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[HARO] Business & Finance Queries: Evening Edition

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Queries!



********* INDEX ***********

Business and Finance

1) Why should companies offer mid-year performance reviews? (Lattice)

2) Subject Matter Expert Contributions for Blog: How To Stop Micromanaging & Start Leading Your Team (The Predictive Index)

3) Seeking Professional for Quotes in Digital Media Marketing (Women Who Rock with Success)

4) U.S. Companies Being More Involved in Social Justice (NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE))

5) Tips to increase your website Conversion Rate (Anonymous)

6) Looking for Homeowners Insurance Expert (Red Ventures)

7) Online Store Owner Age 50+ (Confidential)

8) Data Science For Ecommerce (Harvard Blog)

9) Looking to interview someone who flips art, invests in art, or helps clients invest in art (Dollarsprout)

10) Diversity & Inclusion Hiring Best Practices (Anonymous)

11) With Facebook Ads specifically, which performs better, retargeting or repixeling? (Repixel)

12) Looking for Accounting Expert for Smartsheet (SEO Marketing)

13) Black-owned businesses that pivoted due to COVID-19 (Money Magazine)

14) Fair and inclusive hiring practices in tech industry (TechRepublic)

15) Best practices for B2B companies with an eye towards retention (CMS Wire)

16) What Does Your CX Roadmap Look Like Today? (CMS Wire)

17) Black-owned (The Indianapolis Star)

18) How did Blackout Tuesday impact your Instagram advertising? (Repixel)

19) Employment Attorney - Age Discrimination at Work (InHerSight)

20) how to create stronger anti-racist workplace policies? (Anonymous)

21) Looking for Owners of Essential Businesses (National Funding Bottom Line)

22) Looking for restaurant owners/companies on change in structure after Covid-19 (Forbes.com (Forbes)

23) Best CRM Programs for Small Businesses (business.com)

24) Examples of COVID-19 surcharges (HuffPost)

25) "X" HR Best Practices For Employee Retention (Best of HR)

26) how do you listening to what's in your heart? (Mass Appeal magazine)

27) What is your Blueprint for Success? (Mass Appeal magazine)

****************************

Business and Finance

1) Summary: Why should companies offer mid-year performance reviews?

Name: Lyssa Test Lattice

Category: Business and Finance

Email: query-avkl@helpareporter.net

Media Outlet: Lattice

Deadline: 7:00 PM EST - 13 June

Query:

Looking for a few performance review experts to weigh in on the
benefits behind performance reviews as well as share best
practices and tips for launching mid-year reviews.

Would love any color around how your company is handling
performance reviews during COVID-19 as well.

Requirements:

Name, Job Title, Company Name, Website URL, Preferred method of
contact (email or phone)

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-----------------------------------

2) Summary: Subject Matter Expert Contributions for Blog: How To Stop Micromanaging & Start Leading Your Team

Name: Shirley Zhao The Predictive Index

Category: Business and Finance

Email: query-avsf@helpareporter.net

Media Outlet: The Predictive Index

Deadline: 7:00 PM EST - 13 June

Query:

We're looking for people managers or team leads to contribute
their thoughts and experiences in the following areas:

- Recognizing the signs of a micromanager - Balancing
instruction with delegating - Finding priorities within the big
picture - Limiting and mitigating employee turnover

All we're looking for is a short statement from you. We'd
attribute it back to you, of course.

Requirements:

People managers or team leads Wouldn't mind posting on their
social networks once the blog post comes out to help with
promotion.

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-----------------------------------

3) Summary: Seeking Professional for Quotes in Digital Media Marketing

Name: Diane Winbush Women Who Rock with Success

Category: Business and Finance

Email: query-avsg@helpareporter.net

Media Outlet: Women Who Rock with Success

Deadline: 8:00 PM EST - 13 June

Query:

We are seeking professional women to provide quotes for digital
media TV. Quotes should reflect:

1. Defining Digital Marketing

2. PR branding with digital media

3. Crisis management tips for businesses during COVID19

4. Essential in social media marketing

Requirements:

1. Must submit media kit

2. Quotes must be in VIDOE FORMAT ONLY FOR DIGITAL MEDIA TV.

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-----------------------------------

4) Summary: U.S. Companies Being More Involved in Social Justice

Name: Don Tran NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE)

Category: Business and Finance

Email: query-awa3@helpareporter.net

Media Outlet: NTD TV (NEW TANG DYNASTY) - (CHAINE TV AMÉRICAINE)

Deadline: 7:00 PM EST - 13 June

Query:

Seeking an expert to comment on activists pushing for reform
outside of law enforcement and U.S. companies being more vocal
and involved in social justice issues following the death of
George Floyd.

Requirements:

Must be able to do a remote interview.

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-----------------------------------

5) Summary: Tips to increase your website Conversion Rate

Category: Business and Finance

Email: query-awb4@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 13 June

Query:

Looking for Digital Marketers on tips to improve website
conversion rate.

Requirements:

Must be professional digital marketers to be considered. Please
provide your Full name, title, company name, and company website.

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-----------------------------------

6) Summary: Looking for Homeowners Insurance Expert

Name: Lauren Ward Red Ventures

Category: Business and Finance

Email: query-awjg@helpareporter.net

Media Outlet: Red Ventures

Deadline: 12:00 PM EST - 12 June

Query:

I'm looking for quotes from insurance experts on how home
upgrades with health benefits can also offer discounts on
homeowners insurance premiums.

What type of health-related upgrades can homeowners implement to
get a discount on their insurance policies?

How much savings can they expect for each type of upgrade?

Are there any resources available to help pay for more expensive
upgrades? (such as solar panel grants)

Requirements:

Please include your name, title, organization and website link.

Deadline is Friday, 6/12 at 12pm EST.

Thank you!

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-----------------------------------

7) Summary: Online Store Owner Age 50+

Name: Gwen Moran Confidential

Category: Business and Finance

Email: query-awjl@helpareporter.net

Media Outlet: Confidential

Deadline: 7:00 PM EST - 12 June

Query:

Looking for someone who launched an online store (Shopify, eBay,
Amazon,etc.) after age 50. Prefer someone who is a true
e-retailer who procures or manufactures product and sells it.

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-----------------------------------

8) Summary: Data Science For Ecommerce

Name: Jonathan Poston Harvard Blog

Category: Business and Finance

Email: query-awjt@helpareporter.net

Media Outlet: Harvard Blog

Deadline: 12:00 PM EST - 12 June

Query:

Give examples of how you are using data science to increase
ecommerce revenues, or some other goal? Talk about tools,
tactics, and specific insights gained.

Requirements:

Please do not ask for links within the article - for promoted
brand mentions consider sponsoring, i.e. below this past
article:
https://blogs.harvard.edu/scienceresearch/2020/05/06/17-experts-share-whats-working-for-ecommerce-marketing-during-covid-19/

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-----------------------------------

9) Summary: Looking to interview someone who flips art, invests in art, or helps clients invest in art

Name: Kim Porter Dollarsprout

Category: Business and Finance

Email: query-awju@helpareporter.net

Media Outlet: Dollarsprout

Deadline: 7:00 PM EST - 16 June

Query:

I'm looking to talk with three types of sources: --Financial
advisors who have experience helping clients invest in art
--People who invest in art through mutual funds or apps like
Masterworks --People who flip art

I can send a list of questions in a follow-up email. Many thanks!

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-----------------------------------

10) Summary: Diversity & Inclusion Hiring Best Practices

Category: Business and Finance

Email: query-awk2@helpareporter.net

Media Outlet: Anonymous

Deadline: 9:00 AM EST - 12 June

Query:

I'm looking to speak to experts about best practices for
diversity and inclusion hiring.

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-----------------------------------

11) Summary: With Facebook Ads specifically, which performs better, retargeting or repixeling?

Name: John Evans Repixel

Category: Business and Finance

Email: query-awk6@helpareporter.net

Media Outlet: Repixel

Deadline: 7:00 PM EST - 12 June

Query:

Do you tend to see better results when retargeting your own site
or retargeting someone else's? Does it vary by advertising
channel outside of Facebook? How about by industry? We'd love to
hear your honest opinion on which is the better tactic.

Interesting case studies would be appreciated, but not required.

Requirements:

Experience advertising on Facebook ads.

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-----------------------------------

12) Summary: Looking for Accounting Expert for Smartsheet

Name: Melissa Petty SEO Marketing

Category: Business and Finance

Email: query-awk9@helpareporter.net

Media Outlet: SEO Marketing

Deadline: 10:00 PM EST - 12 June

Query:

Hello. I am writing a guide for Netsuite (Oracle) on cash flow
projections and want to feature an accounting expert for unique
utility. I am looking for someone who has a take on cash flow
projections that I can interview or who is comfortable answering
questions via email (either way works). This is for a series of
4 articles, so if it works out I can keep one expert for all
four or get different folks.

Requirements:

We make our SMEs look good! Don't worry, we go through many
rounds of editing. I am looking for quotes I can work into the
greater body of the guide, not long answers/blog posts.

Please answer, or set up an interview with me so you can answer
the following questions: 1. What makes you an expert? 2. What
are your tips for prepping a cash flow projection? 3. What would
you avoid while prepping a cash flow projection? 4. What are
your tips for refining cash flow projections over the year? 5.
Any other wisdom on this topic you wish to share?

I am looking for unique utility from a SME, not pat answers that
every googled accounting site has- which means lessons learned
from your practice.We will add additional utility in the article
as well to make it standout.

Also, please include a professional photo and any links you want
us to advert for you. HARO does not allow attachments, remember,
so if you prefer, you are welcome to send directly to me @
melissa.trapppetty@gmail.com.

Cheers, Melissa

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-----------------------------------

13) Summary: Black-owned businesses that pivoted due to COVID-19

Name: Ashley Abramson Money Magazine

Category: Business and Finance

Email: query-awkc@helpareporter.net

Media Outlet: Money Magazine

Deadline: 8:00 PM EST - 11 June

Query:

Hi! I'm working on a series of stories about businesses that
pivoted their focus during COVID-19 to stay afloat - for
example, a brewery becoming a drive-in movie theater to boost
revenue, and a local coffee shop switching its focus to become a
community mini-mart.

I'd love to feature a Black-owned business that's pivoted in
response to COVID in a unique way. Share ideas if you have them!

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-----------------------------------

14) Summary: Fair and inclusive hiring practices in tech industry

Name: Melanie Wachsman TechRepublic

Category: Business and Finance

Email: query-awkj@helpareporter.net

Media Outlet: TechRepublic

Deadline: 7:00 PM EST - 12 June

Query:

I'm writing an article about fair and inclusive hiring practices
in tech. More specifically: -How can hiring managers/recruiters
treat job applicants equitably? -What are some strategies for
hiring a more diverse workforce? -What are some reasons why a
company may not net enough applicants from underrepresented
groups? -How can a company attract a diverse pool of job
candidates?

If interested please send me you (or your client's) full
name/title/place of employment and email address. Must be
available to do interviews via email.

Requirements:

I'm specifically looking for sources who are: * Hiring
Mangers/HR Recruiters in TECH industry/for TECH jobs * Corporate
diversity, equity and inclusion experts * Must be available to
do interviews via email. * For consideration, please respond
with name/title (or client's name/title) and place of employment

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-----------------------------------

15) Summary: Best practices for B2B companies with an eye towards retention

Name: Phil Britt CMS Wire

Category: Business and Finance

Email: query-awkx@helpareporter.net

Media Outlet: CMS Wire

Deadline: 7:00 PM EST - 13 June

Query:

Best practices for B2B companies with an eye towards retention
-- why onboarding is so important now. Need experts -- NO
PRODUCT/SERVICE PITCHES to submit in-depth, 250-300 word
commentaries. brief commentaries a waste of your time. Some
preference given to earliest responses.

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-----------------------------------

16) Summary: What Does Your CX Roadmap Look Like Today?

Name: Phil Britt CMS Wire

Category: Business and Finance

Email: query-awl2@helpareporter.net

Media Outlet: CMS Wire

Deadline: 7:00 PM EST - 13 June

Query:

Looking for in-depth (250-300 words), written commentary from CX
professionals. Preference given to earlier responses.

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-----------------------------------

17) Summary: Black-owned

Name: Cheryl Jackson The Indianapolis Star

Category: Business and Finance

Email: query-awl7@helpareporter.net

Media Outlet: The Indianapolis Star

Deadline: 2:00 PM EST - 12 June

Query:

For a feature story about supporting black-owned restaurants,
I'd like to speak with experts about patronage of black
businesses.

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-----------------------------------

18) Summary: How did Blackout Tuesday impact your Instagram advertising?

Name: John Evans Repixel

Category: Business and Finance

Email: query-avbk@helpareporter.net

Media Outlet: Repixel

Deadline: 7:00 PM EST - 13 June

Query:

Looking to hear from Instagram advertisers that pulled back on
their advertising spend yesterday in light of Black Tuesday.

1) How did you balance loss in profitability against it being
"the right thing for your brand". 2) Have you already resumed
advertising? If not, when do you plan to do so? 3) What has the
reception been from your audience & your employees? Any
noteworthy comments from the posts?

Requirements:

Advertiser spending $10k+/month on Instagram.

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-----------------------------------

19) Summary: Employment Attorney - Age Discrimination at Work

Name: Beth Castle InHerSight

Category: Business and Finance

Email: query-aw9m@helpareporter.net

Media Outlet: InHerSight

Deadline: 7:00 PM EST - 13 June

Query:

I'm looking for an employment attorney to walk me through
examples of age discrimination at work, both outright (firing
someone) and subtle (saying 'Okay, Boomer). The platform is
women-focused, so someone who can speak on how this
disproportionately affects women is preferred, though not
required.

Requirements:

Employment attorney

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-----------------------------------

20) Summary: how to create stronger anti-racist workplace policies?

Category: Business and Finance

Email: query-awg9@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 12 June

Query:

What tips and/or examples can you share on how companies can
create strong anti-racist workplace policies and processes?

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21) Summary: Looking for Owners of Essential Businesses

Name: Stephanie Vozza National Funding Bottom Line

Category: Business and Finance

Email: query-awhb@helpareporter.net

Media Outlet: National Funding Bottom Line

Deadline: 7:00 PM EST - 13 June

Query:

I need to interview owners of small businesses that were
considered essential during the pandemic. How did you have to
change to adapt to regulations or precautions? And what advice
would you give other small business owners about how to best
prepare to open their doors? Thank you!

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-----------------------------------

22) Summary: Looking for restaurant owners/companies on change in structure after Covid-19

Name: Kate Dingwall Forbes.com (Forbes

Category: Business and Finance

Email: query-awi8@helpareporter.net

Media Outlet: Forbes.com (Forbes

Deadline: 7:00 PM EST - 13 June

Query:

Looking for restaurant owners or larger corporations to weigh in
on what employee structures will look like after Covid-19. Will
there be increased benefits/health plans? Will tipping be
included? Salaries? Looking for thoughts/opinions from
businesses of all sizes.

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23) Summary: Best CRM Programs for Small Businesses

Name: Simone Johnson business.com

Category: Business and Finance

Email: query-awij@helpareporter.net

Media Outlet: business.com

Deadline: 7:00 PM EST - 13 June

Query:

We are looking for small business owners to talk about which CRM
software they are currently using. What do you like about it?
what features stand out to you? Have you tried any other CRM
that you didn't like? If so, which one and what was wrong with
it? The programs we're currently reviewing include Salesforce,
Keap, HubSpot, ZohoCrm, and Less Annoying CRM. If you have dealt
with or used any of these programs before please let us know
your thoughts and experience.

Requirements:

small business owners that use CRM software

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-----------------------------------

24) Summary: Examples of COVID-19 surcharges

Name: Casey Bond HuffPost

Category: Business and Finance

Email: query-awkr@helpareporter.net

Media Outlet: HuffPost

Deadline: 3:00 PM EST - 12 June

Query:

I'm writing a piece about why some businesses are adding
surcharges to customer bills related to costs associated with
coronavirus (more cleaning, costlier inventory, etc.). Looking
for people who can share examples of businesses that charge
these fees.

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-----------------------------------

25) Summary: "X" HR Best Practices For Employee Retention

Name: Emily Bosak Best of HR

Category: Business and Finance

Email: query-awla@helpareporter.net

Media Outlet: Best of HR

Deadline: 3:00 AM EST - 13 June

Query:

There's many best practices within HR. What is your best HR
practice as it pertains to employee retention?

Requirements:

50 minimum, 200 words MAX (3-6 sentences suggested);
Headshot****, LinkedIn URL, Name, and Company/Company URL (OR
job title). Please include all these things to be considered.
Please answer in complete sentences (no bullet points). Expand
on your insights fully. Please make sure it is non-promotional

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-----------------------------------

26) Summary: how do you listening to what's in your heart?

Name: evan wilson Mass Appeal magazine

Category: Business and Finance

Email: query-awld@helpareporter.net

Media Outlet: Mass Appeal magazine

Deadline: 11:00 PM EST - 12 June

Query:

Looking for experts to talk about things that stifle your growth
such as getting off track following other people, chasing dreams
that aren't yours, not being focused, not being honest with
yourself or listening to what's in your heart.

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-----------------------------------

27) Summary: What is your Blueprint for Success?

Name: evan wilson Mass Appeal magazine

Category: Business and Finance

Email: query-awle@helpareporter.net

Media Outlet: Mass Appeal magazine

Deadline: 11:00 PM EST - 12 June

Query:

Learning about yourself is the first step to creating your plan
and adjusting it as you grow. Then you enter the discovery phase
and find out what is available or what you can do with your
interest. Once you know your options, then you have to make
decisions and take action. Looking for experts to give incite
about creating their blueprint of success

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