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[HARO] Business & Finance Queries: Afternoon Edition

Cision surveyed over 3,200 journalists for the biggest State of
the Media report yet. Plus, it includes a special section on
COVID-19. DOWNLOAD FOR FREE https://bit.ly/SOTM-2020



Queries!



********* INDEX ***********

Business and Finance

1) COVID-19 JOB LOSSES (The Washington Informer)

2) Employee Engagement and HR Automation (Wow Tech Hub)

3) Choosing your job when you're Black on Wall Street (Anonymous)

4) Ecommerce: Do you recommend recommendation systems? (The IOT Magazine)

5) Would you use an automated ad testing software? (www.marpipe.com/marpipe-blog?utm=haro)

6) Looking for entrepreneurs to share how they funded their first business (.Tech blog)

7) Tips for rehiring employees (Payment Depot)

8) Digitization of the Frontline (Anonymous)

9) Book (on Amazon) on building an inspiring workplace (Anonymous)

10) Creating quality evergreen content for social media (Kivo Daily)

11) Creative ways to promote your business on Instagram (Kivo Daily)

12) Independence Day offers/campaigns by SaaS companies (Incredo)

13) Are you implementing "GREEN" in your business. We want to hear from you! (Anonymous)

14) Founder with an interesting story? (Project Hatch)

15) Need a financial advisor with experience helping business owners through tough times (TD Ameritrade Institutional)

****************************

Business and Finance

1) Summary: COVID-19 JOB LOSSES

Name: Stacy Brown The Washington Informer

Category: Business and Finance

Email: query-axl1@helpareporter.net

Media Outlet: The Washington Informer

Deadline: 3:00 PM EST - 21 June

Query:

Black workers were twice as likely to answer "'yes' or 'maybe'
when asked if they or anyone at their company had been punished
or fired for raising COVID safety concerns," according to a new
study. We want your thoughts/experience. I can only accept your
comments via email. Please provide commentary we can use and
cite you and your company/position/project.

Requirements:

EMAIL ONLY

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-----------------------------------

2) Summary: Employee Engagement and HR Automation

Name: Michael Habiger Wow Tech Hub

Category: Business and Finance

Email: query-axml@helpareporter.net

Media Outlet: Wow Tech Hub

Deadline: 11:00 PM EST - 21 June

Query:

Looking for HR managers, automation specialists to comment on -
what impact automation has on your team engagement - your tips
of incorporating HR automation with your employee engagement
strategy

Requirements:

HR managers, HR automation specialists, CEOs, CMOs

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-----------------------------------

3) Summary: Choosing your job when you're Black on Wall Street

Category: Business and Finance

Email: query-axn7@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 23 June

Query:

For many Black professionals on Wall Street, there is an
additional consideration when choosing a job: race. What keeps
them from saying "yes" to a job? What kinds of culture help make
diversity possible? What problems do firms need to address to
meet pledges for more diverse staffs?

Requirements:

For this piece, I'm looking to speak with Black professionals in
finance/on Wall Street, as well as hiring managers, recruiters
and HR professionals that focus on diverse populations.

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-----------------------------------

4) Summary: Ecommerce: Do you recommend recommendation systems?

Name: Celia Gubler The IOT Magazine

Category: Business and Finance

Email: query-axns@helpareporter.net

Media Outlet: The IOT Magazine

Deadline: 5:00 PM EST - 19 June

Query:

1) How has your company used an algorithm based recommendation
system and what sort of results did you see? 2) Do you recommend
recommendation systems? Why or why not?

Requirements:

Looking for expert commentary on use cases of advanced
recommendation engines from software/retail/ecommerce product
leaders. Ideal responses are 1-2 paragraphs with direct quotes
from CEOs or CTOs summarizing a case study. Please include a
booking link(calendly) or the best contact email address for a
potential follow-up interview. Thanks for your participation.

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-----------------------------------

5) Summary: Would you use an automated ad testing software?

Name: Brett Friedman www.marpipe.com/marpipe-blog?utm=haro

Category: Business and Finance

Email: query-axnt@helpareporter.net

Media Outlet: www.marpipe.com/marpipe-blog?utm=haro

Deadline: 11:00 PM EST - 19 June

Query:

If you're a founder, marketer, advertiser, or digital creative...

Would you use software that automated your ad testing allowing
you to make hundreds of ad variants in minutes?

Why or why not?

What marketing software would you rather have if not?

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-----------------------------------

6) Summary: Looking for entrepreneurs to share how they funded their first business

Name: Swati Maheshwari .Tech blog

Category: Business and Finance

Email: query-avrl@helpareporter.net

Media Outlet: .Tech blog

Deadline: 7:00 PM EST - 21 June

Query:

We are writing an article on how first-time business owners /
tech startup founders funded their first venture. If your answer
is selected for the article, we will include a backlink to your
website in the article.

Requirements:

Please submit 250 words or less as your answer. Also send
across a brief bio (50 word or less), your website link and
Twitter handle. Do not promote your business in the answer -
keep it limited to your key learning only.

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-----------------------------------

7) Summary: Tips for rehiring employees

Name: Francesca Nicasio Payment Depot

Category: Business and Finance

Email: query-ax9n@helpareporter.net

Media Outlet: Payment Depot

Deadline: 10:00 AM EST - 22 June

Query:

As the country starts to open up, businesses may want to start
rehiring the employees that they had to let go because of
COVID-19. I'm writing a story on the best way to do this. What
are your top tips and best practices for employers who want to
bring their staff back? What are the dos and don'ts when it
comes to rehiring employees?

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-----------------------------------

8) Summary: Digitization of the Frontline

Category: Business and Finance

Email: query-axeq@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM PST - 22 June

Query:

We're interested in stories, strategies, and concepts that
highlight the digitization of the essential and frontline
workforce. Please be as specific as possible in response.

Requirements:

Please only industry thought leaders on digitization and/or the
frontline workforce.

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-----------------------------------

9) Summary: Book (on Amazon) on building an inspiring workplace

Category: Business and Finance

Email: query-axii@helpareporter.net

Media Outlet: Anonymous

Deadline: 7:00 PM EST - 21 June

Query:

Do you have expertise in leadership and/or human resources?

I am writing a book to be sold on Amazon that shares
progressive/modern workplace practices. The book will be
published (independently) in 2020.

I would like to interview (video call) individuals with
experience in any of the following fields: - developing modern
leaders - progressive workstyles - advanced diversity and
inclusion practices - corporate social responsibility

Requirements:

1) advanced knowledge in their field

2) available for a video interview

Please respond with a short summary of your qualifications and
your best tips or examples. I will then reach out to schedule a
video call if responses suit the book. Thank you.

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-----------------------------------

10) Summary: Creating quality evergreen content for social media

Name: MARCIO DELGADO Kivo Daily

Category: Business and Finance

Email: query-axik@helpareporter.net

Media Outlet: Kivo Daily

Deadline: 7:00 PM GMT - 21 June

Query:

Emergencies happen all the time and any social media strategy
needs evergreen content featuring topic that's always relevant
to readers, regardless of the current news cycle or season.

But how to create evergreen content that does not look stale and
fits your brand purpose?

Requirements:

I would like to hear from content creators and professionals
managing monthly social media calendars. Send you tip sharing
how it can be done and best practises. Please avoid send us a
paragraph with several bullet points or replying with questions
like: can you contact us to discuss a pitch from our client so
and so? The answer is NO.

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-----------------------------------

11) Summary: Creative ways to promote your business on Instagram

Name: MARCIO DELGADO Kivo Daily

Category: Business and Finance

Email: query-axj1@helpareporter.net

Media Outlet: Kivo Daily

Deadline: 2:00 PM EST - 21 June

Query:

Do you use Instagram for business and know one of two hacks that
can be very helpful while promoting your business? Looking for
creative and cost-efficient tips.

Requirements:

I would like to hear from creators, marketeers and business
owners regarding their best creative tip to promote a business
on Instagram. Please send your answer in aprox. 60 words and
stick objectively to our topic.

Thank you in advance and looking forward to hearing back from
you.

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-----------------------------------

12) Summary: Independence Day offers/campaigns by SaaS companies

Name: Aida Grigoryan Incredo

Category: Business and Finance

Email: query-axmt@helpareporter.net

Media Outlet: Incredo

Deadline: 7:00 PM EST - 19 June

Query:

Is your SaaS company going to do something special for 4th of
July? Changes in website design, creative social media posts,
special deals?

The best answers will be published on Incredo blog

Requirements:

Share your unique campaign, add your name, company, position and
headshot.

Quotes up tp 150 words.

ONLY SaaS companies!

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-----------------------------------

13) Summary: Are you implementing "GREEN" in your business. We want to hear from you!

Category: Business and Finance

Email: query-axn5@helpareporter.net

Media Outlet: Anonymous

Deadline: 10:00 PM EST - 19 June

Query:

If you are a business owner or executive, we would love to hear
how you and or your company is implementing "GREEN" to better
help the community and the world as a whole. Will be given an
opportunity to mention your business and what it is you do.

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-----------------------------------

14) Summary: Founder with an interesting story?

Name: Nathan Grieve Project Hatch

Category: Business and Finance

Email: query-axnf@helpareporter.net

Media Outlet: Project Hatch

Deadline: 7:00 PM EST - 19 June

Query:

Looking to speak to founders who've created profitable
businesses. We are featuring entrepreneurs who have created
successful companies for case studies on early stage growth.

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-----------------------------------

15) Summary: Need a financial advisor with experience helping business owners through tough times

Name: Joe Dixon TD Ameritrade Institutional

Category: Business and Finance

Email: query-axnp@helpareporter.net

Media Outlet: TD Ameritrade Institutional

Deadline: 10:00 PM CST - 21 June

Query:

Storyline: As of early April, one in four small businesses was
shuttered, at least temporarily, due to the impact of the
COVID-19 outbreak. More than half of small business owners are
worried that the U.S. economy is "poor," and nearly half think
recovery is at least six months away. For now, they need
assistance and financial advice. For advisors assisting business
owners with their corporate accounts, what's the best way to
provide guidance in a transparent, realistic manner? We might
cover: Long-term implications of stimulus legislation for
business owners, the increased importance of liquidity and how
to maintain it, how much debt is too much, how to advise
business owners to change payment terms, and other issues
advisors should be discussing with clients as businesses
transition to a recessionary environment with potential lower
revenues, profits margins and cash flow issues.

Requirements:

A financial advisor with at least 10 years of experience with
helping business owners manage their corporate accounts and
offering guidance on how to navigate turbulent economic times.

Must be available for a phone interview either Tuesday, June 23
or Wednesday, June 24.

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-----------------------------------



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