real-world job
experiences. As previously noted, if commentary is sensitive in
nature -- i.e. discussing previous and/or current professional
positions -- I can avoid namingyou in my article, upon request.
Just let me know and we can discuss.)

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5) Summary: Best Software For Creating Business Cards

Name: David Friedland Welp Magazine

Category: High Tech

Email: query-awwm@helpareporter.net

Media Outlet: Welp Magazine

Deadline: 12:00 PM EST - 19 June

Query:

We are looking for recommendations of the best software for
creating business cards. Please respond in the following format:
Name of Product/Service/Software you are recommending, URL where
readers can buy the Product/Service/Software, a description as
to why you are suggesting this Product/Service/Software (as you
would like it to appear within the article).

Requirements:

FORMAT FOR CREDIT: Please include the NAME you want credited
with the contribution, the WEBSITE NAME you want credited and
the website URL. Thanks :)

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6) Summary: 50 Top App Startups To Watch

Name: Brittney Ihrig App Samurai

Category: High Tech

Email: query-ax6u@helpareporter.net

Media Outlet: App Samurai

Deadline: 7:00 PM EST - 18 June

Query:

Hello all,

We're writing a simple round-up of the best app-based startups
that everyone needs to watch out for! Our website has over
35-50k monthly visitors, and we want to promote your app!
https://appsamurai.com/

If you're an app based startup, then fill out the following
questions:

1. App Name 2. Google Play URL 3. App Store URL 4. App category
5. what makes your app different from your competitors? 6. Why
is your app one to watch? 7. Top 5 features? 8. Any other
comments or notes our audience should hear about?

Requirements:

1. Be a startup 2. Be an app-based startup 3. Answer the above
questions

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7) Summary: How to find sm. biz grants, what to do to increase chances of getting a grant

Name: Diane Faulkner LegalZoom

Category: High Tech

Email: query-axak@helpareporter.net

Media Outlet: LegalZoom

Deadline: 12:00 PM EST - 17 June

Query:

I'm looking for sources who can speak to how a small business or
start-ups can find grants, i.e., where they should look. What's
the process usually like? How long is process? What can a biz do
to increase chances they'll score a grant? How does getting a
grant affect a biz's finances? Is grant income taxable?

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8) Summary: How to Plan Today for Tomorrow's Lights-Out Data Center

Name: John Edwards InformationWeek

Category: High Tech

Email: query-axbd@helpareporter.net

Media Outlet: InformationWeek

Deadline: 10:00 PM EST - 26 June

Query:

Technology journalist John Edwards (@TechJohnEdwards) is looking
for experts who can answer some or all of the following
questions:

1. How can an organization begin planning for a lights-out data
center? 2. What are the technologies needed to create and
operate a lights-out data center? 3. What are the benefits of
having a lights-out data center? 4. When is it going to be
practical to have a lights-out data center? 5. Is there
anything else you would like to add?

Note: Please send your reply to the email address connected to
this query. You will not receive any special consideration by
sending emails to any alternate address you may find. In fact,
there's a strong possibility your message may become lost or
unnoticed. Remember, too, that HARO does not forward
attachments. Thanks.

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